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Swiggy To Diversify Its Business

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Swiggy To Diversify Its Business,Startup Stories,Startup News India,Latest Business News 2018,Swiggy Business Updates,Swiggy Extend Service,Startup Ecosystem,Food Delivery Startup Swiggy Business,Swiggy Founder,Swiggy Latest News,Swiggy Extend Delivering Service

Swiggy, the newest unicorn startup in the startup ecosystem is keen on expanding its business.

This food delivery startup is based out of Bangalore. It delivers food from your favourite restaurants, instantly.

According to sources, Swiggy will soon venture into delivering groceries, pharmaceutical items, electronics and flowers to doorsteps. Call it their new strategy! Swiggy now wants to capture the hyperlocal delivery market by expanding its range of services to delivering household items. A spokesperson said at Swiggy, enabling convenience for our consumers is at the core of how we operate. We’re constantly experimenting with ways in which we can do that better while providing them with a delightful experience.

According to a source, Swiggy will unveil its programme, Swiggy Super, this week. The company will offer its customers a one month and three month subscription plan, with the monthly plan ranging between Rs. 99 and Rs. 149. Apart from free deliveries, customers who would subscribe to the membership programme will also not be charged surge fees during peak hours. Swiggy will also include other benefits such as discounted orders.

The Vice President of Product at Swiggy, Anuj Rathi said Swiggy Super is the result of understanding some of (customers’) biggest pain points when it comes to food delivery and making it more convenient, affordable and simple.  He also said in the coming months, we will continue to bring more value through ‘Super’ by adding more benefits and growing the existing offerings on this service.

Last month, Swiggy raised a whopping $ 210 million from a group of investors including Naspers and DST Global. It excelled its valuation to over $ 1 billion surpassing its rival, Zomato’s valuation!

Swiggy was founded by the trio of Rahul Jaimini, Sriharsha Majety and Nandan Reddy. Swiggy began its initial round of operations in Bengaluru in 2014. Currently, Swiggy operates in 15 cities including Bengaluru, Delhi, Mumbai, Pune, Hyderabad and Kolkata. They have more than 35,000 restaurant partners and a vast delivery fleet of 55,000.

 

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BMW’s New Logo Debuts Subtly on the All-Electric iX3: A Modern Evolution

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BMW new logo

BMW quietly debuted its new logo on the all-electric iX3, marking a significant yet understated shift in the brand’s design direction for 2025. The updated emblem retains the classic roundel and Bavarian blue-and-white colors, but sharp-eyed enthusiasts noticed subtle refinements: the inner chrome ring has been removed, dividing lines between blue and white are gone, and the logo now features a contemporary satin matte black background with slimmer “BMW” lettering. These enhancements showcase BMW’s embrace of modern minimalism while reinforcing their commitment to premium aesthetics and the innovative Neue Klasse philosophy for future electric vehicles.

Unlike rival automakers that reveal dramatic logo changes, BMW’s refresh is evolutionary and respectful of tradition. The new badge ditches decorative chrome and blue borders associated with earlier electric models, resulting in a flatter, more digital-friendly design that mirrors recent branding seen in BMW’s digital communications. Appearing first on the iX3’s nose, steering wheel, and hub caps, this updated identity will gradually be adopted across all BMW models—both electric and combustion—signaling a unified brand language for years to come.

BMW’s strategic logo update represents more than just aesthetic reinvention—it underscores the brand’s dedication to future-ready mobility, design continuity, and a premium EV experience. As the new roundel begins rolling out on upcoming BMW vehicles, it stands as a testament to the automaker’s depth of detail and thoughtful evolution, offering subtle distinction for keen observers and affirming BMW’s iconic status in the ever-changing automotive landscape.

 

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iPhone 17 India Price, Features & Availability: All You Need to Know

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Startup Stories

Apple has officially launched the highly anticipated iPhone 17 series in India, with prices starting at INR 82,900 for the base 256GB model. The new lineup includes the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and the newly introduced ultra-slim iPhone Air. Apple has removed the 128GB storage variant, making 256GB the minimum for all models. The standard iPhone 17 features a vibrant 6.3-inch ProMotion OLED display with a 120Hz refresh rate and an upgraded Ceramic Shield 2 for improved durability. It comes in fresh color options like lavender, mist blue, sage, white, and black.

The iPhone 17 Pro and Pro Max models are powered by Apple’s latest A19 Pro chip and start at INR 1,34,900 and INR 1,49,900, respectively. These Pro models feature sleek titanium frames, significant camera upgrades including 8K video recording, and up to 6x optical zoom in the Pro Max. Meanwhile, the iPhone Air, priced from INR 1,19,900, is the slimmest and lightest iPhone ever, boasting a 6.7-inch Super Retina XDR display with ProMotion technology and a triple-camera setup, positioning itself between the standard and Pro models.

Pre-orders for the iPhone 17 series commence on September 12, with sales beginning on September 19, 2025. Alongside the launch, Apple has reduced prices for the previous iPhone 16 models while discontinuing the iPhone 16 Pro and Pro Max variants. The iPhone 17 series exemplifies Apple’s ongoing commitment to enhancing display technology, camera capabilities, and overall performance, setting a new benchmark for premium smartphones in the Indian market.

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Meet the 13 Deeptech Startups Empowered by BIGShift Accelerator in India

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Bigshift

India’s deeptech ecosystem has reached a significant milestone with the launch of BIGShift, a premier accelerator programme by Inc42 and India Accelerator designed to empower early-stage startups developing breakthrough technologies. The first cohort comprises 13 innovative startups addressing complex challenges in fields such as artificial intelligence, aerospace, robotics, healthcare, and geospatial analytics. These startups benefitted from specialized capital-readiness training, strategic mentorship, and direct access to investors interested in supporting high-risk, high-reward deeptech ventures, making BIGShift a crucial platform for nurturing India’s next-generation technology leaders.

The accelerator programme uniquely combines virtual bootcamp sessions with a comprehensive two-day in-person masterclass, equipping startups with advanced go-to-market strategies, funding expertise, and a valuable network of experienced operator-mentors. Noteworthy startups from the cohort include ActionSync, focused on enterprise data unification; Polygon Geospatial, delivering AI-powered real-time spatial analytics; Purna AI, which innovates in preventive health through genetic biomarkers; Spacetaxi, pursuing reusable commercial rockets; and VertiFly, specializing in hybrid eVTOL aerial mobility solutions. This diverse group exemplifies the ingenuity and pioneering spirit of Indian deeptech entrepreneurship across multiple high-impact sectors.

BIGShift’s inaugural cohort not only accelerates technological development but also provides critical support mechanisms like pilot project matchmaking, regulatory guidance, and facilitating enterprise collaborations. As these 13 startups transition their groundbreaking solutions from the lab to the marketplace, BIGShift is poised to be a catalyst for deeptech innovation in India, helping transform scientific research into scalable, impactful businesses that will shape the country’s technological future.

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