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Starbucks In Japan Introduces Pen To Pay For Coffee

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Starbucks In Japan Introduces Pen To Pay For Coffee,Startup Stories,Latest Business News 2019,New Technologies Updates,Starbucks Japan Launches Special Pen,Starbucks Japan,Pay For Coffee,New Coffee Buying Pen,Starbucks Latest News

Japan is famous for being technologically advanced and is known for its brilliant innovations.  Starbucks in Japan is also following the trend and has been introducing various technologically driven products.  These products are quite useful and help make the customers’ shopping experience better. Starbucks’ stores in Japan have a whole range of products which can be used by the customers to pay from a digital wallet.  The range of products comes under the “Starbucks Touch” category and includes items like a flask, phone case and a wallet called The Hug. 

Now, Starbucks added another product, a pen, to their Starbucks Touch collection.  Starbucks collaborated with Japanese stationery company Zebra to release the pen. Called Starbucks Touch The Pen, the pen is designed as a drip coffee machine and includes coffee brown gel ink, which is a constant reminder of a perfect cup of coffee. 

The pen, just like other products in the collection, comes with a near field communication (NFC) reader embedded in it.  NFC is a kind of technology which allows the transfer of information between two devices, when placed next to each other.  The pen works using the FeliCa technology, which is a smart card system introduced by Sony and is widely used in Japan. The FeliCa technology is also used in the Starbucks domestic card system. 

The pen is available in black, white and silver and can only be purchased from the Starbucks online store.  The pen is priced at 4,000 yen ($ 37.46) and includes a preloaded amount of 1,000 yen ($ 9.37,) which is stored in a digital wallet.

Although the Touch Pen is not that different from the existing online payment options, the device can be considered a part of new technologies which can contribute to saving customers’ time. 

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Entrepreneur Stories

From Digital Wallet to Stock Market: MobiKwik Expands Its Horizons with New Brokerage Venture

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From Digital Wallet to Stock Market: MobiKwik Expands Its Horizons with New Brokerage Venture

MobiKwik is venturing into the stock broking sector with the launch of its subsidiary, MobiKwik Securities Broking Private Limited (MSBPL), following approval from the Ministry of Corporate Affairs on March 3, 2025. This move aims to diversify MobiKwik’s offerings beyond its core digital payments services and compete with established players like Zerodha and Groww.

MSBPL will provide a range of brokerage services, including trading in shares, securities, commodities, and derivatives. The subsidiary has an initial capital of Rs 1 lakh, with plans for an additional Rs 2 crore investment to support its operations.

As MobiKwik enters this competitive market, it brings a substantial user base of 172 million and a merchant network of 5 million. Despite recent financial challenges, including a reported loss of Rs 55.2 crore in Q3 FY25, the company aims to leverage its existing infrastructure and user engagement to capture a share of the growing investment technology market, projected to reach $74 billion by 2030.

This strategic expansion aligns with MobiKwik’s broader goals of enhancing its financial service

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Entrepreneur Stories

Strategic Shift: Nazara Sells Entire Stake in Sports Unity Amid Financial Challenges

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Strategic Shift: Nazara Sells Entire Stake in Sports Unity Amid Financial Challenges

Nazara Technologies has sold its entire 71.54% stake in Sports Unity Private Limited, the company behind the multiplayer quiz game ‘Qunami’, for INR 7.15 lakh. This divestment, effective March 25, 2025, signifies a strategic shift for Nazara, which had previously acquired a controlling interest in Sports Unity in 2019 for INR 7.5 crore.

The decision to offload the stake comes as Sports Unity has faced financial difficulties, reporting no active business operations and a negative net worth of INR 0.45 crore at the end of FY24. This move aligns with Nazara’s broader strategy to streamline its operations and concentrate on more profitable ventures within the gaming sector.

This sale follows Nazara’s recent divestment of a 94.85% stake in another subsidiary, Open Play, to Moonshine Technologies for INR 104.33 crore. Despite reporting record quarterly revenue of INR 544.7 crore in Q3 FY25, Nazara experienced a 53.5% decline in net profit year-over-year.

Nazara continues to focus on enhancing its portfolio through strategic acquisitions and investments in high-potential gaming platforms while navigating the competitive landscape of the gaming industry.

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Inverstors Stories

Fractal Invests $20 Million in Asper.ai to Accelerate AI Solutions for Consumer Goods

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Fractal Invests $20 Million in Asper.ai to Accelerate AI Solutions for Consumer Goods

Fractal, a leading SaaS unicorn, has announced a strategic investment of $20 million in Asper.ai, an AI-driven platform focused on the consumer goods and manufacturing sectors. This funding, revealed on March 19, 2025, aims to accelerate Asper’s growth by enhancing product development and expanding its enterprise customer base.

Investment Highlights

Pranay Agrawal, Co-Founder and CEO of Fractal, expressed excitement about the partnership, noting Asper’s impressive growth over the past three years. He stated that this investment will unlock new opportunities for enterprise customers and drive further innovation within Asper.

Asper.ai’s Objectives

Mohit Agarwal, Co-Founder and CEO of Asper.ai, emphasized the need for consumer goods leaders to have a strategic ally that can adapt to their operations and transform data into actionable insights. The investment will support Asper in building its autonomous growth AI platform and attracting top talent.

Future Plans

Anuj Kaushik, Co-Founder and Chief Commercial Officer of Asper.ai, highlighted the positive market response to their offerings. With Fractal’s investment, Asper.ai plans to enhance its AI capabilities across key areas like demand forecasting and revenue growth management.

Conclusion

Fractal’s $20 million investment marks a significant step in advancing AI solutions within the consumer goods sector. The collaboration between Fractal and Asper.ai is set to redefine how businesses leverage AI for growth and efficiency in a competitive landscape.

 

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