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Apple India’s Website Goes Down Hours Before iPhone 16 Pre-Orders Open!

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Startup Stories Apple

Apple’s eagerly awaited iPhone 16 series is set to kick off pre-orders today, September 13, 2024, at 5:30 PM IST. However, just hours before this crucial moment, the Apple India website has encountered an unexpected outage, causing frustration among customers eager to secure their new devices.

iPhone 16 Series Launch Overview

The iPhone 16 lineup includes four models: the iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max. These devices were introduced at Apple’s recent “It’s Glowtime” event, showcasing impressive features powered by the new A18 chipset and enhanced AI capabilities. In India, prices for the iPhone 16 series start at ₹79,900 for the base model, with the Pro models priced higher, reflecting their premium specifications.

Impact of the Website Outage

As the pre-order launch approaches, the sudden downtime of the Apple India website has left many potential buyers frustrated. Customers typically rely on the official website for pre-ordering their devices, accessing exclusive offers, and obtaining detailed information about the new models. The outage disrupts this process, potentially delaying the ability of eager customers to secure their devices.

The timing of the outage is particularly concerning, as interest in the iPhone 16 series has surged. Apple is offering promotional incentives, including instant discounts of ₹5,000 for customers using select bank cards during the pre-order process. This discount, along with trade-in options for older models, has attracted a significant number of consumers, increasing the urgency to access the website.

Alternatives for Pre-Ordering

Despite the website issues, customers have several alternatives for pre-ordering the iPhone 16 series. They can visit physical Apple Stores or authorized retailers across India, as well as popular e-commerce platforms like Flipkart and Amazon. These options may help alleviate the frustration caused by the website outage, allowing customers to secure their devices without relying solely on Apple’s online platform.

Conclusion

The launch of the iPhone 16 series is a pivotal event for Apple and its customers in India. However, the unexpected downtime of the Apple India website just hours before pre-orders begin raises concerns about accessibility and customer experience. As consumers seek ways to navigate this challenge, the availability of alternative purchasing options may provide some relief. Apple will need to address this outage promptly to ensure a smooth pre-order process and maintain customer satisfaction during this critical launch period.

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Kerala Startup E-Quark Launches Innovative Mobile Holder with Built-In Charger

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Equark - StartupStories

Kerala-based startup E-Quark Molecule Innovations Pvt Ltd, headquartered in Thrissur, has introduced an innovative device called Keratin that combines a mobile phone holder with a built-in charger. This unique gadget is designed to offer users a convenient solution to hold and charge their smartphones simultaneously, addressing the common challenge of managing power supply while using mobile devices.

The device enhances user experience by integrating two essential functions into one compact design. It securely holds the phone while providing efficient charging, making it perfect for use on desks, bedside tables, or other personal spaces where easy access and power are needed. This innovation aligns with the growing trend of multifunctional mobile accessories that prioritize both convenience and practicality.

E-Quark Molecule Innovations is a key player in Kerala’s dynamic startup ecosystem, which has been rapidly expanding in tech-driven areas such as electric vehicle charging infrastructure. With the launch of this mobile holder-charger, the company is establishing itself as a leader in user-centric mobile accessories, further cementing Kerala’s position as a hub for cutting-edge technology development.

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New Instagram Features Let Users Customize Profiles and Share Quietly

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Instagram Grid

Instagram is rolling out two major features in June 2025 that promise to give users unprecedented creative control and privacy: grid rearranging and silent posting. The long-awaited grid rearranging tool allows users to freely drag and drop posts anywhere on their profile grid, breaking away from the traditional chronological order. This means users can now curate their profiles for a more visually appealing or thematic presentation, without the hassle of deleting and reposting content—an update especially welcomed by brands, creators, and anyone meticulous about their digital aesthetic.


In tandem, Instagram is introducing the “Post quietly to profile” feature, which lets users add photos and videos to their grid without notifying followers or pushing the content to their feeds. This silent posting option is ideal for those who want to document moments privately, experiment with new content, or maintain a cohesive grid without spamming their audience. It’s designed to reduce the pressure of public sharing, making Instagram a more comfortable space for personal expression and experimentation.

 

These updates reflect Instagram’s commitment to user empowerment and flexibility, responding directly to years of feedback. As Instagram head Adam Mosseri stated, the goal is to help users “create and share without added pressure,” giving them more freedom over how their content appears and how they engage with their audience.

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Zepto Delays IPO to Focus on Profitability and Indian Ownership

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Zepto - StartupStories

Overview

Zepto, a leading quick commerce startup, has postponed its planned IPO to early 2026, shifting its focus to achieving profitability and increasing Indian shareholding before going public.

Key Reasons for Delay

  • Profitability Focus: Zepto aims to reach EBITDA break-even before listing, unlike many tech firms that went public while still loss-making.
  • Market Uncertainty: Ongoing global and domestic market volatility influenced the decision to wait for more stable conditions.
  • Peer Comparison: The company wants to present a stronger profit profile, learning from the performance of rivals like Swiggy and Zomato (now Eternal).

Boosting Domestic Shareholding

  • Target: Zepto plans to raise Indian ownership to at least 51% to comply with FDI norms and reinforce its Indian identity.
  • Actions: The company is conducting secondary share sales to Indian investors and founders are increasing their stakes by buying from foreign investors.
  • Progress: Domestic ownership has reached about 40-44%, with expectations to surpass 51% before the IPO.

Financial and Operational Updates

  • Efficiency Drive: Zepto is optimizing operations, running over 900 dark stores and offering 48,000 SKUs, to reduce cash burn and move toward profitability.
  • Challenges: The company faces stiff competition from Swiggy Instamart and Blinkit, leading to higher costs, and has dealt with operational pauses and regulatory scrutiny in some regions.

Outlook

Zepto remains positive about its future, aiming to raise around $800 million in its IPO and attract both domestic and international investors. CEO Aadit Palicha emphasizes building a sustainable, majority Indian-owned business before entering the public market.

Summary: Zepto’s IPO delay reflects a strategic focus on financial stability and regulatory compliance, with profitability and Indian ownership at the forefront.

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