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Paytm Mall delists 85,000 Sellers

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In an attempt to revamp their seller on boarding process, the recently launched Paytm Mall has delisted 85,000 sellers from their portal. The company will only look to partner with reputed shopkeepers and brands as per the new changes.

The Paytm E Commerce Private Ltd., owned company, Paytm Mall has made it mandatory for sellers to furnish brand authorization letters to block fraudulent merchants from signing up, the company said in a statement. The sellers will also undergo strict quality and service audits to list products on the platform. The registration number, location of the commercial establishment, shop photos, GST identification numbers, among others will also be verified.

Paytm maintains this initiative is independent of goods and services tax that was implemented a fortnight ago and will help weed out fraudulent and non performer merchants. According to the COO Amit Sinha, their goal is to set the benchmark that empowers reputed local shopkeepers and brands to sell quality merchandise and offer superior consumer experience. Meanwhile, according to the company, the sales from the existing 1,00,000 listed sellers has not seen any major change after the delisting process.

The Alibaba backed ecommerce major will also enable brands and shopkeepers to set the return, exchange and refund policies for their products that are being sold on the platform. They will also add a GST component to their service charges since the company hasn’t revised margin or service fee of the sellers.

The consumer shopping app was launched in February this year, inspired by China’s largest business to consumer platform Alibaba. Only a month after its launch, in March Alibaba invested $ 200 million in the company.

Paytm CEO Vijay Shekar Sharma spoke about the policy change on Facebook stating, “From open marketplace for any seller to now, only reputed and brand authorized sellers. No more, bad shopping experience due to a few sellers. Now, only highly reputed and brand authorized retailers can sell on Paytm Mall.”

The company is also looking to venture into Tier II and Tier III cities and plans to scale its partner network by adding 3000 agents to their existing workforce. Reports also surfaced earlier this month claiming Paytm Mall was in talks with online grocery startup BigBasket for a substantial stake.

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Piyush Anchliya Joins Cashfree Payments as CFO Amid Expansion in India’s Fintech Sector

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Cashfree Payments has appointed Piyush Anchliya as its new Chief Financial Officer (CFO), effective April 15, 2025. Anchliya brings over 15 years of experience in investment banking, corporate finance, strategy, and mergers and acquisitions, with senior roles at Barclays, Bandhan Group, and most recently as CFO of Bandhan AMC. He holds an MBA from IIM Ahmedabad and a B.Tech. from IIT Kharagpur.

In his new role, Anchliya will lead Cashfree’s financial strategy, optimize operations, and support the company’s next growth phase. He will report to CEO and Co-founder Akash Sinha, who highlighted Anchliya’s expertise as vital for sustainable scaling and strengthening the company’s financial foundation. Anchliya succeeds outgoing CFO Vikas Guru, who will assist during the transition.

Founded in 2015, Cashfree Payments processes over $80 billion annually for more than 800,000 businesses. The company recently raised $53 million in funding led by KRAFTON and Apis Growth Fund II and secured key RBI licenses, positioning it for accelerated growth in India’s fintech sector. Anchliya’s appointment comes at a pivotal time as Cashfree aims to expand its leadership in digital payments.

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Flipkart’s Jeyandran Venugopal Likely to Join Reliance Retail as CEO

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Jeyandran Venugopal, the outgoing Chief Product and Technology Officer of Flipkart, is set to become the CEO of Reliance Retail Ventures (RRV), the retail arm of Reliance Industries. His appointment, expected to be finalized in May after his exit from Flipkart, signals Reliance’s push to strengthen its retail business with a technology-first approach.

Venugopal brings extensive experience from leading roles at Flipkart, Myntra, Yahoo, Snapdeal, and Amazon, where he focused on scaling technology platforms and driving innovation. At Flipkart, he managed product, engineering, data science, and more, helping build robust systems and improve user experience.

His move comes as Reliance Retail undergoes transformation, including cost-cutting and a renewed focus on digital growth. Venugopal’s leadership is expected to accelerate Reliance’s ambitions in omnichannel and tech-driven retail, positioning the company for continued dominance in India’s evolving market.

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Delhivery’s Acquisition of Ecom Express: A Major Consolidation in Indian Logistics

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Delhivery, one of India’s leading logistics companies, has announced its acquisition of Ecom Express in an all-cash deal valued at ₹1,407 crore. This strategic move marks one of the largest consolidations in the logistics sector and is expected to enhance Delhivery’s scale, profitability, and operational efficiency.

Background

Ecom Express, founded in 2012 and headquartered in Gurugram, has faced significant financial challenges recently. The company canceled its IPO plans in 2024 and laid off hundreds of employees due to operational setbacks, including losing a major client, Meesho, which shifted to its in-house logistics service Valmo. These struggles led to a distressed sale, with private equity investors like Warburg Pincus and Partners Group exiting their stakes entirely.

Strategic Benefits for Delhivery

  1. Enhanced Scale: The acquisition will strengthen Delhivery’s network reach and infrastructure, enabling better service delivery across India.
  2. Operational Synergies: Combining operations with Ecom Express will improve efficiency and reduce costs through economies of scale.
  3. Competitive Edge: With Ecom Express as a subsidiary, Delhivery solidifies its leadership position in the logistics space by offering broader coverage and faster services.

Challenges Addressed

The acquisition mitigates risks from Ecom Express’ financial struggles while addressing past disputes between the two companies over inflated shipment volumes reported by Ecom Express during IPO filings.

Future Outlook

The deal is expected to close within six months after regulatory approval from the Competition Commission of India (CCI). Post-acquisition, Ecom Express will operate as a subsidiary of Delhivery, unlocking new growth opportunities such as advanced logistics technology integration and expanded customer reach.

With ₹5,488 crore in cash reserves as of September 2024, Delhivery is well-positioned to finance this acquisition without compromising financial stability. This move underscores Delhivery’s commitment to innovation and efficiency in India’s rapidly evolving logistics landscape.

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