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Flipkart To Launch Artificial Intelligence Unit, AIForIndia

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After launching the first data analytics brand, Billion, Flipkart is all set to create an Artificial Intelligence unit called AIForIndia in order to strengthen its business offerings.

The ecommerce giant is looking at expanding its services by investing millions of dollars into the venture and has already initiated its hiring process. Flipkart is looking to hire AI specialists for this particular project and is considering hiring people from the IIT sector for the project.

The AIForIndia project will be headed by Chief Data Scientist, Mayur Datar, Bansal and Flipkart’s Chief Executive Offidcer, Kalyan Krishnamurthy. The company is expected to reap benefits of the new technologies to solve issues both on the consumer and supply sides.

Not just in India, this ecommerce giant is also looking at expanding their reach into the United States as well. Flipkart has been on an acquiring spree since earlier this year when it acquired Silicon Valley based F7 Labs. According to reports, F7 Labs has already started working on an AI project called Mira.

Apart from this, Flipkart has also tied up with Microsoft in order to leverage its position in the AI and machine learning space. This is being done in order to better understand the world of machines and t0 foster a better relationship with sales.

Flipkart has been making a lot of new additions, thereby securing its position as a leading ecommerce platform. To make matters interesting, Flipkart’s fashion arm, Myntra, has started using these new technologies in order to sell products more efficiently.

Through this artificial intelligence process, customers can order online using their voice only. The ecommerce giant is all geared up to double down its work with artificial intelligence technologies, across operations ranging from conversational search, visual similarity, better last mile delivery, fraud detection, personalization to warehousing.

Right now, the use of AI is moderate. There are some interesting projects in the marketplace, customer support, search and personalization. You will see much more innovation coming out of Flipkart in the next year…this is going to be a big game changer for us,” said the Executive Chairman of Flipkart, Sachin Bansal.

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PhonePe’s PINCODE Launches 10-Minute Medicine Delivery in Cities

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PhonePe

PhonePe’s PINCODE app has launched a 24×7 online medicine delivery service in Bangalore, Mumbai, and Pune, promising delivery of both prescription and over-the-counter medicines within 10 minutes from nearby local medical shops. Unlike conventional e-pharmacies that use dark stores, PINCODE partners exclusively with neighborhood pharmacies, enabling faster deliveries and supporting local businesses in the digital economy.

Customers without prescriptions can select a “no prescription” option when ordering; a qualified doctor then provides a free teleconsultation and issues a digital prescription compliant with telemedicine guidelines, ensuring seamless access to medicines. The app offers competitive pricing by passing discounts from local pharmacies directly to customers and charges no delivery fees.

PINCODE’s hyperlocal model enhances healthcare accessibility and convenience while empowering local pharmacies, helping them remain integral to their communities and stimulating local economic growth. Launched in 2023, the app focuses on quick commerce with an emphasis on speed, reliability, and supporting local sellers.

In summary, PhonePe’s PINCODE app is transforming medicine delivery in major Indian cities by combining ultra-fast 10-minute delivery, free doctor consultations, and a hyperlocal sourcing model that benefits both consumers and neighborhood pharmacies.

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Piyush Anchliya Joins Cashfree as CFO Amid Fintech Boom

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Cashfree Payment - StartupStories

Cashfree Payments has appointed Piyush Anchliya as its new Chief Financial Officer (CFO), effective April 15, 2025. Anchliya brings over 15 years of experience in investment banking, corporate finance, strategy, and mergers and acquisitions, with senior roles at Barclays, Bandhan Group, and most recently as CFO of Bandhan AMC. He holds an MBA from IIM Ahmedabad and a B.Tech. from IIT Kharagpur.

In his new role, Anchliya will lead Cashfree’s financial strategy, optimize operations, and support the company’s next growth phase. He will report to CEO and Co-founder Akash Sinha, who highlighted Anchliya’s expertise as vital for sustainable scaling and strengthening the company’s financial foundation. Anchliya succeeds outgoing CFO Vikas Guru, who will assist during the transition.

Founded in 2015, Cashfree Payments processes over $80 billion annually for more than 800,000 businesses. The company recently raised $53 million in funding led by KRAFTON and Apis Growth Fund II and secured key RBI licenses, positioning it for accelerated growth in India’s fintech sector. Anchliya’s appointment comes at a pivotal time as Cashfree aims to expand its leadership in digital payments.

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Flipkart’s Jeyandran Venugopal Likely to Join Reliance Retail as CEO

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Flipkart - StartupStories

Jeyandran Venugopal, the outgoing Chief Product and Technology Officer of Flipkart, is set to become the CEO of Reliance Retail Ventures (RRV), the retail arm of Reliance Industries. His appointment, expected to be finalized in May after his exit from Flipkart, signals Reliance’s push to strengthen its retail business with a technology-first approach.

Venugopal brings extensive experience from leading roles at Flipkart, Myntra, Yahoo, Snapdeal, and Amazon, where he focused on scaling technology platforms and driving innovation. At Flipkart, he managed product, engineering, data science, and more, helping build robust systems and improve user experience.

His move comes as Reliance Retail undergoes transformation, including cost-cutting and a renewed focus on digital growth. Venugopal’s leadership is expected to accelerate Reliance’s ambitions in omnichannel and tech-driven retail, positioning the company for continued dominance in India’s evolving market.

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