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Facebook To Introduce Click To WhatsApp Messaging Button

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Facebook owned messaging app WhatsApp has been advertisement free since its launch. However, in an attempt to monetize WhatsApp, Mark Zuckerberg led Facebook will be introducing a new feature on the social networking platform.

Using a feature similar to the click to Messenger ads previously rolled out by Facebook, the company will be adding a Click To WhatsApp button to advertisements. The new update will allow advertisers to introduce a button on their ads so that users can directly message them through WhatsApp. According to reports, over a million Facebook pages have already included WhatsApp numbers to their posts to boost business.

The new ad unit aims at creating a link between Facebook and WhatsApp so that people can call or message businesses via WhatsApp with the click of a button. The feature will be rolled out in North and South America, Africa, Australia and most of Asia.

However, Facebook will be releasing the feature in Europe at a later date as currently, according to Europe’s data protection laws, data sharing between the two platforms is not allowed. Therefore, TechCrunch reported, the social media giant may observe how the feature is used elsewhere and fine tune all the issues from outside the company.

This upgrade comes on the heels of WhatsApp’s WhatsApp for Business announcement. Speaking about the latest update, the Product Marketing Manager of Facebook, Pancham Gajjar said, “Many people already use WhatsApp to communicate with small businesses. It’s a fast, convenient way to stay in touch. By adding a click to WhatsApp button to Facebook ads, businesses can now make it even easier for people to learn about their products, set up an appointment or use their service.”

Currently, WhatsApp claims to have over 1.3 billion monthly active users while Facebook has 1.37 billion daily active users. This integration of WhatsApp and Facebook will help multiple businesses reach a larger audience.

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Dunzo Gets Breather as NCLT Rejects Insolvency Petition from Invoice Discounters

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Dunzo

The National Company Law Tribunal (NCLT) Bengaluru bench has dismissed an insolvency plea filed against quick commerce startup Dunzo by its invoice discounters, declaring the petition “not maintainable” after several postponements. This decision offers temporary relief to Dunzo, which has been facing multiple insolvency petitions from various creditors, including Velvin Packaging Solutions and Betterplace Safety Solutions, over unpaid dues.

The invoice discounters alleged that Dunzo had paid only 50% of the required amounts, though the exact sum was not disclosed. Despite ongoing settlement talks, no resolution was reached, and the tribunal noted Dunzo’s delays in responding to creditor petitions. Dunzo continues to grapple with severe liquidity issues, delayed payments, and significant losses—reporting a ₹1,801.8 crore loss in FY23 and owing approximately ₹11.4 crore to major vendors like Google India and Facebook India.

While this NCLT ruling provides Dunzo some breathing room, the company still faces ongoing financial and operational challenges as it works to resolve its outstanding liabilities.

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How a Golden Retriever Became the Heart and Soul of a Hyderabad Startup’s Workplace

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Golden Retriever in workplace

Hyderabad-based startup Harvesting Robotics has won hearts online by appointing a golden retriever named Denver as its Chief Happiness Officer (CHO). Denver, introduced by co-founder Rahul Arepaka in a viral LinkedIn post, has quickly become the star of the office, spreading joy and boosting morale among employees. The company is now officially pet-friendly, a move Arepaka calls their “best decision.”

Denver’s new role has sparked widespread attention, with thousands liking and commenting on the announcement. Many see Denver’s presence as more than just a cute story—it highlights a growing trend of pet-friendly workplaces that prioritize employee well-being and happiness. As companies increasingly focus on holistic wellness, Denver’s appointment shows that sometimes, a wagging tail is the best way to brighten the workday.

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Info Edge Shareholders Approve ₹1,000 Crore Investment in New Venture Fund

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Info Edge

Info Edge (India) Ltd shareholders have overwhelmingly approved an investment of up to ₹1,000 crore in the company’s third venture capital fund, Info Edge Ventures Fund III. The proposal received near-unanimous backing, with 99.9995% of valid votes in favor out of 1,274 participants.

Smartweb Internet Services Ltd, a wholly owned Info Edge subsidiary, will act as sponsor and investment manager for the new fund. This move strengthens Info Edge’s commitment to backing early-stage startups and expanding its footprint in India’s venture capital landscape.

Info Edge has a strong track record as an early investor in leading Indian startups like Zomato and PB Fintech, with combined holdings in these firms valued at ₹31,500 crore ($3.7 billion) as of March 31, 2025.

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