Connect with us

Latest News

Amazon Prime Video to Introduce Ads in India Starting Next Year!

Published

on

Amazon Prime Video to Introduce Ads in India Starting Next Year!,Startup Stories,Startup Stories India,Latest Technology News and Updates,2024 Technology News,Tech News,Amazon Prime Video ads India,Ads on Amazon Prime,Prime Video subscription changes,Streaming services in India,Amazon Prime Video news,Advertising on Prime Video,India streaming ads,Prime Video ad-supported model,Amazon Prime Video subscription,Impact of ads on streaming,Amazon Prime Video,Amazon Prime Video To Introduce Ads In India,Amazon Prime,Introduction of Ads on Prime Video,Amazon's Commitment to India,Amazon Global Strategy,Amazon User Experience and Notifications,Amazon,Prime Video

Starting next year, Amazon Prime Video users in India will encounter advertisements during shows and movies as the company seeks to fund its content investments in an increasingly competitive streaming market.

Introduction of Ads on Prime Video

Amazon promises fewer ads compared to other streaming platforms and traditional TV channels, ensuring a less disruptive viewing experience. Additionally, the company announced plans to increase investments in its content over the long term. For users who prefer uninterrupted streaming, an ad-free subscription tier will also be introduced, with pricing details to be shared soon.

Context of the Move

This decision comes as India’s streaming market becomes highly competitive. The recent merger between Reliance and Disney, valued at $8.5 billion, is set to capture nearly half of India’s streaming audience, according to Comscore. Platforms like JioCinema have already disrupted the market by offering content at minimal rates, further intensifying the competition.

Amazon’s Commitment to India

Amazon continues to prioritize its Indian operations, with India emerging as a key market for growth. In March, Mike Hopkins, Senior Vice President at Prime Video, highlighted that more customers are subscribing to Amazon Prime in India than in any other market worldwide.

Global Strategy

The rollout of ads in India follows Amazon’s success with similar initiatives in the U.S., where commercials on the platform are expected to generate $5 billion in revenue this year. This strategy indicates Amazon’s intent to strike a balance between affordability, content quality, and profitability in one of the world’s largest entertainment markets.

User Experience and Notifications

Amazon has assured users that the advertising strategy will not overwhelm the viewing experience. The company aims to have “meaningfully fewer ads than linear TV and other streaming competitors.” Furthermore, Amazon will notify Prime members via email several weeks in advance of introducing ads on Prime Video, providing information on how to opt for an ad-free subscription.

Live Content

It is important to note that live content such as sports will continue to feature advertisements, aligning with industry standards for live broadcasts.

Conclusion

As Amazon Prime Video prepares for this significant shift in its service model, it reflects broader trends within the streaming industry where monetization strategies are evolving rapidly. With increased competition and changing consumer expectations, Amazon’s introduction of ads is a strategic move designed to enhance its content offerings while maintaining user engagement.

This development will be closely monitored by both consumers and industry analysts as it unfolds in 2025, marking a new chapter for Amazon Prime Video in the Indian market.

Continue Reading
Advertisement
5 Comments

5 Comments

  1. abrir uma conta na binance

    April 11, 2025 at 8:42 am

    Your point of view caught my eye and was very interesting. Thanks. I have a question for you.

  2. Kqrmmvjy

    May 26, 2025 at 3:38 am

    Explore the ranked best online casinos of 2025. Compare bonuses, game selections, and trustworthiness of top platforms for secure and rewarding gameplaycasino slot machine.

  3. To mt tài khon binance

    May 31, 2025 at 7:45 pm

    Thank you for your sharing. I am worried that I lack creative ideas. It is your article that makes me full of hope. Thank you. But, I have a question, can you help me?

  4. Sign Up

    June 8, 2025 at 10:51 pm

    I don’t think the title of your article matches the content lol. Just kidding, mainly because I had some doubts after reading the article.

  5. nejlepsí binance referencní kód

    June 29, 2025 at 3:45 pm

    I don’t think the title of your article matches the content lol. Just kidding, mainly because I had some doubts after reading the article.

