Google and Apple combined are responsible for providing a platform for downloading applications and are also the market leaders for app stores. Almost every developer launches their app either on the Google Play Store and/or the Apple App Store, so that consumers and customers can see their products or services. There are 2.8 million android applications available on the Google Play Store while the Apple App Store has close to 1.3 million apps available for its users in early 2020.
A popular game, Fortnite was removed from both Apple and Google platforms over ambiguity in the way Fortnite developer Epic Games conducted payments inside the gaming app. This led to Epic Games filing lawsuits against both Apple and Google for banning Fortnite from their platforms. Fortnite is one of the biggest battle royale games in the world right now and there are over 250 million Fortnite players in the world.
Unfolding of the ban:
Fortnite’s latest game update offered all players a 20% discount on its in-game currency V-bucks, but only if they paid Epic Games directly rather than using Apple or Google’s payment systems. This did not sit well with Google and Apple as both platforms take a standard 30% of purchases on their app stores. It also meant Epic Games broke the rules applying to both the stores.
Apple proceeded to remove Epic Games from their platform leaving ios users with no way to install the game. Epic games released a video mocking Apple with a television themes advert similar to the one Apple used in their 1984 Super Bowl commercial.
Epic Games has defied the App Store Monopoly. In retaliation, Apple is blocking Fortnite from a billion devices.
Documents available in the public domain through the United States court records system show Epic Games filed a complaint against Google in a California court, just as it did against Apple. The lawsuit highlights Google’s motto which was once “Don’t be evil.” Epic Games said “Google has relegated its motto to nearly an afterthought, and is using its size to do evil upon competitors, innovators, customers, and users in a slew of markets it has grown to monopolise (sic.)”
The lawsuit further goes on to describe a deal that Epic Games had reached with phone maker OnePlus to make its games available ‘seamlessly’ on their devices. Epic Games said “But Google forced OnePlus to renege on the deal, citing Google’s ‘particular concern’ about Epic having the ability to install and update mobile games while ‘bypassing the Google Play Store (sic.)”
What is Epic Games looking for?
Epic Games says it wants the mobile app stores to be fairer for all developers. Epic Games also highlights that it is not seeking a compensation payout or more favourable deal for itself. However, they state any reduction in the 30% cut charged by both Apple and Google will help Epic Games favourably.
Google said “The open Android ecosystem lets developers distribute apps through multiple app stores. For game developers who choose to use the Play Store, we have consistent policies that are fair to developers and keep the store safe for users. While Fortnite remains available on Android, we can no longer make it available on Play because it violates our policies (sic.)”
Apple said in a statement “Epic has had apps on the App Store for a decade, and have benefited from the App Store ecosystem – including its tools, testing, and distribution that Apple provides to all developers. Epic agreed to the App Store terms and guidelines freely and we’re glad they’ve built such a successful business on the App Store. The fact that their business interests now lead them to push for a special arrangement does not change the fact that these guidelines create a level playing field for all developers and make the store safe for all users (sic.)” It also said “We will make every effort to work with Epic to resolve these violations so they can return Fortnite to the App Store (sic.)”
It will be interesting to watch the outcome of the lawsuit filed by Epic Games and if the courts will rule in the favour of a fairer market or in the favour of existing market rules.
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Apple CEO Tim Cook revealed that Apple closed the June quarter with record revenue in over two dozen markets, driven by double-digit growth in India across iPhone, Mac and Services. During April–June, iPhone sales in India jumped 13.4% year-on-year, Mac revenue rose 15%, and Services revenue climbed 13%, each marking an all-time quarterly high. Cook emphasized that “we saw iPhone growth in every geographic segment and double-digit growth in emerging markets including India, the Middle East, South Asia, and Brazil.”
India’s strategic importance extends beyond sales into Apple’s supply chain: 71% of iPhones sold in the U.S. now carry “Country of Origin: India,” up from 31% a year ago. This shift underscores Apple’s diversification strategy and its deepening manufacturing partnerships with Foxconn, Pegatron, and Tata Electronics. Cook noted that India has become a “major manufacturing base” for iPhones destined for global markets, reducing reliance on a single region and enhancing supply stability.
Looking forward, Apple plans to open new retail stores in India later this year, bolstering its direct-to-consumer presence and capitalizing on the world’s fastest-growing smartphone market. Despite incurring approximately $800 million in tariff costs during the quarter, Cook affirmed that India’s market potential and manufacturing advantages remain “key pillars of our global strategy” as Apple accelerates its expansion across the subcontinent.
Microsoft vaulted past the $4 trillion market-capitalization milestone on July 31, becoming only the second U.S. company after Nvidia to reach this valuation as AI enthusiasm swept through equity markets. Shares jumped 5.3% on the back of stronger-than-expected fiscal Q4 results, with revenue climbing 18% year-over-year to $76.44 billion and net income rising 24% to $27.23 billion, while earnings per share of $3.65 beat analysts’ $3.37 consensus.
The company’s Intelligent Cloud segment, led by Azure, delivered 39% revenue growth, pushing full-year Azure sales past $75 billion—a 34% increase—and underscoring cloud and AI as core growth drivers. CEO Satya Nadella emphasized that “Cloud and AI is the driving force of business transformation across every industry and sector,” reflecting momentum from strategic AI investments, including the partnership with OpenAI and proprietary model development.
Microsoft’s share gains helped propel the Nasdaq Composite up 1.3% to 21,396 and the S&P 500 higher by 0.8%, with the Dow Jones Industrial Average adding 0.3%. Looking ahead, record capital expenditures of $30 billion slated for AI infrastructure and data-center expansion, combined with deep integration of generative AI across Microsoft 365 via Copilot, position the company to sustain market-cap expansion as enterprises accelerate digital transformation.
Bangalore’s Yali Capital has closed its first deeptech-focused fund, raising a substantial ₹893 crore (about $104 million) and surpassing its initial ₹500 crore target. This major fundraising milestone highlights the growing appeal and investor confidence in India’s deeptech landscape, fueling innovation in pivotal sectors like semiconductors, artificial intelligence, robotics, aerospace, genomics, and smart manufacturing. The fund cements Yali Capital’s position as a key player driving progress in India’s burgeoning tech ecosystem.
Strategically, Yali Capital’s fund targets both early-stage (Seed, Series A) and later-stage (Series D and beyond) startups. Its diverse roster of Limited Partners (LPs) includes prominent corporations such as Infosys, Qualcomm Ventures, and Tata AIG, alongside government-backed organizations like the DPIIT Fund of Funds for Startups and the Self-Reliant India Fund. With heavyweight backers like Kris Gopalakrishnan (Infosys co-founder), Gopal Srinivasan (TVS Capital), and Utpal Sheth (RARE Enterprises), Yali Capital ensures robust strategic support. The firm’s dual structure—a SEBI-registered Alternative Investment Fund (AIF) and a GIFT City-based feeder vehicle—enables global investor participation, guided by tech luminary Lip-Bu Tan and managing partner Ganapathy Subramaniam.
Already, Yali Capital has invested in five breakthrough startups, including C2I Semiconductor, 4baseCare, and Perceptyne, focusing on chip design and AI. By devoting two-thirds of its fund to early-stage companies, Yali Capital underscores its commitment to nurturing next-generation Indian deeptech founders. This fundraising success aligns with a nationwide trend of surging investments in advanced technology and positions Yali Capital at the forefront of India’s drive toward self-reliance and global tech leadership.
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