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Top Technology Skills In Demand

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Top Technology Skills in Demand,Startup Stories,2019 Latest Technology News,Top Technology Skills,Technology Skills 2019,Top Technology 2019,Important Technical Skills,2019 Technology Updates,new technology skills,Best Technology Skills to Learn


In today’s world, change is the only constant.  Technology is now evolving at such a rapid speed, a technology which was in demand a few months ago may be replaced with a new one even before you realise it.  The only way you can succeed in this ever changing world of technology is by learning constantly. So, if you are a student looking for a tech job or an aspiring tech entrepreneur, here is a list of tech skills you must learn to stay alive in the market.

 

1) Machine learning

Machine learning is an internal part of AI.  Machine learning provides the system with the ability to learn and improve from experience without being programmed constantly.  A platform like Netflix uses machine learning to provide recommendations to its users.

Considering its advantages, machine learning is now being incorporated into a variety of sectors and there is a huge demand for skilled professionals.  Within machine learning, we also have subskills like neural networks, natural language processing and deep learning.  Each of these subskills, provides opportunity for specializations.

With this skill, you can get hired at top tech companies as an AI architect with an average salary of $ 150,000.

 

2) Cloud computing

Cloud computing is a term which includes delivery of a variety of services through the internet including data storage, databases, servers, etc., without actual management by the user.

Cloud computing jobs are only increasing because more and more companies are making the transition from classical servers to cloud servers and the pay cheque for skilled professionals is only getting fatter by the day.

 

3) Digital marketing

In simple terms, digital marketing is the science of marketing products and services using various digital media.

Employers are looking for people with digital marketing skills so as to improve their company’s online presence which, in turn, can attract a lot of customers.  Digital marketing can be a useful skill to learn if you are job seeker.

On the other hand, this skill can also help you if you are aspiring to start your own business.  You can use Search Engine Optimisation (SEO) skills to market your own company.

 

4) Internet of Things

Internet of things (IoT) is basically an interconnection of physical objects which are accessible through the internet.  A smart home is a real life example of internet of things. Apps like Fitbit and Lyft also use IoT.

With so much of scope, IoT is the future.  Skilled professionals with an understanding of IoT can get highly paid jobs, develop their own applications or start their own businesses.  This is a must learn skill for tech savvies.

 

5) Augmented reality and Virtual reality

AR and VR are two technologies capable of changing the way you look at the world.  Augmented reality creates an enhanced version of the reality using technology, whereas virtual reality uses computer technology Skills to create a simulated environment for the user.  The popular game Pokémon Go is an example of augmented reality.

AR and VR find applications in various fields, including gaming, entertainment, education and marketing.  Learning these skills can be extremely useful if you are looking to start a business or develop your own games.

 

Though there are several emerging technologies, these 5 technologies have a sustainable future and can provide a secure career path.

Comment and let us know if you think any other technologies can be added to this list.

 

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Mercedes Hits the Brakes on EVs: Profit Woes Lead to Focus on Gas-Powered Cars

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StartupStories - Mercedes

Luxury carmaker Mercedes-Benz is experiencing a shift in gears, prioritizing gasoline-powered vehicles over its previously ambitious electric vehicle (EV) strategy. This comes after disappointing sales figures and shrinking profit margins for their electric offerings.

The Dream Runs out of Charge:

Mercedes, a leader in the luxury car market, had set a goal to be fully electric by 2030. However, sluggish sales of their electric vehicles, particularly the high-end EQS and EQE sedans, have forced a recalibration of their plans. The company’s profit margin dipped to a concerning 9% in the first quarter of 2024, falling below their long-term target range.

Why the Slow Charge?

Several factors are contributing to the lackluster performance of Mercedes’ EVs:

  •  Price Point Pinch: The high price tag of Mercedes’ electric cars, ranging from $70,000 to $120,000, limits their appeal compared to more affordable electric options. 
  •  Competition Heats Up: Other luxury carmakers like Tesla and BMW are offering strong competition, with some even surpassing Mercedes in EV sales growth. 
  •  Infrastructure Concerns: Gaps in charging infrastructure and anxieties about range remain significant deterrents for potential EV buyers.

