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Micromax Founding Story: From The Beginning To Now

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While a lot has been said about Micromax’s climb to success, not a lot has been said about the journey. Within two years of being formed, Micromax became one of the largest distributors of mobile handsets in the Country. The Company started off with four founders: Rajesh Agarwal, Vikas Jain, Rahul Sharma and Sumeet Kumar. Ever since its inception, Micromax’s philosophy has been simple, to be the best at what they do and never settle for repetition.

Fresh out of college and full of enthusiasm, the founders knew the year 1999 was time to capitalize on the dot.com boom happening in the Country at the time.  All they could think of was software and how the world could change with the technology boom! Making modest beginnings as an M2M partner for Nokia (under a partnership with the Micromax Software,) the founders were introduced to the concept of fixed wireless terminals from a Finnish executive of the mobile company. This soon went on to power payphones in India which used SIM cards in areas with no landline connectivity.

They started supplying this technology everywhere and soon, M2M became the second largest company in the world! However, Nokia sold the business shortly and this left Sharma and Co., in a fix. Very soon they realised the big game changer was in creating handsets and not just in selling hardware or partnering with payphones. The scene changed quickly with the entry of Micromax smartphones in March 2008. The new kids shook up the market! In India, about 100 to 120 million handsets are sold annually, 80 million handsets are imported and the size of the handset business is valued at Rs 27,000 crores. In two years, Micromax increased its market share from 0.59 % in 2008 to about 5 % in 2010.

So how did Micromax break through a world which was dominated by Sony and Nokia? By being unique in every aspect, of course! The company’s policy was to identify with all factions of society. Micromax broke from the norms by introducing products that fit well with the rural consumer need. The handset manufacturer was the first to launch many innovative products such as handsets with 30 days battery backup, dual SIM/dual standby, handsets that could switch between networks (GSM to CDMA and vice versa,) QWERTY keypads and universal remote controls.

Through the years, Micromax established itself as the one stop shop for smartphones made available to people across different strata of the society. Today, a majority of Micromax phones boast this feature, even as competitors struggle to match its pace.

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PixelSky Capital Unveils INR 400 Crore Secondaries Fund

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Bengaluru-based investment bank IndigoEdge, in partnership with entrepreneur Hitesh Ahuja, has launched PixelSky Capital, a secondaries fund targeting INR 400 crore. The fund will invest in eight late-stage tech and consumer companies expected to go public within three to four years, with cheque sizes of INR 40–50 crore each. PixelSky has already invested in beauty retailer Purplle and aims to close a second deal by June 2025.

 

The fund focuses on secondary transactions, allowing existing shareholders to sell stakes to new investors, providing liquidity ahead of IPOs. Founders have committed INR 10–15 crore, with additional capital coming from domestic family offices and startup founders. Final close is expected by March 2026.

 

Led by Hitesh Ahuja, who sold his foodtech startup Yumlane in 2023, and IndigoEdge cofounder Zerin Rahiman, PixelSky marks IndigoEdge’s expansion from advisory and proprietary investments into fund management. The firm has facilitated over 150 transactions worth around $3 billion and invested INR 25–30 crore as a limited partner in multiple VC funds. PixelSky is currently evaluating about 20 companies before finalizing its portfolio

 

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Meta’s Upcoming AR Glasses: A Sneak Peek

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Meta is developing its first true AR glasses, set to launch in 2027. Before the public release, employees will test the device starting in 2024. The company is also releasing new generations of Ray-Ban smart glasses in 2023 and 2025 with enhanced features like a “viewfinder” display.

Specifications and Features

The AR glasses are expected to feature OLED displays and Qualcomm Snapdragon chipsets, offering sophisticated AR and AI capabilities. They will enable users to interact with virtual objects and project high-quality holograms of avatars onto the real world.

Design and Competition

Meta aims for a sleek design, potentially building on its Ray-Ban partnerships. The AR glasses market is competitive, with Apple and Google also investing heavily. Meta seeks to make its AR glasses a game-changer by offering a unique user experience.

Future Plans

In addition to AR glasses, Meta is expanding its VR offerings with new headsets like the Quest 3 and exploring other wearable technologies. The company is focused on reducing costs to make the AR glasses more consumer-friendly by launch.

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From Digital Wallet to Stock Market: MobiKwik Expands Its Horizons with New Brokerage Venture

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From Digital Wallet to Stock Market: MobiKwik Expands Its Horizons with New Brokerage Venture

MobiKwik is venturing into the stock broking sector with the launch of its subsidiary, MobiKwik Securities Broking Private Limited (MSBPL), following approval from the Ministry of Corporate Affairs on March 3, 2025. This move aims to diversify MobiKwik’s offerings beyond its core digital payments services and compete with established players like Zerodha and Groww.

MSBPL will provide a range of brokerage services, including trading in shares, securities, commodities, and derivatives. The subsidiary has an initial capital of Rs 1 lakh, with plans for an additional Rs 2 crore investment to support its operations.

As MobiKwik enters this competitive market, it brings a substantial user base of 172 million and a merchant network of 5 million. Despite recent financial challenges, including a reported loss of Rs 55.2 crore in Q3 FY25, the company aims to leverage its existing infrastructure and user engagement to capture a share of the growing investment technology market, projected to reach $74 billion by 2030.

This strategic expansion aligns with MobiKwik’s broader goals of enhancing its financial service

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