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WhatsApp Introduces Low Light Mode and Chat Themes for Enhanced User Experience!

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Meta-owned WhatsApp has rolled out a new low light mode feature for video calls, significantly improving video quality in dim environments. This feature is part of the latest update, which also introduces filters and background options to enhance the overall video calling experience.

Low Light Mode for Clearer Video Calls

The low light mode aims to reduce graininess and improve visibility during video calls in poor lighting conditions. This enhancement allows users to maintain better video quality, making it easier to connect with friends and family, even in the dark. By adjusting the brightness and clarity, users can enjoy clearer interactions regardless of their surroundings.

How to Use Low Light Mode on WhatsApp

Enabling this feature is simple and accessible on both iOS and Android platforms, although it is currently unavailable on the web version of the app. Here’s how to activate it:

  1. Open WhatsApp.
  2. Start a video call with the person you wish to connect with.
  3. Tap the bulb icon on the top-right corner during the video call to enable low light mode.
  4. To turn off the low light mode, simply tap the bulb icon again if you find it unnecessary.

With this addition, WhatsApp ensures smoother and clearer video calls, even in challenging lighting environments.

Custom Chat Themes for Personalization

Alongside low light mode, WhatsApp has also introduced custom chat themes to enhance personal messaging. According to WABetaInfo, this feature is currently available to select beta users on WhatsApp version 2.24.21.34 for Android and version 24.20.71 for iOS.

How Chat Themes Work

Users enrolled in the Google Play Beta Program can access 22 themes, each offering up to 20 color variations. This customization allows users to change not only the chat background but also the color of their conversation bubbles.

  • Universal or Individual Themes: Users can apply a universal theme across all conversations or set individual themes for specific chats.
  • Visible Only to the User: Themes are private and will only be visible to the person who applies them, ensuring a seamless and personal chat experience.

This new “Chat Theme” settings page significantly expands the personalization options available, allowing users to tailor their conversations in ways that reflect their style and preferences.

Conclusion

With low light mode for clearer video calls and custom chat themes for greater personalization, WhatsApp continues to enhance its user experience. These updates highlight the app’s commitment to improving both functionality and customization, giving users more control over how they connect and communicate.

Future Enhancements

As WhatsApp rolls out these features, it signals a broader trend of enhancing user engagement through personalization and improved functionality. The introduction of low light mode not only addresses practical concerns but also aligns with user expectations for high-quality communication tools in various environments.

By continuing to innovate with features like these, WhatsApp solidifies its position as a leading messaging platform while catering to the evolving needs of its users.

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Tata Emerges as a Key Player in Apple’s Supply Chain!

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Tata Emerges as a Key Player in Apple's Supply Chain!

India’s tech manufacturing landscape is undergoing a significant transformation, with the Tata Group rapidly establishing itself as a key player in Apple’s global supply chain. The recent acquisition of a majority stake in Pegatron’s iPhone manufacturing facility in Tamil Nadu marks a significant milestone in this journey.

Expanding Production Capabilities

By acquiring Wistron’s facility in 2023 and partnering with Pegatron, Tata Electronics is poised to become one of Apple’s largest suppliers. The company’s ambitious plans include establishing a new facility in Hosur, Tamil Nadu, which will further solidify its position in the global tech manufacturing landscape. This facility is expected to enhance Tata’s production capabilities significantly, enabling it to meet the increasing demand for iPhones both domestically and internationally.

Strategic Acquisitions

The acquisition of Pegatron’s facility, which produces around 5 million iPhones annually and employs approximately 10,000 people, enhances Tata’s role as an Apple supplier within India. This move follows Tata’s earlier acquisition of Wistron’s assembly operations for an estimated $125 million, integrating Wistron’s capabilities into Tata Electronics.

Leveraging India’s Favorable Climate

India’s attractive economic policies, skilled workforce, and improving infrastructure have made it an appealing destination for global tech giants like Apple. Government initiatives like the Production-Linked Incentive (PLI) scheme have accelerated this shift, providing significant financial incentives for local manufacturing. Since its launch, the PLI scheme has driven close to $1.5 billion in investments in the electronics industry in India.

