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Paytm Mall delists 85,000 Sellers

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In an attempt to revamp their seller on boarding process, the recently launched Paytm Mall has delisted 85,000 sellers from their portal. The company will only look to partner with reputed shopkeepers and brands as per the new changes.

The Paytm E Commerce Private Ltd., owned company, Paytm Mall has made it mandatory for sellers to furnish brand authorization letters to block fraudulent merchants from signing up, the company said in a statement. The sellers will also undergo strict quality and service audits to list products on the platform. The registration number, location of the commercial establishment, shop photos, GST identification numbers, among others will also be verified.

Paytm maintains this initiative is independent of goods and services tax that was implemented a fortnight ago and will help weed out fraudulent and non performer merchants. According to the COO Amit Sinha, their goal is to set the benchmark that empowers reputed local shopkeepers and brands to sell quality merchandise and offer superior consumer experience. Meanwhile, according to the company, the sales from the existing 1,00,000 listed sellers has not seen any major change after the delisting process.

The Alibaba backed ecommerce major will also enable brands and shopkeepers to set the return, exchange and refund policies for their products that are being sold on the platform. They will also add a GST component to their service charges since the company hasn’t revised margin or service fee of the sellers.

The consumer shopping app was launched in February this year, inspired by China’s largest business to consumer platform Alibaba. Only a month after its launch, in March Alibaba invested $ 200 million in the company.

Paytm CEO Vijay Shekar Sharma spoke about the policy change on Facebook stating, “From open marketplace for any seller to now, only reputed and brand authorized sellers. No more, bad shopping experience due to a few sellers. Now, only highly reputed and brand authorized retailers can sell on Paytm Mall.”

The company is also looking to venture into Tier II and Tier III cities and plans to scale its partner network by adding 3000 agents to their existing workforce. Reports also surfaced earlier this month claiming Paytm Mall was in talks with online grocery startup BigBasket for a substantial stake.

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PayU Gets Final RBI Nod to Operate as Payment Aggregator Ahead of 2025 IPO

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PayU India, owned by Prosus, has received final approval from the Reserve Bank of India (RBI) to operate as an online payment aggregator, a year after getting in-principle approval in April 2024. This authorization allows PayU to onboard new merchants and offer digital payment solutions, joining other major players like Razorpay, CCAvenue, and BillDesk.

The RBI’s nod comes as PayU prepares for its planned IPO in the second half of 2025, following a delay from its original 2024 timeline due to market conditions. The company, which serves over 450,000 merchants, reported $319 million in revenue from its core payments and credit business in the first half of FY25.

PayU stated that the approval will help it build a resilient, compliant, and innovation-driven institution, supporting merchants of all sizes and advancing the Digital India vision. The company has also strengthened its risk management and expanded its presence in real-time payments through a strategic stake in Mindgate Solutions.

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Google’s Iconic ‘G’ Logo Gets First Update in 10 Years

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Google has refreshed its iconic ‘G’ logo for the first time in nearly 10 years, replacing the familiar solid blocks of red, yellow, green, and blue with a smooth, vibrant gradient that blends these colors seamlessly. This subtle update gives the logo a softer, more fluid, and modern appearance, aligning with Google’s evolving digital identity and current design trends.

The new gradient transitions smoothly from red to yellow, yellow to green, and green to blue, making the logo more visually appealing and adaptable across various devices, especially on mobile platforms. This redesign also reflects Google’s growing emphasis on artificial intelligence, echoing the gradient style used in the branding of Google Gemini, the company’s AI-generative assistant.

The updated ‘G’ logo has started rolling out on iOS through the Google Search app and on some Android devices, particularly Pixel phones running the Google app beta version 16.18. However, most other platforms, including the web and non-Pixel Android devices, still display the classic solid-color logo. A wider rollout is expected in the coming weeks.

So far, Google’s main wordmark and other product logos like Chrome, Maps, and Gmail remain unchanged. Given the shift toward gradient designs and AI-inspired visuals, similar updates to other Google icons may follow in the future.

In summary, this first major update to the ‘G’ logo since 2015 signals a subtle but meaningful shift in Google’s branding strategy, blending tradition with innovation as the company deepens its focus on AI and modern design aesthetics.

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Ixigo Halts Bookings for Flights and Hotels to Turkey, China

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Indian online travel platform ixigo has suspended all flight and hotel bookings to Turkey, China, and Azerbaijan in response to these countries expressing support for Pakistan after India’s military strikes-dubbed ‘Operation Sindoor’-against terror bases in Pakistan and Pakistan-Occupied Kashmir. The move, announced by CEO Aloke Bajpai on X, was described as an act of solidarity with India during heightened diplomatic tensions following the Pahalgam terror attack.

ixigo’s decision aligns with similar actions by other Indian travel companies, including EaseMyTrip and Cox & Kings, which have also restricted travel services to Turkey, China, and Azerbaijan. The suspensions come amid widespread calls for boycotts after these countries condemned India’s military response and backed Pakistan.

The travel industry’s collective response underscores how geopolitical developments are influencing business decisions, with Indian companies emphasizing national interests and unity in the face of international criticism

 

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