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UPI Based Payments Affecting Credit And Debit Card Companies

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UPI Based Payments Affecting Credit And Debit Card Companies,Startup Stories,Startup News India,Best Motivational Stories,2018 Technology News,Entrepreneur Stories 218,Online UPI Based Transactions,Unique Virtual Address,UPI Payments

After nearly a month of the KYC deadline issued by the Reserve Bank of India for mobile wallets, the Central Bank of India released data showing a surge in the growth of online UPI based transactions. UPI is a one touch transaction for transferring money between any two parties using a ‘unique virtual address’ on a smartphone.

According to further reports received from the Reserve Bank of India, UPI transactions surged by nearly 50% as compared to the value of the debit cards and credit cards swiped at the stores in the month of February. Over the last 12 months, the UPI based transactions have increased by 7,000%.

The UPI driven form of payments comes after the IMPS (Immediate Payment Service) structure of payments. Since its launch, the technology has been adopted by various banks and other private fintech companies.

With more and more customers coming under the umbrella of digital inclusion, the adoption of UPI based payments has increased triple fold. Thanks to the Government’s initiative to push digital payments as opposed to brick and mortar payments, this move comes as a boon.

However, while this has been working in favour of UPI based apps, it comes as a blow to the credit and debit card companies. The recently released RBI report also said that these UPI apps, currently valued at $ 200 billion, is going to increase five fold in the next couple of years and by the year 2020, stand at a valuation of $ 500 billion.

The real test of these apps, however, will be seen by the end of March this year, when the deadline set by the RBI for the KYC deadline closes. With the nearing of the deadline, the UPI based apps are expected to take a hit, while the credit and debit card providing banks are expected to see a rise!

 

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Google Launches Startup Hub in Hyderabad to Boost India’s Innovation Ecosystem

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Google - StartupStories

Google has launched the Google Startup Hub Hyderabad, a major step in strengthening India’s dynamic startup ecosystem. This new initiative aims to empower entrepreneurs, innovators, and developers by giving them access to Google’s global expertise, mentoring programs, and advanced cloud technology. The hub reflects Google’s mission to fuel India’s digital transformation and promote innovation through the Google for Startups program.

Located in the heart of one of India’s top tech cities, the Google Startup Hub in Hyderabad will host mentorship sessions, training workshops, and networking events designed for early-stage startups. Founders will receive Google Cloud credits, expert guidance in AI, product development, and business scaling, and opportunities to collaborate with Google’s global mentors and investors. This ecosystem aims to help Indian startups grow faster and compete globally.

With Hyderabad already home to tech giants like Google, Microsoft, and Amazon, the launch of the Google Startup Hub Hyderabad further cements the city’s position as a leading innovation and technology hub in India. Backed by a strong talent pool and robust infrastructure, this hub is set to become a growth engine for next-generation startups, driving innovation from India to global markets.

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BMW’s New Logo Debuts Subtly on the All-Electric iX3: A Modern Evolution

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BMW new logo

BMW quietly debuted its new logo on the all-electric iX3, marking a significant yet understated shift in the brand’s design direction for 2025. The updated emblem retains the classic roundel and Bavarian blue-and-white colors, but sharp-eyed enthusiasts noticed subtle refinements: the inner chrome ring has been removed, dividing lines between blue and white are gone, and the logo now features a contemporary satin matte black background with slimmer “BMW” lettering. These enhancements showcase BMW’s embrace of modern minimalism while reinforcing their commitment to premium aesthetics and the innovative Neue Klasse philosophy for future electric vehicles.

Unlike rival automakers that reveal dramatic logo changes, BMW’s refresh is evolutionary and respectful of tradition. The new badge ditches decorative chrome and blue borders associated with earlier electric models, resulting in a flatter, more digital-friendly design that mirrors recent branding seen in BMW’s digital communications. Appearing first on the iX3’s nose, steering wheel, and hub caps, this updated identity will gradually be adopted across all BMW models—both electric and combustion—signaling a unified brand language for years to come.

BMW’s strategic logo update represents more than just aesthetic reinvention—it underscores the brand’s dedication to future-ready mobility, design continuity, and a premium EV experience. As the new roundel begins rolling out on upcoming BMW vehicles, it stands as a testament to the automaker’s depth of detail and thoughtful evolution, offering subtle distinction for keen observers and affirming BMW’s iconic status in the ever-changing automotive landscape.

 

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iPhone 17 India Price, Features & Availability: All You Need to Know

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Startup Stories

Apple has officially launched the highly anticipated iPhone 17 series in India, with prices starting at INR 82,900 for the base 256GB model. The new lineup includes the iPhone 17, iPhone 17 Pro, iPhone 17 Pro Max, and the newly introduced ultra-slim iPhone Air. Apple has removed the 128GB storage variant, making 256GB the minimum for all models. The standard iPhone 17 features a vibrant 6.3-inch ProMotion OLED display with a 120Hz refresh rate and an upgraded Ceramic Shield 2 for improved durability. It comes in fresh color options like lavender, mist blue, sage, white, and black.

The iPhone 17 Pro and Pro Max models are powered by Apple’s latest A19 Pro chip and start at INR 1,34,900 and INR 1,49,900, respectively. These Pro models feature sleek titanium frames, significant camera upgrades including 8K video recording, and up to 6x optical zoom in the Pro Max. Meanwhile, the iPhone Air, priced from INR 1,19,900, is the slimmest and lightest iPhone ever, boasting a 6.7-inch Super Retina XDR display with ProMotion technology and a triple-camera setup, positioning itself between the standard and Pro models.

Pre-orders for the iPhone 17 series commence on September 12, with sales beginning on September 19, 2025. Alongside the launch, Apple has reduced prices for the previous iPhone 16 models while discontinuing the iPhone 16 Pro and Pro Max variants. The iPhone 17 series exemplifies Apple’s ongoing commitment to enhancing display technology, camera capabilities, and overall performance, setting a new benchmark for premium smartphones in the Indian market.

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