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Paytm Mall And Asus Collab For A New Project

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Paytm Mall And Asus Collab For New Project,Startup Stories,Startup News India,2018 Latest Business News,Paytm Mall Signs Exclusive Partnership With Asus,AsusTek Computer,Paytm Mall And Asus Business,Paytm Mall Business News,Paytm Mall And Asus New Project

AsusTek Computer Inc., is a Taiwanese multinational computer, phone hardware and electronics company. The company has been in the news because of its recent collaboration with Flipkart for the sale of its smart phones.
Weeks later,  AsusTek  is collaborating with Paytm Mall App as well. In a recent media interaction, AsusTek stated their products are now available on Paytm Mall.
They will offer a series of laptops to the Generation X exclusively in India. To initiate the application of the product, Asus has launched Vivobook X507, The budget laptop at a starting price of Rs.21,990. Under this partnership, Paytm mall app will be the primary sales channel for Asus Vivobook x507. The trendy laptop comes with a “NanoEdge” display and it also features upto 8GB of RAM.

Amit Sinha, The Chief Operating Officer (COO) of Paytm Mall  stated, “the software of Paytm Mall PoS will be cheaper than others and will be based on a subscription model. It will be cloudbased and platform agnostic.”
Moving forward, Paytm have doubled its market share from 7% to 13-15% in last six months by enabling small shopkeepers with services such as better access to customer, payment and invoicing financial services.
Asus is trying to acquire the Indian smartphone and laptop market by entering at a very good pace in the market. It has a wide range of products to woo the customers.Few of the leading players like Xiaomi, Oppo and other conventional companies are also in line. However, Asus aims to enter the market in as many ways as possible to reach to the techno junkies. In a market where things are highly unpredictable, keeping up with the pace and using proper tactics to satisfy the customer, insights are extremely necessary.
The two companies are also looking forward to supporting each other in setting up 5000 O2O stores in India.
With an increase in online retail shopping, prepare for an increase in collaboration of leading companies.

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3 Comments

  1. Georgelua

    February 6, 2025 at 1:14 pm

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  2. Tsevyv

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  3. Tsetso

    March 12, 2025 at 9:16 am

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Swiggy Unveils Pyng: AI App Linking Users to Verified Pros

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Swiggy - StartupStories

Swiggy has launched Pyng, a new app aimed at connecting consumers with verified professionals across over 100 specializations, including yoga instructors, financial advisors, tutors, and event planners. Currently live in Bengaluru, Pyng uses AI to match users with trusted experts and offers a money-back guarantee for unsatisfactory services.

The app also provides professionals with tools to manage bookings, track payments, and schedule services efficiently. This marks Swiggy’s entry into the professional services marketplace, expanding beyond its core food delivery and quick commerce businesses. Pyng is available on both iOS and Android, with plans for a nationwide rollout.

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Eat Better Secures ₹17 Crore in Pre-Series A Funding

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Eat Better, a Jaipur-based D2C snacking brand, has raised ₹17 crore in a Pre-Series A funding round co-led by Prath Ventures and Spring Marketing Capital. Founded by Vidushi Kanoria, Mridula Kanoria, and Shaurya Kanoria in 2020, Eat Better specializes in healthy snacks like dry fruit ladoos and nuts.

Key Highlights:

  • Investment Use: Funds will expand Eat Better’s product line and enhance its presence on quick commerce platforms.
  • Market Position: Competes with brands like Happilo and Yoga Bar in the healthy snacking space.
  • Operational Milestones: Fulfills over 2 lakh orders monthly.
  • Financial Performance: Revenue grew nearly threefold to ₹14.47 crore in FY24, with a reduced net loss.

Market Opportunity:

The Indian food and beverages market is projected to reach $68 billion by 2030, positioning Eat Better favorably to capitalize on the demand for healthy snacks. With this funding, Eat Better aims to strengthen its market presence and product offerings.

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Outzidr Raises ₹30 Crore to Transform Gen Z Fashion

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Bengaluru-based D2C fashion startup Outzidr, co-founded by Nirmal Jain, Mani Kant Mani, and Justin Mario, has secured ₹30 crore in seed funding led by Stellaris Venture Partners, with participation from angel investors like Ramakant Sharma (Livspace) and Ghazal Alagh (Mamaearth).

Launched in February 2025, Outzidr targets Gen Z women aged 17–27 with affordable occasion-specific apparel such as partywear and travel outfits. The brand introduces over 2,000 new designs monthly and uses a “test-and-react” model to scale popular styles based on early sales data. With an agile inventory cycle of less than three weeks, it plans to shift 90% of manufacturing to India within two years for sustainability.

The funds will bolster supply chain efficiency, technology development, team expansion, and brand-building. Outzidr aims to achieve ₹100 crore annualized revenue within 6–8 months through its D2C platform and marketplaces like Myntra, Nykaa Fashion, and AJIO.

Led by industry veterans with expertise in fashion and logistics, Outzidr is poised to capitalize on India’s growing D2C market fueled by Gen Z’s demand for trendy and affordable fashion.

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