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WhatsApp Introduces Ads in Updates Tab, Keeps Chats Ad-Free

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Meta has officially begun rolling out ads on WhatsApp, ending over a decade of an ad-free experience since its acquisition in 2014. The advertisements will appear only in the Updates tab, specifically within the Status feature, which lets users share photos, videos, and text updates that disappear after 24 hours—similar to Instagram Stories.

Where Ads Will Appear

  • Ads will be visible exclusively in the Status section of the Updates tab, keeping personal and group chats ad-free.
  • Businesses can use these ads to encourage users to interact via WhatsApp messaging.
  • Meta is also introducing paid channel subscriptions and promoted channels within the Updates tab, allowing users to access premium content and discover new channels more easily.

Privacy and Targeting

Meta has emphasized that private messages, calls, and group chats will remain end-to-end encrypted and free from advertising. Ads will be personalized using limited, non-sensitive data such as location, language, followed channels, and ad interactions. Users can further manage ad preferences if they link WhatsApp to Meta’s Accounts Center.

User and Business Impact

The move marks a major shift for WhatsApp, which has long resisted advertising to preserve a clean messaging experience. While some users have criticized the change, Meta sees this as a significant opportunity to monetize WhatsApp’s 3 billion users and over 200 million businesses on the platform.

In summary, WhatsApp’s new ads will be confined to the Updates tab, ensuring personal messaging remains private and uninterrupted, while opening new monetization avenues for Meta and businesses.

 

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Artificial Intelligence

UAE G42 Launches 8-Exaflop AI Supercomputer in India for Sovereign AI 2026

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UAE-based G42 has announced plans to deploy an 8 exaflop AI supercomputer in India, announced at the AI Impact Summit 2026 in Delhi. This national-scale project partners with Cerebras, MBZUAI, and India’s C-DAC, operating under full Indian data sovereignty as part of the India AI Mission.

The supercomputer boosts sovereign AI capabilities, enabling startups, researchers, academics, SMEs, and government access for tailored applications like public services and language tech. G42 India CEO Manu Jain highlighted its role in making India AI-native while prioritizing security.

This follows India-UAE tech pacts in late 2025, positioning India among global leaders in exaflop AI infrastructure amid rising demand for localized compute. Cerebras CSO Andy Hock noted it will accelerate large model training for India-specific needs.

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Google Launches Startup Hub in Hyderabad to Boost India’s Innovation Ecosystem

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Located in the heart of one of India’s top tech cities, the Google Startup Hub in Hyderabad will host mentorship sessions, training workshops, and networking events designed for early-stage startups. Founders will receive Google Cloud credits, expert guidance in AI, product development, and business scaling, and opportunities to collaborate with Google’s global mentors and investors. This ecosystem aims to help Indian startups grow faster and compete globally.

With Hyderabad already home to tech giants like Google, Microsoft, and Amazon, the launch of the Google Startup Hub Hyderabad further cements the city’s position as a leading innovation and technology hub in India. Backed by a strong talent pool and robust infrastructure, this hub is set to become a growth engine for next-generation startups, driving innovation from India to global markets.

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Jio Unveils Cloud PC Service to Bring Affordable Computing to Indian Households

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JioPC is designed to support a wide range of activities, from professional work to online learning and creative projects. By leveraging Jio’s robust cloud infrastructure, users can run even compute-intensive AI applications directly from their TV screens. The platform also ensures data security and reliability, as all files and settings are safely stored in the cloud, protecting users from data loss even if their device is reset or replaced.

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