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Elon Musk’s X Redefines Account Blocking: What It Means for Users!

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Elon Musk’s social media platform, X, is set to redefine the meaning of blocking accounts, sparking discussions among its billions of users. In a notable shift, blocked accounts will now have the ability to view the posts of the users who blocked them, although they will still be unable to interact with those posts.

Changes to the Blocking Feature

This change is currently being communicated to users through a message appearing on their feeds, stating:

“If your posts are set to public, accounts you have blocked will be able to view them, but they will not be able to engage.”

The transformation stems from Musk’s earlier comments expressing his desire to eliminate the traditional blocking mechanism in favor of a more nuanced approach, akin to muting accounts. Historically, blocking someone on Twitter (now X) meant that users could not see each other’s profiles or posts. However, the new policy allows blocked accounts to access the content of the users who have barred them, fundamentally altering the function of the blocking feature.

Rationale Behind the Change

Musk has long criticized the concept of blocking as a hindrance to open dialogue and information flow on the platform. He believes that allowing blocked users to view public content promotes transparency and accountability. The engineering team at X has stated that this move aims to create an environment where users can be aware of discussions happening around them, even from those who have blocked them.

User Reactions and Backlash

This development has not been well-received by many users, who are frustrated with the idea of blocked accounts being able to view their public posts. Critics question the rationale behind this change and express concerns about the implications for privacy and user experience.

Public reaction has been overwhelmingly negative. Many users have taken to the platform to criticize the engineering team and Musk for the decision. Some comments include:

  • “That’s not blocking. It’s supporting stalking,” one comment with over thirty thousand likes stated.
  • “So now the Block feature is essentially useless. X keeps bringing its best ideas. I hope this violates the terms of service for the App Store,” another user remarked.

Safety Concerns

Critics also express concerns about potential misuse of the new policy. Users worry that it may embolden stalkers and harassers, allowing them to continue monitoring their targets even after being blocked. Intelligence and defense experts have voiced apprehensions about how this policy could compromise personal safety and create new risks for vulnerable users.

Broader Context of Changes on X

Since Musk’s acquisition of the platform, X has undergone significant transformations, with a clear emphasis on monetization through features like post editing and paid verification badges. These shifts, coupled with changes like the new blocking policy, have led to a decrease in advertising interest, raising concerns about the long-term viability of businesses on the platform as user dissatisfaction continues to grow.

Competitive Landscape

As user dissatisfaction mounts, some individuals are exploring alternative platforms like Bluesky, which has seen a surge in sign-ups amid criticism of X’s policies. The ongoing changes reflect a broader trend in social media where user experience and safety are increasingly scrutinized.

Conclusion

The redefinition of account blocking on Elon Musk’s X marks a significant shift in how users interact with one another on social media. While Musk’s vision aims at promoting transparency and open dialogue, it raises critical questions about privacy and safety for users.

As this new policy rolls out, it remains crucial for X to address user concerns effectively while balancing its goals for innovation and engagement. The outcome will likely shape not only user experience on X but also influence broader discussions about accountability and safety in social media platforms moving forward.

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Kerala Startup E-Quark Launches Innovative Mobile Holder with Built-In Charger

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Equark - StartupStories

Kerala-based startup E-Quark Molecule Innovations Pvt Ltd, headquartered in Thrissur, has introduced an innovative device called Keratin that combines a mobile phone holder with a built-in charger. This unique gadget is designed to offer users a convenient solution to hold and charge their smartphones simultaneously, addressing the common challenge of managing power supply while using mobile devices.

The device enhances user experience by integrating two essential functions into one compact design. It securely holds the phone while providing efficient charging, making it perfect for use on desks, bedside tables, or other personal spaces where easy access and power are needed. This innovation aligns with the growing trend of multifunctional mobile accessories that prioritize both convenience and practicality.

E-Quark Molecule Innovations is a key player in Kerala’s dynamic startup ecosystem, which has been rapidly expanding in tech-driven areas such as electric vehicle charging infrastructure. With the launch of this mobile holder-charger, the company is establishing itself as a leader in user-centric mobile accessories, further cementing Kerala’s position as a hub for cutting-edge technology development.

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New Instagram Features Let Users Customize Profiles and Share Quietly

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Instagram Grid

Instagram is rolling out two major features in June 2025 that promise to give users unprecedented creative control and privacy: grid rearranging and silent posting. The long-awaited grid rearranging tool allows users to freely drag and drop posts anywhere on their profile grid, breaking away from the traditional chronological order. This means users can now curate their profiles for a more visually appealing or thematic presentation, without the hassle of deleting and reposting content—an update especially welcomed by brands, creators, and anyone meticulous about their digital aesthetic.


In tandem, Instagram is introducing the “Post quietly to profile” feature, which lets users add photos and videos to their grid without notifying followers or pushing the content to their feeds. This silent posting option is ideal for those who want to document moments privately, experiment with new content, or maintain a cohesive grid without spamming their audience. It’s designed to reduce the pressure of public sharing, making Instagram a more comfortable space for personal expression and experimentation.

 

These updates reflect Instagram’s commitment to user empowerment and flexibility, responding directly to years of feedback. As Instagram head Adam Mosseri stated, the goal is to help users “create and share without added pressure,” giving them more freedom over how their content appears and how they engage with their audience.

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Zepto Delays IPO to Focus on Profitability and Indian Ownership

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Zepto - StartupStories

Overview

Zepto, a leading quick commerce startup, has postponed its planned IPO to early 2026, shifting its focus to achieving profitability and increasing Indian shareholding before going public.

Key Reasons for Delay

  • Profitability Focus: Zepto aims to reach EBITDA break-even before listing, unlike many tech firms that went public while still loss-making.
  • Market Uncertainty: Ongoing global and domestic market volatility influenced the decision to wait for more stable conditions.
  • Peer Comparison: The company wants to present a stronger profit profile, learning from the performance of rivals like Swiggy and Zomato (now Eternal).

Boosting Domestic Shareholding

  • Target: Zepto plans to raise Indian ownership to at least 51% to comply with FDI norms and reinforce its Indian identity.
  • Actions: The company is conducting secondary share sales to Indian investors and founders are increasing their stakes by buying from foreign investors.
  • Progress: Domestic ownership has reached about 40-44%, with expectations to surpass 51% before the IPO.

Financial and Operational Updates

  • Efficiency Drive: Zepto is optimizing operations, running over 900 dark stores and offering 48,000 SKUs, to reduce cash burn and move toward profitability.
  • Challenges: The company faces stiff competition from Swiggy Instamart and Blinkit, leading to higher costs, and has dealt with operational pauses and regulatory scrutiny in some regions.

Outlook

Zepto remains positive about its future, aiming to raise around $800 million in its IPO and attract both domestic and international investors. CEO Aadit Palicha emphasizes building a sustainable, majority Indian-owned business before entering the public market.

Summary: Zepto’s IPO delay reflects a strategic focus on financial stability and regulatory compliance, with profitability and Indian ownership at the forefront.

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