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Yakult Unknown Facts

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Yakult, the famous Japanese probiotic drink, is the perfect example of how an invention turned into a commercial success.  Invented in 1936 by microbiologist Minoru Shirota, the product has gained popularity worldwide. The product is sold by Tokyo based Yakult Honsha, which is known for its innovative marketing ideas.  The Company is now worth $ 10 billion, making it one of the biggest food companies in the world.  Here are some unknown facts about Yakult.

Unknown facts about Yakult

1) The meaning of Yakult is yogurt.  The word is derived from the word ‘jahurto,’ which means yogurt in Esperanto, a language created by L.L. Zamenhof in 1887.

2) Despite being a famous and successful brand, the bottle of Yakult is intentionally kept small by the Company.  According to the Company, the reason behind such a small bottle size is, the drink is meant to be consumed immediately and not be stored for a long time.

3) Yakult Honsha employs women known as “Yakult Aunties,” who go from door to door, selling the Company’s products.  As women channel natural empathy towards family, the Company prefers marketing their products this way, despite having means to other marketing strategies.

4) Apart from health drinks, Yakult Honsha also sells instant noodles, pharmaceuticals and beauty products, all of which are meant to fight cancer cells.

5) Yakult is available in the same flavor in every country except one.  People in Singapore have access to three kinds of flavors—grape, apple and orange.  Moreover, the size of the Yakult bottle also changes in different countries.

6) Yakult manufactures a moisturizer called Yakult PARABIO AC Moisturizing Cream, which is priced at $ 1,000 per bottle.

7) There are various types of Yakult sold exclusively in Japan, each meant for a different organ of the body.  The Company’s Joie drink is intended to keep the large intestine healthy, while the regular version of Yakult is meant for protecting the small intestine. 

Which of these unknown facts about Yakult surprised you the most?  Comment below and let us know.

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Meta’s Upcoming AR Glasses: A Sneak Peek

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Meta is developing its first true AR glasses, set to launch in 2027. Before the public release, employees will test the device starting in 2024. The company is also releasing new generations of Ray-Ban smart glasses in 2023 and 2025 with enhanced features like a “viewfinder” display.

Specifications and Features

The AR glasses are expected to feature OLED displays and Qualcomm Snapdragon chipsets, offering sophisticated AR and AI capabilities. They will enable users to interact with virtual objects and project high-quality holograms of avatars onto the real world.

Design and Competition

Meta aims for a sleek design, potentially building on its Ray-Ban partnerships. The AR glasses market is competitive, with Apple and Google also investing heavily. Meta seeks to make its AR glasses a game-changer by offering a unique user experience.

Future Plans

In addition to AR glasses, Meta is expanding its VR offerings with new headsets like the Quest 3 and exploring other wearable technologies. The company is focused on reducing costs to make the AR glasses more consumer-friendly by launch.

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From Digital Wallet to Stock Market: MobiKwik Expands Its Horizons with New Brokerage Venture

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From Digital Wallet to Stock Market: MobiKwik Expands Its Horizons with New Brokerage Venture

MobiKwik is venturing into the stock broking sector with the launch of its subsidiary, MobiKwik Securities Broking Private Limited (MSBPL), following approval from the Ministry of Corporate Affairs on March 3, 2025. This move aims to diversify MobiKwik’s offerings beyond its core digital payments services and compete with established players like Zerodha and Groww.

MSBPL will provide a range of brokerage services, including trading in shares, securities, commodities, and derivatives. The subsidiary has an initial capital of Rs 1 lakh, with plans for an additional Rs 2 crore investment to support its operations.

As MobiKwik enters this competitive market, it brings a substantial user base of 172 million and a merchant network of 5 million. Despite recent financial challenges, including a reported loss of Rs 55.2 crore in Q3 FY25, the company aims to leverage its existing infrastructure and user engagement to capture a share of the growing investment technology market, projected to reach $74 billion by 2030.

This strategic expansion aligns with MobiKwik’s broader goals of enhancing its financial service

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Strategic Shift: Nazara Sells Entire Stake in Sports Unity Amid Financial Challenges

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Strategic Shift: Nazara Sells Entire Stake in Sports Unity Amid Financial Challenges

Nazara Technologies has sold its entire 71.54% stake in Sports Unity Private Limited, the company behind the multiplayer quiz game ‘Qunami’, for INR 7.15 lakh. This divestment, effective March 25, 2025, signifies a strategic shift for Nazara, which had previously acquired a controlling interest in Sports Unity in 2019 for INR 7.5 crore.

The decision to offload the stake comes as Sports Unity has faced financial difficulties, reporting no active business operations and a negative net worth of INR 0.45 crore at the end of FY24. This move aligns with Nazara’s broader strategy to streamline its operations and concentrate on more profitable ventures within the gaming sector.

This sale follows Nazara’s recent divestment of a 94.85% stake in another subsidiary, Open Play, to Moonshine Technologies for INR 104.33 crore. Despite reporting record quarterly revenue of INR 544.7 crore in Q3 FY25, Nazara experienced a 53.5% decline in net profit year-over-year.

Nazara continues to focus on enhancing its portfolio through strategic acquisitions and investments in high-potential gaming platforms while navigating the competitive landscape of the gaming industry.

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