Leave a Reply

Your email address will not be published. Required fields are marked *

Latest News

Deep-Tech Startup EndureAir Raises INR 25 Crore from IAN Alpha Fund to Boost Drone Innovation

Published

on

StartupStories

EndureAir, a deep-tech drone startup specializing in UAV (Unmanned Aerial Vehicles) and aerial robotics solutions, has successfully raised INR 25 crore in a funding round led by IAN Alpha Fund, with participation from IAN Angel Fund. The fresh capital infusion will enable EndureAir to enhance its advanced drone technologies for defense applications, broaden its reach in enterprise markets, and accelerate the development of next-generation high-altitude logistics and aerial robotics platforms.

Founded in 2018 by Dr. Abhishek, a professor of Aerospace Engineering at IIT Kanpur, along with his former students Rama Krishna and Chirag Jain, EndureAir stands out in India’s indigenous UAV sector by developing both hardware and software in-house. Backed by over 15 years of rotorcraft research and holding eight patents in flight dynamics and autonomous systems, the company has rapidly established itself as a pioneer in the deep-tech drone ecosystem.

EndureAir’s flagship drone platforms, including the Sabal heavy-lift UAV family inducted by the Indian Army’s Eastern Command and the Vibhram drone supporting Telangana’s Medicine from the Sky program, are deployed in critical operations. The startup also collaborates with Bharat Electronics Limited for co-developing high-altitude drones and works with Bhutan’s Druk Holding & Investments on remote logistics missions. With this funding, EndureAir aims to position India as a global leader in UAV innovation, advancing resilient domestic drone systems for defense and enterprise applications.

Continue Reading

Latest News

Venture Catalysts Raises Rs 150 Crore to Boost Multi-Stage VC Platform and AI Capabilities

Published

on

StartupStories

Venture Catalysts, a leading Mumbai-based venture capital platform, has secured Rs 150 crore (around $18 million) through a strategic mix of primary and secondary transactions. This fresh round of funding resulted in a company valuation of approximately $200 million and drew participation from high-profile investors such as Ashish Kacholia, the Shah Rukh Khan family office, Aishwarya Rai, as well as several established capital market veterans and renowned business houses. The move not only demonstrates strong investor confidence but also positions Venture Catalysts at the forefront of India’s rapidly evolving startup landscape.

The infusion of capital is earmarked to accelerate key initiatives, including expanding Venture Catalysts’ leadership team, launching new investment funds, and exploring advanced technology solutions with an emphasis on AI-enabled due diligence and reporting tools. Additionally, the firm aims to strengthen its footprint across major Indian startup hubs and grow its suite of Category II alternative investment funds, harnessing this growth to support a new wave of promising startups and founders within the ecosystem.

Since its inception in 2016, Venture Catalysts has evolved from an angel network to a multi-fund powerhouse, managing over $500 million in assets and deploying nearly $200 million across more than 400 startups, including industry leaders like BharatPe, Renee Cosmetics, and InsuranceDekho. This latest funding round reinforces Venture Catalysts’ pivotal role in nurturing and scaling some of India’s most innovative startups, catalyzing growth throughout the country’s thriving entrepreneurial sector.

Continue Reading

Latest News

U.S. AI Startup Anthropic Expands Global Ban to Tackle Chinese Tech Influence

Published

on

Anthropic - StartupStories

U.S. AI leader Anthropic has expanded its restrictions on Chinese entities, taking a firm stance against access to its advanced AI models—including the renowned Claude chatbot—by any company or subsidiary more than 50% owned, directly or indirectly, by Chinese organizations. This updated AI policy is designed to block loopholes that previously allowed access to powerful AI tools via overseas affiliates, joint ventures, or cloud providers, reinforcing Anthropic’s commitment to responsible technology governance and the protection of sensitive data.

Driven by rising national security and regulatory concerns, Anthropic’s move highlights potential risks involving companies subject to Chinese jurisdiction, which could be compelled to cooperate with state intelligence and share critical information. The sweeping policy marks the first public, formal ban by a major U.S. AI company based on entity ownership and control, rather than only geographic boundaries, ultimately intensifying scrutiny on AI exports and global tech supply chains.

While the immediate business impact is expected to be modest, experts consider this a landmark decision that may set industry-wide precedents, prompting other U.S. tech giants to reevaluate their own AI export and usage policies. This development not only heightens the U.S.–China tech rivalry but also shapes the future landscape of AI governance, data security, and international compliance in a rapidly evolving digital world.

Continue Reading
Advertisement

Recent Posts

Advertisement