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Blinkit Launches 10-Minute Returns and Exchanges for Clothing and Footwear!

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Blinkit, known for pioneering 10-minute grocery delivery, has now extended its rapid service model to returns and exchanges. The company has introduced 10-minute returns and exchanges for categories like clothing and footwear, aiming to resolve size or fit-related issues quickly and effortlessly for customers.

10-Minute Returns and Exchanges Now Live in Major Cities

After a successful pilot in Delhi-NCR, Blinkit has launched this feature across major cities, including Mumbai, Bangalore, Hyderabad, and Pune. More locations are expected to follow soon.

CEO Announcement

CEO Albinder Dhindsa announced the new feature on social media, stating:

“The cool part—return or exchange will happen within 10 minutes of raising a request! We’ve been testing this in Delhi-NCR and have now enabled it for Mumbai, Bangalore, Hyderabad, and Pune.”

This service aims to address “size anxiety,” a common issue for customers shopping online, offering them greater convenience and confidence when purchasing clothes and shoes.

New GST Invoicing Feature for Business Customers

In addition to its instant returns, Blinkit has also introduced a GST invoicing feature targeted at businesses making high-value purchases. This update allows companies to add their GSTIN (Goods and Services Tax Identification Number) during checkout and claim input credits of up to 28% on eligible products, such as electronics.

How the GST Invoicing Feature Works:

  1. Add GSTIN: During checkout, customers can select the “Add GSTIN” option within the Blinkit app.
  2. Generate Invoice: Once the GSTIN is added, a GST-compliant invoice is automatically generated.
  3. Claim Input Credit: Businesses can use the invoice to claim input credits of up to 28%, depending on the product category.

Dhindsa emphasized the importance of this feature for businesses, especially those making bulk or high-value purchases, by helping them reduce costs through tax credits.

Competitive Landscape

With these new offerings, Blinkit is solidifying its reputation for speed, innovation, and customer-centric solutions, catering to both individual shoppers and business customers alike. The introduction of 10-minute returns positions Blinkit in direct competition with traditional e-commerce platforms that often have longer return timelines.

Market Trends

The quick commerce sector is rapidly evolving, with players like Blinkit expanding their offerings beyond groceries to include apparel and electronics. This trend reflects a broader shift in consumer expectations for faster service across all categories. As quick commerce platforms diversify their product ranges, they are increasingly blurring the lines with traditional e-commerce.

Conclusion

Blinkit’s introduction of 10-minute returns and a GST invoicing feature marks a significant advancement in customer service within the quick commerce space. By addressing common pain points like size anxiety and providing valuable tax benefits for businesses, Blinkit enhances its appeal to a wide range of consumers.

As the company continues to innovate and expand its services, it is poised to capture a larger share of the market while setting new standards for speed and convenience in online shopping. With plans for further expansion into additional cities and categories, Blinkit is well-positioned to lead the charge in transforming how consumers shop online.

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ShareChat Appoints Neha Markanda as CBO

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Sharechat

ShareChat, one of India’s premier social media platforms, has strengthened its leadership by appointing Neha Markanda as Chief Business Officer for both its flagship ShareChat platform and the popular short video app Moj. Markanda, previously Head of Industry, E-commerce at Google India, brings over 22 years of expertise across renowned companies like Meta, GSK Consumer Healthcare, PepsiCo, and ITC. At Google India, she led transformative strategies in e-commerce and health tech, ensuring market growth and technological innovation for global brands. Her proven track record uniquely positions her to drive ShareChat’s revenue strategy, business expansion, and partnerships with advertisers and regional stakeholders.

Markanda’s appointment comes at a pivotal time for ShareChat, which recently achieved profitability and has projected a robust ₹1,200 crore revenue run rate for the year. The platforms boast a combined monthly active user base of more than 325 million, making ShareChat and Moj essential tools for marketers seeking to increase engagement across India’s diverse regions. Markanda’s expertise is expected to further accelerate ShareChat’s business growth, opening doors for brand collaborations and hyper-targeted influencer campaigns, which can connect marketers to local audiences in a culturally relevant manner.