Economic Impact

With Apple’s commitment to diversifying its supply chain away from China, Tata’s growing presence in iPhone production challenges traditional players like Foxconn and contributes to India’s ambition of becoming a global manufacturing hub. The Indian government’s support through favorable policies is crucial for attracting foreign investments and boosting local manufacturing capabilities.

Competing with China

As Apple seeks to diversify its supply chain and reduce reliance on China, India emerges as a strong contender. Tata’s entrance into iPhone assembly makes it the first Indian company to enter Apple’s traditionally China-centered supply chain. Until recently, Apple relied on Foxconn for up to 90% of its iPhone production, primarily concentrated at its Zhengzhou facility, known as “iPhone City.”

Challenges Apple Facing in China

Increasing challenges in China—such as rising labor costs, supply chain disruptions, and geopolitical tensions—have prompted Apple to explore production alternatives. By investing in Indian manufacturing, Apple aims to mitigate risks associated with relying heavily on Chinese production facilities.

A Bright Future for Indian Manufacturing

With increasing investments and a favorable policy environment, India is well-positioned to capitalize on the global shift in manufacturing. Tata’s strategic moves align with this vision, positioning India as a key player in the global tech supply chain. The establishment of advanced manufacturing facilities not only contributes to job creation but also enhances India’s technological capabilities.

Future Prospects

Tata Electronics is reportedly planning to establish another iPhone assembly unit in Hosur with substantial investments aimed at boosting production capacity and meeting Apple’s growing demands. This expansion is expected to further integrate Tata into Apple’s supply ecosystem and enhance its competitive edge.

Conclusion

Tata Group is emerging as a key player in Apple’s supply chain, driving India’s rise as a global manufacturing hub. With strategic acquisitions and partnerships, Tata is expanding its capabilities and contributing significantly to the growth of India’s tech sector. As the country continues to attract investments and foster a favorable business environment, it is well-positioned to become a major player in the global tech manufacturing landscape.

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Freshworks Appoints Srinivasan Raghavan as Chief Product Officer!

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Freshworks Appoints Srinivasan Raghavan as Chief Product Officer!

Freshworks, a leading provider of cloud-based software for customer and employee experience, has announced the appointment of Srinivasan Raghavan as its new Chief Product Officer (CPO). With over two decades of experience in the enterprise SaaS industry, Raghavan is set to play a pivotal role in driving product strategy and innovation at Freshworks.

Leading Product Strategy and Innovation

In his capacity as CPO, Raghavan will be responsible for enhancing Freshworks’ suite of AI-powered software solutions. His focus will be on improving both customer experience (CX) and employee experience (EX) by leveraging cutting-edge AI technologies.

Key Responsibilities

  • Driving Product Strategy: Raghavan will lead the product team to execute the company’s vision for AI-driven solutions.
  • Enhancing User Experience: He aims to deliver personalized and efficient experiences for both customers and employees.

A Strong Addition to the Leadership Team

Raghavan will report directly to Dennis Woodside, CEO and President of Freshworks. Woodside expressed enthusiasm about the appointment, highlighting Raghavan’s expertise in driving enterprise growth and scaling complex, multi-product portfolios.

“Srini is a key addition to our team to lead innovation that delivers a scalable trajectory for growth across our three key business priorities: employee experience, artificial intelligence, and customer experience,” said Woodside.

A Proven Track Record

Before joining Freshworks, Raghavan served as CPO at RingCentral, where he expanded the company’s product portfolio to include cloud-based contact center, marketing, and sales intelligence solutions. His previous roles also include key leadership positions at Five9 and Cisco, where he spearheaded the development of AI-powered digital engagement and automation solutions.

Notable Achievements

  • At RingCentral, Raghavan played a crucial role in broadening the company’s offerings, enhancing its competitive edge in the cloud communications market.
  • At Five9, he led initiatives that improved customer engagement through innovative AI solutions like virtual agents and workflow automation platforms.

