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Learn The Inside Story Of WhatsApp’s New Feature “Status”

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Learn The Inside Story Of WhatsApp’s New Feature “Status”


Instant messaging application WhatsApp has made a radical update to its app. WhatsApp new Status feature rolled out to its users on Monday.

This Status feature will allow its users to share moments with friends and family throughout their day via photos, videos, and Gifs.

WhatsApp founder and CEO Jan Koum announced that the company reinvented the Status feature which unexpectedly coincides with the app’s 8th birthday which is on February 24th. The new WhatsApp Status updated will be an end to end encrypted too.

Watch the video of the launch of WhatsApp new feature:

This will be something similar to the way people scroll through their Facebook or Instagram newsfeeds. The shared photos, videos and Gif’s will be visible to selected friends for 24 hours before getting disappeared.

Facebook which owned WhatsApp, now represents a bigger shift for WhatsApp than it did for Instagram. Users can watch updates from friends and reply them privately. They can also shoot their imagery with drawings and captions and can send them to the selected contacts they have chosen with persistent privacy settings.

The idea behind this change is to just build an application that lets your friends and other contacts know what you are up to.

Coming to the analytics, WhatsApp has nearly 1.2 billion active users, and users almost send 60 billion messages per day including 3.3 billion photos, 760 million videos, and 80 million Gifs.

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Calmosis is revolutionizing healthcare in India with legal cannabis use! 

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An Indian Startup Pioneers the legal use of cannabis in Indian Healthcare

Forget everything you thought you knew about healthcare in India. A groundbreaking startup called Calmosis is making waves in Bengaluru with its unique approach to holistic wellness, led by a dynamic duo: Karan and Praveen.

 

Calmosis product.

 

Karan Naidu, a BMSCE graduate who calls Bangalore home, has poured his passion and resources into building Calmosis. By his side is Praveen Singh Rajput, a serial entrepreneur and author who helms the gifting marketplace startup FRINZA. Praveen brings his business acumen honed at Symbiosis Institute of Business Management, Bangalore, to the table.

Together, they’ve drawn inspiration from a personal quest – helping Karan’s mother overcome sleep issues. This led to the birth of Calmosis, offering meticulously crafted elixirs that blend the wisdom of Ayurveda with natural cannabis extracts.Vijaya, as cannabis extracts are known in ancient Indian medicine, has been revered for centuries for its medicinal properties. Calmosis harnesses this potential to promote restful sleep, alleviate stress and anxiety, and even ease migraines. 

Unlike traditional medications that often come with unwanted side effects, Calmosis’ Peace Mantra and Sleep Mantra elixirs provide a safe and natural alternative. But Calmosis’ mission extends beyond physical well-being. Their commitment to quality and transparency shines through rigorous product testing and personalized consultations with expert Ayurvedic doctors, ensuring each customer receives the perfect blend for their individual needs.

 

 

The company’s impact goes far beyond personal health. Calmosis champions social responsibility and sustainability by ethically sourcing ingredients and embracing eco-friendly practices, creating a positive ripple effect on local communities and the environment.

Embarking on a journey towards a healthier you with Calmosis is as easy as a few clicks. Visit their website, place an order, and have their transformative products delivered straight to your door. In a world obsessed with constant hustle,Calmosis offers a much-needed oasis of calm. Combining the wisdom of ancient practices with modern innovation,they’re helping individuals rediscover balance and tranquility in today’s fast-paced world. So, ditch the chemical concoctions and embrace the power of nature’s healing touch with Calmosis. They’re rewriting the healthcare narrative in India, and you can be part of the revolution.

 

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Mercedes Hits the Brakes on EVs: Profit Woes Lead to Focus on Gas-Powered Cars

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StartupStories - Mercedes

Luxury carmaker Mercedes-Benz is experiencing a shift in gears, prioritizing gasoline-powered vehicles over its previously ambitious electric vehicle (EV) strategy. This comes after disappointing sales figures and shrinking profit margins for their electric offerings.

The Dream Runs out of Charge:

Mercedes, a leader in the luxury car market, had set a goal to be fully electric by 2030. However, sluggish sales of their electric vehicles, particularly the high-end EQS and EQE sedans, have forced a recalibration of their plans. The company’s profit margin dipped to a concerning 9% in the first quarter of 2024, falling below their long-term target range.

Why the Slow Charge?

Several factors are contributing to the lackluster performance of Mercedes’ EVs:

  •  Price Point Pinch: The high price tag of Mercedes’ electric cars, ranging from $70,000 to $120,000, limits their appeal compared to more affordable electric options. 
  •  Competition Heats Up: Other luxury carmakers like Tesla and BMW are offering strong competition, with some even surpassing Mercedes in EV sales growth. 
  •  Infrastructure Concerns: Gaps in charging infrastructure and anxieties about range remain significant deterrents for potential EV buyers.

Back to the Drawing Board:

In response to these challenges, Mercedes CEO Ola Källenius announced a revised strategy. The company will:

  •  Extend Focus on Combustion Engines:  Production of gasoline-powered and hybrid vehicles will continue well into the 2030s, catering to customer demand.
  •  Rethink EV Strategy: Mercedes will analyze consumer preferences and market trends to refine their electric car offerings. This may involve focusing on more affordable models or improving features to enhance range and charging efficiency.

The Road Ahead

The shift by Mercedes highlights the complexities of the automotive industry’s transition to electric vehicles. It underscores the need for car manufacturers to balance ambitious environmental goals with the realities of consumer behavior and market competition.

Is this a Permanent Pause?

While Mercedes is putting the brakes on its all-electric vision, it doesn’t necessarily signal a complete retreat from EVs. The company may leverage this time to strengthen its electric offerings and ensure they are competitive in the rapidly evolving market. Only time will tell if Mercedes can reclaim its position as a leader in the electric vehicle race.

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The AI Video Revolution: How Sora is Reshaping Marketing

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Sora, an AI-powered video generation tool by OpenAI, has sent ripples of excitement through the marketing world. Its potential to create high-quality videos from simple descriptions is a game-changer, impacting how brands connect with audiences. 

Here’s how Sora is elevating engagement:

  • Hyper-realistic storytelling:  Sora can craft visually stunning videos in seconds. This lets marketers ditch expensive productions and create content that resonates deeply with viewers. Imagine a travel company whisking audiences away to exotic locales through captivating, AI-generated videos.
  • Personalized marketing on steroids:  Imagine video ads that speak directly to you, not a generic audience. Sora can personalize video content based on user data, creating a more impactful connection. A fitness app could use Sora to generate videos featuring exercises you enjoy, making the marketing message relevant and engaging.
  • Experimentation playground:  Sora empowers marketers to experiment freely.  Since creating video content becomes faster and cheaper, brands can test new concepts and narratives without breaking the bank. This fosters a culture of creativity and allows marketers to discover what truly clicks with their audience.

Of course, there are challenges. Integrating Sora seamlessly into existing workflows and maintaining the human touch in storytelling are aspects that require development. But Sora’s potential to revolutionize marketing by creating  engaging, personalized content at scale is undeniable.

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