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Zomato Takes The Lead While Swiggy Plays Catch Up

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Swiggy Versus Zomato,Food Wars Become Intense,Startup Stories,2018 Latest Business News,Inspirational Stories 2018,Swiggy And Zomato Business News,Online Food Service Swiggy Business Updates 2018,Food Delivery Business in India,Swiggy Vs Zomato,Swiggy Funding News 2018,Indian Food Delivery Business

Swiggy, Bengaluru based food tech company, just raised $ 100 million in the F level round of funding from China based ecommerce website and hyperlocal existing investor, Naspers. The food tech company had previously raised $ 80 million in the E round funding from Naspers last year in May.

With this new round of funding, Swiggy plans on further strengthening its market leadership position by introducing a host of unique and advanced products and services. Further, Swiggy will also make investments in its new supply business line to solve existing supply and service gaps in the marketplace.

The food tech Bengaluru giant had said earlier it was improving its technology and planned on increasing its technology. As of now, Swiggy has been delivering food within 35 minutes. With this round of funding, it plans on innovating its core technology platform, especially in the areas of data-driven self-learning systems that leverage machine learning and artificial intelligence.

The company said it will build on its adaptive, real-time prediction and optimisation systems. This will further improve consumer choice and personalisation, along with speed, volume and efficiency of deliveries, according to the firm. The online food service is also planning on introducing artificial intelligence into its core technology services.

This round of funding comes at an extremely exciting time as Zomato had recently secured $ 300 million in funding from China based e commerce giant, Alibaba. With two of the major food based tech platforms gearing up for a major competition, it is going to be interesting to see how far the companies plan on going.

Swiggy has continued strong growth through 2017 and now has a clear lead in the market. The company’s performance is all the more impressive given the intense competition we see in the food ordering and delivery business in India. Swiggy has shown it has the ability to rise above the competition and create long-term relationships with its users,”  said Larry Illg the chief executive of Naspers Ventures, in a statement regarding this round of investment.

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ZILO Raises $4.5M to Boost Quick Fashion Delivery

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Mumbai-based fashion tech startup ZILO has raised $4.5 million in seed funding, with Info Edge Ventures and Chiratae Ventures co-leading the round. Founded in 2025 by ex-Flipkart and Myntra executive Padmakumar Pal and entrepreneur Bhavik Jhaveri, ZILO aims to transform urban fashion retail by delivering products from over 250 brands—including Levi’s, Louis Philippe, and Puma—within 60 minutes of order placement. The new capital will be used to strengthen ZILO’s hybrid supply chain, deepen brand partnerships, and expand operations beyond Mumbai into other major metro cities by year-end.

ZILO’s quick commerce model stands out by combining the convenience of online shopping with the efficiency of offline retail. The platform operates through a network of dark stores and brand outlets to ensure fast delivery of fresh, in-season fashion items. Customers benefit from scheduled home trials, allowing them to try multiple sizes upon delivery with the option for instant returns, and receive AI-powered style recommendations for a more personalized shopping experience.

The funding comes amid surging investor interest in ultra-fast fashion delivery startups, as rapid fulfillment becomes a key differentiator in India’s competitive ecommerce landscape. With plans to expand its product range to include footwear, bags, and accessories by the festive season and scale up to nearly 100,000 styles, ZILO is positioning itself to meet the growing demand for speed, personalization, and reliability in fashion retail.

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Meta in Advanced Talks to Acquire Voice Cloning Startup PlayAI to Boost AI Capabilities

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Meta Platform is reportedly in advanced talks to acquire PlayAI, a Palo Alto-based startup renowned for its cutting-edge voice cloning technology powered by artificial intelligence. While the deal is not yet finalized, sources indicate that Meta aims to acquire both PlayAI’s proprietary technology and a significant portion of its staff. Though financial details remain confidential, industry insiders estimate the acquisition could be worth between $300 million and $500 million.

PlayAI has made a name for itself by developing tools that generate highly realistic voice clones, with applications spanning customer service, virtual assistants, and conversational AI agents. A key differentiator for PlayAI is its low-latency, edge-computing architecture, allowing for near-instant, natural-sounding voice responses. The startup has attracted over $23 million in funding from notable investors such as 500 Startups and Kindred Ventures, positioning itself as a leader in the rapidly growing field of voice AI.

For Meta, this potential acquisition fits squarely within CEO Mark Zuckerberg’s broader strategy to make artificial intelligence central to the company’s future. Integrating PlayAI’s advanced voice technology could significantly enhance Meta’s AI assistant, smartglasses, and other hands-free devices, helping the company keep pace with competitors like Google and OpenAI. The move also follows Meta’s recent multi-billion dollar investment in Scale AI and its aggressive recruitment of top AI talent, signaling Zuckerberg’s commitment to leading in the next wave of AI innovation. Both Meta and PlayAI have declined to comment on the ongoing negotiations.

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Elon Musk Bans Hashtags from X Ads, Ushering in a New Era of AI-Driven Marketing

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Hashtag on X

Elon Musk has announced that, starting June 27, 2025, hashtags will be banned from all promoted posts on X (formerly Twitter). This policy applies exclusively to paid advertisements, meaning regular users can still include hashtags in their personal posts. Musk described hashtags in ads as an “esthetic nightmare,” emphasizing that the change is intended to create a cleaner, less cluttered feed where advertisements blend more seamlessly with organic content. 

The ban reflects Musk’s long-standing criticism of hashtags, which he has called “ugly” and unnecessary. He argues that with the platform’s advanced AI tools, such as the Grok chatbot, hashtags are no longer essential for content discovery or categorization. Instead, X’s algorithms can now surface and organize relevant content and ads without relying on manual tags, signaling a broader industry shift toward AI-driven content curation.

For advertisers, this marks a significant departure from traditional social media marketing strategies, where hashtags have been key for engagement and campaign tracking. Brands will now need to adapt by focusing on compelling visuals, concise copy, and leveraging X’s AI-powered targeting. The move has sparked debate among marketers and users, with some supporting the cleaner look and others lamenting the loss of a familiar engagement tool.

 

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