A Bright Future for Freshworks

Raghavan’s appointment signals Freshworks’ commitment to innovation and its vision to leverage AI to transform customer and employee experiences. With his deep industry knowledge and strategic mindset, Raghavan is poised to lead the company’s product vision and drive future growth.

Industry Context

Freshworks serves over 68,000 companies globally, including major brands like American Express, Bridgestone, and Sony. The company recently reported a 22% revenue growth in Q3 2024, reaching $186.6 million, while reducing losses by 3.55% year-over-year.

Conclusion

Srinivasan Raghavan’s appointment as Chief Product Officer marks a significant step forward for Freshworks as it continues to enhance its product offerings in a competitive landscape. By focusing on AI-driven solutions that improve CX and EX, Freshworks aims to solidify its position as a leader in the SaaS market. As Raghavan integrates his extensive experience into the company’s strategy, stakeholders can expect innovative developments that align with the evolving needs of businesses worldwide.

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Nykaa Fashion CEO Nihir Parikh Resigns, Abhijeet Dabas Appointed as New Business Head!

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Nykaa Fashion CEO Nihir Parikh Resigns, Abhijeet Dabas Appointed as New Business Head!

Nykaa Fashion’s CEO, Nihir Parikh, has stepped down from his position to pursue personal commitments. The announcement was made via a regulatory filing by FSN E-Commerce Ventures, Nykaa’s parent company, stating that Parikh’s resignation is effective as of December 5, 2024.

Parikh’s Legacy at Nykaa

Nihir Parikh joined Nykaa in 2015 as the Chief Strategy Officer and played a pivotal role in the company’s growth trajectory. He was instrumental in launching Nykaa Fashion and NykaaMan, which expanded Nykaa’s offerings into the fashion and men’s grooming segments. Under his leadership, Nykaa Fashion became a prominent player in India’s online fashion retail space.

Contributions to Digital Transformation

Parikh also contributed significantly to Nykaa’s digital transformation, enhancing the platform’s technology and customer experience. His strategic insights and leadership helped position Nykaa as a leader in the e-commerce sector, particularly in the beauty and fashion categories.

Reflections on Tenure

Reflecting on his tenure, Parikh expressed gratitude to Nykaa’s founder, Falguni Nayar, and his team for their collaboration and support. He conveyed pride in being part of Nykaa’s success story and wished the company continued growth in the future. Nayar acknowledged Parikh’s significant contributions and dedication, especially regarding the expansion of Nykaa Fashion and NykaaMan. Notably, Parikh will continue to support Nykaa as a Board member.

A New Chapter Begins: Abhijeet Dabas Takes the Helm

In light of Parikh’s departure, Nykaa announced the appointment of Abhijeet Dabas as the new Executive Vice President and Business Head of Fashion eCommerce. Dabas brings extensive experience to his new role, having worked with notable companies such as Adobe Systems, McKinsey & Company, Myntra Jabong, Lazada Group, Swiggy, and CARS24.

Dabas’ Focus Areas

Dabas’ primary focus will be on:

  • Driving online growth for Nykaa Fashion
  • Expanding its global footprint
  • Building strategic partnerships
  • Strengthening Nykaa’s presence in the fashion e-commerce space

This appointment signals Nykaa’s commitment to further developing its fashion segment and solidifying its position as a leading player in the Indian e-commerce market.

Industry Context and Future Outlook

The resignation of Nihir Parikh comes at a time when Nykaa is navigating a competitive landscape in the fashion e-commerce sector. As consumer preferences continue to evolve, the company aims to leverage Dabas’ expertise to enhance its market strategy and drive innovation.

Commitment to Growth

With Dabas at the helm, Nykaa is expected to focus on expanding its product offerings and enhancing customer engagement through personalized shopping experiences. The leadership transition reflects Nykaa’s proactive approach to adapting to market dynamics while maintaining its growth trajectory.

Conclusion

Nihir Parikh’s departure marks the end of an influential chapter for Nykaa Fashion, while Abhijeet Dabas’ appointment heralds a new era of leadership aimed at driving growth and innovation. As both companies navigate this transition, they remain committed to enhancing their offerings and solidifying their positions within India’s dynamic e-commerce landscape.

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