With advanced degrees from the Indian Institute of Foreign Trade and Lady Shri Ram College, Markanda’s leadership is set to reinforce ShareChat’s momentum as India’s go-to platform for marketers and creators looking for trusted, brand-safe environments. Her focus on vernacular content and building robust partnerships will complement ShareChat and Moj’s mission to empower regional creators and deliver authentic engagement. Industry experts have lauded this strategic move, anticipating that Markanda’s vision will help ShareChat and Moj maintain their edge in India’s social media landscape.

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Pune’s SuperGaming Secures $15M to Expand in Emerging Markets

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Super Gaming

SuperGaming, the Pune-based gaming innovator known for hit titles like MaskGun and Indus Battle Royale, has raised $15 million in a Series B funding round, boosting its valuation to an impressive $100 million. This marks a nearly fivefold increase from its 2021 valuation of $21 million, highlighting the company’s rapid growth and the rising investor confidence in India’s booming gaming industry. The funding reflects SuperGaming’s strong market presence and strategic vision to become a global leader in online gaming. 

The funding round was spearheaded by Skycatcher and Steadview Capital, with significant participation from notable international investors including a16z Speedrun, Bandai Namco O21 Fund, Neowiz, and prominent Web3 financiers such as Polygon Ventures and Sandeep Nailwal. Existing backers like AET Japan and BACE Capital also continued their support. SuperGaming aims to utilize this capital infusion to expand its footprint internationally, focusing on emerging markets. A key initiative includes launching its award-winning game, Indus Battle Royale, in Latin America through a partnership with LOUD.GG, alongside rolling out its proprietary SuperPlatform developed with Google Cloud to empower game developers worldwide, especially in resource-constrained regions. 

CEO and Co-Founder Roby John emphasized that this funding milestone is crucial in shifting India from merely a gaming consumer base to a hub for gaming innovation. By adopting a “hyper-local” strategy that tailors games to diverse cultures in underrepresented markets like the Middle East and Latin America, SuperGaming is poised for global growth. With over 200 million installs and an expanding user base, SuperGaming’s recent fundraising solidifies its position at the forefront of India’s gaming revolution, ready to make a major impact on the international stage.

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Swiggy DeskEats: Office Food Delivery Launched in 30 Cities

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Swiggy

Swiggy, India’s leading online food delivery platform, has introduced DeskEats, a unique meal delivery service specifically designed for office-goers and working professionals across 30 major cities. DeskEats aims to streamline office dining by offering a diverse, office-friendly menu, making it easier than ever for corporate employees to enjoy convenient and delicious meals right at their workplace. By simply typing “Office” or “Work” in the Swiggy app, users can unlock curated collections like Value Combos, Stress Munchies, Healthy Nibbles, and Teamwork Bites, catering to every office dining scenario—from solo meals to team lunches and quick snack breaks.

Swiggy’s DeskEats is now operational in over 7,000 tech parks and business centers, granting office workers access to nearly 700,000 menu items from over 200,000 restaurants. This vast variety ensures there’s something for everyone, addressing the growing demand for quick, tasty, and nutritious food that fits seamlessly into the busy schedules of working professionals. Early trends from DeskEats’ pilot phase show a strong preference for easy-to-eat options like chicken popcorn in Bengaluru and garlic breadsticks in Gurugram, reflecting the popularity of meals tailored for the modern workday.

Expanding upon its Corporate Rewards Program, which is already trusted by thousands of organizations, Swiggy enables companies to enhance employee wellness programs by offering food delivery, groceries, and dining benefits efficiently. With DeskEats, Swiggy reaffirms its commitment to transforming workplace dining by prioritizing variety, convenience, and user satisfaction—cementing its position as a key player in the evolution of India’s office food culture.

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