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Products Which Crashed And Burned!

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Products Which Crashed And Burned,Startup Stories,Entrepreneur Stories 2018,Best Motivational Stories,Startup News India,Remember Neil Armstrong,5 Tech Inventions That Never Took Off,World Most Incredible Products,Top Five Products,Products That Never Really Took Off,Great Products that Never Made it

While most of us remember Neil Armstrong, the first man on the Moon, not a lot of people remember the second man. As a society made up of people who worship winners, be it with inventions or discoveries, we always celebrate the people who come in first. Despite remembering the first man who invented the telephone, or the man who discovered electricity, we seem to conveniently forget the people who failed with their products. To make your weekend entertainingly educative, we give you a list of inventions which failed to take off the right way!

1. Radioactive health products 

Back in the day, when Radium was first discovered, the side effects weren’t as widely known as they are today. This particular element was considered to be a magic drug, a miracle of sorts. From healthcare products to medicines, everything was made better with Radium. In fact, drug companies went so far as to say that Radium would increase even your libido! People first started questioning this “Super Medicine” when a man used the Thor Radium powder to increase his sexual prowess. He ended up drinking not one, not two, but 1,400 bottles of the stuff. What was the drastic side effect, you ask? His jaw falling off! This was when people realised the radioactive stuff was actually more dangerous than positive for you! Oops.

2. Portable record players 

Back when radio players were the deal of the century, a lot of companies tried making them portable. Which means they tried producing record players which could be used on the go. If you have ever used a record player, then you have probably already guessed the problem! Record players are fragile. You have to make sure they are kept at a steady level and not in a position where they can be knocked over. Despite record players being on a rise again, this invention is probably never going to see the light of the day. Boo.

3. Scent enhanced movies

Hans Laube, the inventor of Smell O Vision, wanted to create a new method which let theatre goers experience interesting smells while watching a movie. When it was launched in the New York, Chicago and Los Angles cinema halls in the year 1960, Laube thought this method would be used worldwide. However, it wasn’t meant to be. The scent was accompanied by a strange and ominous hissing sound as well. Furthermore, a lot of people complained saying the movie sounds and the smells were completely out of sync. Along with a similar innovation called AromaRama, Smell O Vision was swiftly abandoned and consigned to the scrap heap of history.

4. Car boats/boat cars 

Boat cars, where first invented back in the 1770’s and where widely used during the Second World War. However, soon after the war ended, they were set aside for recreation. The car boats are now primarily used for water sports and as collector’s items!

5. Palm pilots 

Palm pilots were the first gadgets which actually fitted in the palm of our hands. When they initially came out, they sold a million pieces in the formative year. Therefore, one would think to call this particular invention a failure, would not be fair. However, when Microsoft rescued Apple with a $ 150 million investment, the iPods and iPhones of the world took over, making the palm pilots obsolete!

With every great invention being recognised and revisited, we thought it was only fair the not so greats were remembered with respect as well! if you happen to remember who the second man on the Moon was, or who the first or second Indian cosmonaut was, then comment and let us know!

 

 

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Entrepreneur Stories

From Digital Wallet to Stock Market: MobiKwik Expands Its Horizons with New Brokerage Venture

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From Digital Wallet to Stock Market: MobiKwik Expands Its Horizons with New Brokerage Venture

MobiKwik is venturing into the stock broking sector with the launch of its subsidiary, MobiKwik Securities Broking Private Limited (MSBPL), following approval from the Ministry of Corporate Affairs on March 3, 2025. This move aims to diversify MobiKwik’s offerings beyond its core digital payments services and compete with established players like Zerodha and Groww.

MSBPL will provide a range of brokerage services, including trading in shares, securities, commodities, and derivatives. The subsidiary has an initial capital of Rs 1 lakh, with plans for an additional Rs 2 crore investment to support its operations.

As MobiKwik enters this competitive market, it brings a substantial user base of 172 million and a merchant network of 5 million. Despite recent financial challenges, including a reported loss of Rs 55.2 crore in Q3 FY25, the company aims to leverage its existing infrastructure and user engagement to capture a share of the growing investment technology market, projected to reach $74 billion by 2030.

This strategic expansion aligns with MobiKwik’s broader goals of enhancing its financial service

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Strategic Shift: Nazara Sells Entire Stake in Sports Unity Amid Financial Challenges

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Strategic Shift: Nazara Sells Entire Stake in Sports Unity Amid Financial Challenges

Nazara Technologies has sold its entire 71.54% stake in Sports Unity Private Limited, the company behind the multiplayer quiz game ‘Qunami’, for INR 7.15 lakh. This divestment, effective March 25, 2025, signifies a strategic shift for Nazara, which had previously acquired a controlling interest in Sports Unity in 2019 for INR 7.5 crore.

The decision to offload the stake comes as Sports Unity has faced financial difficulties, reporting no active business operations and a negative net worth of INR 0.45 crore at the end of FY24. This move aligns with Nazara’s broader strategy to streamline its operations and concentrate on more profitable ventures within the gaming sector.

This sale follows Nazara’s recent divestment of a 94.85% stake in another subsidiary, Open Play, to Moonshine Technologies for INR 104.33 crore. Despite reporting record quarterly revenue of INR 544.7 crore in Q3 FY25, Nazara experienced a 53.5% decline in net profit year-over-year.

Nazara continues to focus on enhancing its portfolio through strategic acquisitions and investments in high-potential gaming platforms while navigating the competitive landscape of the gaming industry.

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Bengaluru’s Hypergro.ai Raises Rs 7 Crore to Enhance AI-Powered Advertising Solutions

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Hypergro.ai, a Bengaluru-based marketing technology startup, has raised Rs 7 crore in seed funding led by Silverneedle Ventures, with participation from Huddle, TDV Partners, HME Ventures, Dholakia Ventures, FiiRE, and angel investors. Founded in 2022 by Rituraj Biswas, Neha Soman, Abhijeet Kumar, and Arijit Mukhopadhyay, the company aims to revolutionize digital marketing by addressing challenges like high Customer Acquisition Costs (CAC) and low Return on Ad Spend (ROAS).

 

The startup leverages AI to create hyper-personalized video ads using user-generated content (UGC). The fresh capital will be used to enhance Hypergro.ai’s AI capabilities, expand operations, and build a specialized team focusing on data analysis, predictive algorithms, and automation.

 

Since its inception, Hypergro.ai has collaborated with over 70 brands, including several from Shark Tank India. The company’s innovative approach has led to its selection for Google’s Startups Accelerator: AI First (India) program in July 2024, providing access to critical training, mentorship, and state-of-the-art AI tools.

 

Hypergro.ai’s platform now supports a community of over 300,000 creators across India and has partnered with more than 100 brands, significantly enhancing its AI model’s accuracy and improving revenue generation for clients. As it continues to expand and refine its AI-powered marketing solutions, Hypergro.ai is set to transform the digital advertising landscape, offering businesses more effective and efficient customer acquisition and engagement strategies.

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