Entrepreneur Stories
Micromax Founding Story: From The Beginning To Now
While a lot has been said about Micromax’s climb to success, not a lot has been said about the journey. Within two years of being formed, Micromax became one of the largest distributors of mobile handsets in the Country. The Company started off with four founders: Rajesh Agarwal, Vikas Jain, Rahul Sharma and Sumeet Kumar. Ever since its inception, Micromax’s philosophy has been simple, to be the best at what they do and never settle for repetition.
Fresh out of college and full of enthusiasm, the founders knew the year 1999 was time to capitalize on the dot.com boom happening in the Country at the time. All they could think of was software and how the world could change with the technology boom! Making modest beginnings as an M2M partner for Nokia (under a partnership with the Micromax Software,) the founders were introduced to the concept of fixed wireless terminals from a Finnish executive of the mobile company. This soon went on to power payphones in India which used SIM cards in areas with no landline connectivity.
They started supplying this technology everywhere and soon, M2M became the second largest company in the world! However, Nokia sold the business shortly and this left Sharma and Co., in a fix. Very soon they realised the big game changer was in creating handsets and not just in selling hardware or partnering with payphones. The scene changed quickly with the entry of Micromax smartphones in March 2008. The new kids shook up the market! In India, about 100 to 120 million handsets are sold annually, 80 million handsets are imported and the size of the handset business is valued at Rs 27,000 crores. In two years, Micromax increased its market share from 0.59 % in 2008 to about 5 % in 2010.
So how did Micromax break through a world which was dominated by Sony and Nokia? By being unique in every aspect, of course! The company’s policy was to identify with all factions of society. Micromax broke from the norms by introducing products that fit well with the rural consumer need. The handset manufacturer was the first to launch many innovative products such as handsets with 30 days battery backup, dual SIM/dual standby, handsets that could switch between networks (GSM to CDMA and vice versa,) QWERTY keypads and universal remote controls.
Through the years, Micromax established itself as the one stop shop for smartphones made available to people across different strata of the society. Today, a majority of Micromax phones boast this feature, even as competitors struggle to match its pace.
Apple has unveiled the new MacBook Air with M5 chip, starting at $999 for 13-inch and $1,299 for 15-inch models. The MacBook Air M5 boasts a 2nm M5 chip with 12-core CPU, 18-core GPU, and 50 TOPS Neural Engine for seamless AI tasks like real-time translation and 8K editing. Up to 22 hours of battery life, Thunderbolt 5, and Wi-Fi 7 make it the ultimate ultraportable, now 10% thinner at 0.44 inches with fanless cooling.
Key MacBook Air M5 features include Liquid Retina XDR display (500 nits, nano-texture option), 12MP Center Stage camera, and six-speaker Spatial Audio. Colors like new Sky Blue join Midnight and Starlight. Pre-orders are live today, with macOS Sequoia 15.4 enhancing Apple Intelligence and iPhone Continuity for students, pros, and remote workers.
Why buy MacBook Air M5 now? It outpaces Snapdragon X Elite rivals with ecosystem magic and future-proof performance, eyeing top 2026 laptop sales. CEO Tim Cook calls it “more capable than ever.” Visit apple.com for M5 MacBook deals and specs.
Delhi NCR-based gaming startup Zupee has acquired Mumbai-based microdrama platform Vertical TV in a deal valued under INR 40 Cr. This move strengthens Zupee Studio, its short-video arm launched in September 2025, by integrating Vertical TV’s expertise in bite-sized dramas like romance and thrillers.
Facing challenges from India’s 2025 real-money gaming ban, Zupee valued at $1 Bn after raising $120 Mn has pivoted to non-gaming content, including recent layoffs of 40% of its workforce. The acquisition builds on its November 2025 purchase of Australian AI firm Nucanon for interactive storytelling, targeting its 200 Mn+ users with engaging, mobile-first formats.
This deal underscores the rising microdrama trend in India, helping Zupee diversify amid regulatory pressures and compete in the short-video space dominated by quick, shareable content for on-the-go audiences.
T.N. Seshan’s name stands tall in India’s history as the man who transformed the nation’s electoral system with extraordinary courage and integrity. Born in 1932 in Kerala, Seshan grew up with values of discipline, education, and service to the nation — virtues that shaped his illustrious journey. From his early brilliance at Madras Christian College to his advanced studies in public administration at Harvard University, Seshan’s path reflected rare determination and intellect. Joining the Indian Administrative Service in 1955, he built a reputation as a no‑nonsense officer committed to efficiency and honesty, serving in key roles such as Secretary of Defense and overseeing vital national programs.
As the Chief Election Commissioner of India in 1990, T.N. Seshan sparked a new era of electoral integrity. In a system once marred by corruption, violence, and malpractice, Seshan brought order, fear, and respect through his groundbreaking reforms. He introduced voter ID cards, imposed strict spending limits on campaigns, and insisted on transparency at every level of the election process. Despite criticism from political circles that labeled him dictatorial, his relentless pursuit of fairness empowered every citizen to vote fearlessly. Under his leadership, the Election Commission became a symbol of strength and integrity in Indian democracy.
Seshan’s passing in November 2019 marked the end of an era, but his message continues to resonate across generations. Leaders from every corner of the country mourned the loss of the man who restored faith in free and fair elections. His enduring legacy reminds us that true leadership lies not in wielding power, but in serving people with honesty, courage, and conviction. T.N. Seshan’s life remains a timeless inspiration a reminder that democracy thrives only when its citizens are vigilant, responsible, and fearless.
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