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Flipkart Sweetens Snapdeal Buyout Bid

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Flipkart Sweetens Snapdeal Buyout Bid,Startup Stories,2017 Latest Business News,Flipkart Increase Buyout Bid,Tiger Global Management,Flipkart,Snapdeal

Indian ecommerce giant Flipkart has offered a revised buyout deal of up to $ 950 million for the acquisition of the smaller rival Snapdeal. According to news firm CNBC, the new proposal is being evaluated by the company’s board.

Delhi based ecommerce firm Snapdeal had previously rejected Flipkart’s initial $ 700 – $ 800 million offer and in turn had asked for buyout bid ranging close to $ 900 million. According to sources close to the deal talks between the two companies are on going but the final closure of the deal could still be months away. 

Flipkart’s offer is only for the acquisition of the online market space and unicommerce business Snapdeal. Its logistics arm Vulcan Express along with their payments platform FreeCharge will be sold independently. GATI and Axis Bank have already come out as front runners interested in acquiring Vulcan and FreeCharge respectively.

Snapdeal reached peak evaluation in February 2016 at $ 6.5 billion where they raised $ 50 million from investors. But majority investor SoftBank reduced their valuation by more than $ 1 billion for the potential acquisition from Flipkart against the wishes of its founders Kunal Bahl and Rohit Bansal.

This sale, according to a report from Livemint, is likely to be accompanied by an equity infusion into Flipkart by SoftBank. The Japanese firm is also in talks to buy part of Flipkart’s majority investor Tiger Global Management’s 30% – 35% stake in the company.

If this deal between both the ecommerce companies fails, VCCircle reported Sanpdeal’s future will depend on how existing investors will support the struggling company. According to experts, it will be very difficult for Snapdeal to find interested buyers as the entire brand value is built around unique transactions and users versus the giants like Amazon and Flipkart.

Amazon recently got government approval to invest $ 500 million in the food processing industry and has invested Rs. 1,680 crores in their Indian unit. Flipkart is also reportedly in talks with eBay India over an acquisition deal. Therefore, a merger between Snapdeal and Flipkart would give global ecommerce company Amazon tough competition in almost all sectors. 

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ShareChat Appoints Neha Markanda as CBO

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Sharechat

ShareChat, one of India’s premier social media platforms, has strengthened its leadership by appointing Neha Markanda as Chief Business Officer for both its flagship ShareChat platform and the popular short video app Moj. Markanda, previously Head of Industry, E-commerce at Google India, brings over 22 years of expertise across renowned companies like Meta, GSK Consumer Healthcare, PepsiCo, and ITC. At Google India, she led transformative strategies in e-commerce and health tech, ensuring market growth and technological innovation for global brands. Her proven track record uniquely positions her to drive ShareChat’s revenue strategy, business expansion, and partnerships with advertisers and regional stakeholders.

Markanda’s appointment comes at a pivotal time for ShareChat, which recently achieved profitability and has projected a robust ₹1,200 crore revenue run rate for the year. The platforms boast a combined monthly active user base of more than 325 million, making ShareChat and Moj essential tools for marketers seeking to increase engagement across India’s diverse regions. Markanda’s expertise is expected to further accelerate ShareChat’s business growth, opening doors for brand collaborations and hyper-targeted influencer campaigns, which can connect marketers to local audiences in a culturally relevant manner.

With advanced degrees from the Indian Institute of Foreign Trade and Lady Shri Ram College, Markanda’s leadership is set to reinforce ShareChat’s momentum as India’s go-to platform for marketers and creators looking for trusted, brand-safe environments. Her focus on vernacular content and building robust partnerships will complement ShareChat and Moj’s mission to empower regional creators and deliver authentic engagement. Industry experts have lauded this strategic move, anticipating that Markanda’s vision will help ShareChat and Moj maintain their edge in India’s social media landscape.

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Pune’s SuperGaming Secures $15M to Expand in Emerging Markets

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Super Gaming

SuperGaming, the Pune-based gaming innovator known for hit titles like MaskGun and Indus Battle Royale, has raised $15 million in a Series B funding round, boosting its valuation to an impressive $100 million. This marks a nearly fivefold increase from its 2021 valuation of $21 million, highlighting the company’s rapid growth and the rising investor confidence in India’s booming gaming industry. The funding reflects SuperGaming’s strong market presence and strategic vision to become a global leader in online gaming. 

The funding round was spearheaded by Skycatcher and Steadview Capital, with significant participation from notable international investors including a16z Speedrun, Bandai Namco O21 Fund, Neowiz, and prominent Web3 financiers such as Polygon Ventures and Sandeep Nailwal. Existing backers like AET Japan and BACE Capital also continued their support. SuperGaming aims to utilize this capital infusion to expand its footprint internationally, focusing on emerging markets. A key initiative includes launching its award-winning game, Indus Battle Royale, in Latin America through a partnership with LOUD.GG, alongside rolling out its proprietary SuperPlatform developed with Google Cloud to empower game developers worldwide, especially in resource-constrained regions. 

CEO and Co-Founder Roby John emphasized that this funding milestone is crucial in shifting India from merely a gaming consumer base to a hub for gaming innovation. By adopting a “hyper-local” strategy that tailors games to diverse cultures in underrepresented markets like the Middle East and Latin America, SuperGaming is poised for global growth. With over 200 million installs and an expanding user base, SuperGaming’s recent fundraising solidifies its position at the forefront of India’s gaming revolution, ready to make a major impact on the international stage.

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Swiggy DeskEats: Office Food Delivery Launched in 30 Cities

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Swiggy

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Swiggy’s DeskEats is now operational in over 7,000 tech parks and business centers, granting office workers access to nearly 700,000 menu items from over 200,000 restaurants. This vast variety ensures there’s something for everyone, addressing the growing demand for quick, tasty, and nutritious food that fits seamlessly into the busy schedules of working professionals. Early trends from DeskEats’ pilot phase show a strong preference for easy-to-eat options like chicken popcorn in Bengaluru and garlic breadsticks in Gurugram, reflecting the popularity of meals tailored for the modern workday.

Expanding upon its Corporate Rewards Program, which is already trusted by thousands of organizations, Swiggy enables companies to enhance employee wellness programs by offering food delivery, groceries, and dining benefits efficiently. With DeskEats, Swiggy reaffirms its commitment to transforming workplace dining by prioritizing variety, convenience, and user satisfaction—cementing its position as a key player in the evolution of India’s office food culture.

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