Back to the Drawing Board:

In response to these challenges, Mercedes CEO Ola Källenius announced a revised strategy. The company will:

  •  Extend Focus on Combustion Engines:  Production of gasoline-powered and hybrid vehicles will continue well into the 2030s, catering to customer demand.
  •  Rethink EV Strategy: Mercedes will analyze consumer preferences and market trends to refine their electric car offerings. This may involve focusing on more affordable models or improving features to enhance range and charging efficiency.

The Road Ahead

The shift by Mercedes highlights the complexities of the automotive industry’s transition to electric vehicles. It underscores the need for car manufacturers to balance ambitious environmental goals with the realities of consumer behavior and market competition.

Is this a Permanent Pause?

While Mercedes is putting the brakes on its all-electric vision, it doesn’t necessarily signal a complete retreat from EVs. The company may leverage this time to strengthen its electric offerings and ensure they are competitive in the rapidly evolving market. Only time will tell if Mercedes can reclaim its position as a leader in the electric vehicle race.

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Artificial Intelligence

Reddit Soars After Strong Earnings and Upbeat Outlook

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Reddit, the social media platform known for its online communities and meme culture, saw its stock price jump significantly after releasing its first earnings report since going public in March. Investors were impressed by the company’s strong financial performance and optimistic forecasts for the future.

The report highlighted a surge in user engagement, with daily active users increasing by 37% to 82.7 million in the first quarter. This growth was accompanied by an 8% rise in average revenue per user, indicating Reddit’s success in monetizing its platform. 

Perhaps the most significant factor driving the stock price increase was Reddit’s forecast for the second quarter. The company projected revenue to fall between $240 million and $255 million, exceeding analyst expectations. Additionally, Reddit anticipates achieving break-even status or even generating a profit, surpassing predictions of a loss.

This positive outlook can be attributed in part to Reddit’s flourishing advertising business. The company is also capitalizing on a new revenue stream: content licensing deals with artificial intelligence (AI) firms. Reddit’s vast collection of user-generated content provides valuable data for training AI models, attracting companies like Google.

Analysts believe Reddit is still in its early stages of monetization and predict continued growth in the coming quarters, fueled by advancements in ad targeting and measurement tools. This optimism is reflected in the stock price surge, which has climbed roughly 70% since Reddit’s IPO.

Overall, Reddit’s first earnings report paints a bright picture for the company’s future. With a thriving user base, increasing revenue opportunities, and a promising outlook, Reddit appears well-positioned for continued success in the ever-evolving social media landscape.

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Artificial Intelligence

The AI Video Revolution: How Sora is Reshaping Marketing

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Sora, an AI-powered video generation tool by OpenAI, has sent ripples of excitement through the marketing world. Its potential to create high-quality videos from simple descriptions is a game-changer, impacting how brands connect with audiences. 

Here’s how Sora is elevating engagement:

  • Hyper-realistic storytelling:  Sora can craft visually stunning videos in seconds. This lets marketers ditch expensive productions and create content that resonates deeply with viewers. Imagine a travel company whisking audiences away to exotic locales through captivating, AI-generated videos.
  • Personalized marketing on steroids:  Imagine video ads that speak directly to you, not a generic audience. Sora can personalize video content based on user data, creating a more impactful connection. A fitness app could use Sora to generate videos featuring exercises you enjoy, making the marketing message relevant and engaging.
  • Experimentation playground:  Sora empowers marketers to experiment freely.  Since creating video content becomes faster and cheaper, brands can test new concepts and narratives without breaking the bank. This fosters a culture of creativity and allows marketers to discover what truly clicks with their audience.

Of course, there are challenges. Integrating Sora seamlessly into existing workflows and maintaining the human touch in storytelling are aspects that require development. But Sora’s potential to revolutionize marketing by creating  engaging, personalized content at scale is undeniable.

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