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InCred Finance Appoints New CFO, Gears Up for IPO

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InCred Finance Appoints New CFO Gears Up for IPO

InCred Finance, a prominent player in the Indian consumer and MSME lending space, has appointed Gaurav Maheshwari as its new Chief Financial Officer (CFO). Maheshwari brings over 27 years of experience in financial leadership, having held senior positions at Standard Chartered Bank, Altico Capital, and other notable organizations.

This appointment comes at a crucial juncture for InCred Finance as the company prepares for an initial public offering (IPO) scheduled for the last quarter of 2025. The firm aims to raise between ₹4,000 crore and ₹5,000 crore (approximately $471–588 million) through this IPO, which will further fuel its growth and expansion plans.

Focus on Growth and Expansion

Maheshwari’s expertise will be instrumental in driving business growth, enhancing capital efficiency, and strengthening corporate governance as InCred Finance embarks on this new phase. His extensive background in finance will help navigate the complexities of the IPO process and ensure that the company is well-positioned for future success.

Strategic Goals

  • Capital Raising: The funds raised from the IPO are expected to support InCred’s expansion initiatives and strengthen its balance sheet.
  • Market Positioning: By going public, InCred aims to enhance its visibility and credibility in the competitive financial services market.

Strong Financial Performance

InCred Finance has demonstrated robust financial performance in recent years. In the fiscal year 2024, the company recorded a 48% increase in revenue from operations, reaching ₹1,267 crore, while achieving a profit after tax (PAT) of ₹316 crore. This impressive growth underscores the company’s strong business model and operational efficiency.

Assets Under Management

As of FY24, InCred Finance reported assets under management (AUM) worth ₹9,039 crore, reflecting a significant year-on-year increase of 52%. This growth trajectory positions InCred favorably within the Indian lending landscape.

Investor Confidence

Backed by a strong investor base that includes prominent names such as Ranjan Pai, KKR, and the Abu Dhabi Investment Authority, InCred Finance has garnered significant investor confidence. This backing reflects the company’s potential to disrupt the Indian financial services market with its innovative products and services.

Notable Investors

  • KKR holds a 13.4% stake in InCred and is expected to play a crucial role during the IPO process.
  • Other investors include OAKS, Investcorp, Moore Capital, and Elevar Equity.

Looking Ahead

With Gaurav Maheshwari’s appointment as CFO and the upcoming IPO, InCred Finance is well-positioned for continued growth and success in the Indian financial services landscape. The company is focused on enhancing its secured loans business while navigating regulatory challenges in the lending environment.

Future Plans

InCred’s leadership has indicated that they are committed to engaging closely with regulators to ensure compliance while pursuing their growth objectives. The company aims to leverage its strong foundation to expand its product offerings and enhance customer access to credit.

Conclusion

The appointment of Gaurav Maheshwari as CFO marks a pivotal moment for InCred Finance as it gears up for its IPO in late 2025. With strong financial performance, significant investor backing, and a focus on growth strategies, InCred is poised to make a substantial impact on the Indian financial services market. As it prepares for this next chapter, stakeholders will be keenly watching how these developments unfold and contribute to the company’s long-term success.

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Funding

Phab Raises $2M Seed Funding to Expand Healthy Snacking Brand

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PHAB

Phab, the D2C healthy snacking brand co-founded by Ankit Chona of ice cream brand Hocco and his wife Gayatri Chona, has raised $2 million (around ₹17 crore) in a seed funding round led by OTP Ventures, with participation from Capri Global, Sim&San law firm, and angel investors.

Founded in 2018, phab offers protein bars and healthy milkshakes, leveraging Ankit’s decade-long food industry experience and Gayatri’s expertise as a certified nutritionist. The brand has sold over 2 million units and sells through e-commerce and quick commerce platforms like Amazon, Flipkart, Zepto, and Blinkit.

Despite a 12% dip in operating revenue to ₹5 crore in FY24, phab trimmed its net loss by nearly 3% to ₹6.8 crore, showing improved efficiency.

The new funds will be used to expand the team, invest in production capacity, and grow phab’s presence across digital, quick commerce, and offline channels. The brand competes with Yoga Bar, Beyond Snack, and The Whole Truth in India’s growing $68 billion healthy snacking market. OTP Ventures’ founding partner Suhail Sameer praised phab’s bold, differentiated approach and the founders’ vision, signaling strong investor confidence in the brand’s growth potential.

 

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GlobalBees CEO Nitin Agarwal Steps Down; Anuj Jain Appointed as Successor

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GlobalBee

Nitin Agarwal, cofounder and CEO of GlobalBees-the e-commerce roll-up subsidiary of FirstCry-has resigned, effective April 24, 2025, citing personal reasons. Agarwal, who helped GlobalBees achieve unicorn status within months of its 2021 founding, will support the company’s transition until May 23, 2025.

Anuj Jain, a FirstCry veteran with over 23 years of experience and a background at ITC and L’Oréal, will take over as CEO from April 25, 2025. Jain previously led FirstCry’s pre-school segment and served as Senior Vice President of Marketing at Brainbees Solutions.

Agarwal’s departure follows several recent leadership changes within the FirstCry group. GlobalBees, which invests in D2C brands across various sectors, contributed ₹1,209 crore to FirstCry’s FY24 revenue, highlighting its strategic significance. With Jain’s appointment, the company aims to continue its strong growth in the D2C space.

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Swiggy Unveils Pyng: AI App Linking Users to Verified Pros

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Swiggy - StartupStories

Swiggy has launched Pyng, a new app aimed at connecting consumers with verified professionals across over 100 specializations, including yoga instructors, financial advisors, tutors, and event planners. Currently live in Bengaluru, Pyng uses AI to match users with trusted experts and offers a money-back guarantee for unsatisfactory services.

The app also provides professionals with tools to manage bookings, track payments, and schedule services efficiently. This marks Swiggy’s entry into the professional services marketplace, expanding beyond its core food delivery and quick commerce businesses. Pyng is available on both iOS and Android, with plans for a nationwide rollout.

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