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Ennoventure Secures $8.9 Million Series A Funding from Tanglin Venture Partners to Enhance AI-Driven Brand Protection!

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Ennoventure Secures $8.9 Million Series A Funding from Tanglin Venture Partners to Enhance AI-Driven Brand Protection

Ennoventure, Inc., a pioneering leader in AI-driven brand protection and product authentication, has successfully completed an $8.9 million Series A funding round. The round was led by Tanglin Venture Partners, a Singapore-based venture capital firm, with participation from existing investors including Fenice Investment Group and several SAFE investors. This funding will significantly bolster Ennoventure’s mission to combat counterfeiting and intellectual property theft through innovative technology.

Ennoventure: Pioneering AI-Powered Brand Protection

Founded in 2018 by Padmakumar Nair and Shalini Nair, Ennoventure specializes in digital brand protection through its innovative invisible signature technology. The company is headquartered in Massachusetts with offices in Dubai and India. Trusted by major brands worldwide, Ennoventure protects billions of product packages across various sectors including automotive, FMCG, agrochemicals, and industrial spare parts.

 

Tanglin Venture Partners: Investing in Next-Gen Innovation

Tanglin Venture Partners is a Singapore-based venture capital firm focused on high-growth tech companies across Southeast Asia and India. They are committed to partnering with visionary entrepreneurs who leverage technology to address complex challenges.

Fenice Investment Group: Driving Strategic Growth and Innovation

Founded in 2017, Fenice Investment Group is a venture capital firm that supports high-potential businesses across technology and clean energy sectors. Their global portfolio reflects a commitment to nurturing the next wave of industry leaders.

Strengthening Brand Protection

Ahmad Chatila, Chairman of Ennoventure, expressed gratitude for the new investment, stating, “We are thrilled to welcome Tanglin Venture Partners at this important juncture. This support enables us to enhance our product offerings and advance our goal of providing unmatched brand protection on a global scale.” The funding will allow Ennoventure to expand its operations and strengthen its technology platform, positioning the company as a key player in the anti-counterfeiting market.

Sankalp Gupta, Partner at Tanglin Venture Partners, highlighted the unique value that Ennoventure brings to the market: “Ennoventure addresses a crucial market need with its unique, process-agnostic brand protection technology. We’re proud to support them as they continue to provide brands with essential tools to secure consumer trust and protect against counterfeit threats.”

Innovative Technology for Real-Time Authentication

Ennoventure’s patented invisible signature technology is designed to meet the growing demand for secure, real-time product authentication. This technology is particularly valuable in industries facing significant counterfeit risks, such as FMCG, automotive, and industrial spare parts. The company’s platform integrates seamlessly with existing packaging processes, allowing brands to authenticate products without requiring changes or additional capital investment.

The funding will accelerate Ennoventure’s global expansion efforts, enabling it to increase its presence in key markets including the USA, UAE, and India. By embedding cryptographic signatures on product packaging, Ennoventure helps brands verify authenticity in real-time, providing a crucial advantage in high-risk sectors.

Market Context and Future Prospects

The global counterfeit goods market poses a significant threat to businesses, costing the economy hundreds of billions annually. With rising demand for affordable alternatives often exploited by counterfeiters, Ennoventure’s technology offers a vital layer of security for brands looking to maintain consumer trust.

Padmakumar Nair, CEO and Founder of Ennoventure, views this funding as a pivotal step forward: “Securing this investment marks a significant milestone in our journey to become the go-to partner for brands looking to safeguard their products and reputations. With our investors’ support, we’re positioned to lead in delivering cutting-edge AI-powered solutions that help brands stay ahead of emerging market threats.”

Conclusion

With this latest round of funding, Ennoventure is well-positioned to enhance its offerings and expand its reach in the rapidly evolving landscape of brand protection technology. As counterfeit threats continue to rise globally, Ennoventure’s innovative solutions will play a critical role in helping brands secure their products and maintain consumer trust.

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Zoho Pay Debuts as India’s New UPI Challenger, Taking on PhonePe, Paytm, and Google Pay

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Zoho Payment

Zoho Corporation has expanded its fintech portfolio with the launch of Zoho Pay, a UPI-based payments app built to challenge India’s top digital payment giants such as PhonePe, Paytm, and Google Pay. The new app supports peer-to-peer transfers, bill payments, QR-based transactions, and merchant settlements in a streamlined interface. Available as both a standalone app and an integrated feature inside Zoho’s privacy-driven messenger Arattai, Zoho Pay enables users to handle chats and payments in one platform, emphasizing data privacy and Made-in-India innovation.​

Through seamless integration with Arattai, Zoho Pay allows users to send or request payments, split expenses, and conduct UPI-based transactions directly in their chat windows. Users can link bank accounts, scan dynamic QR codes, and receive audio confirmations of payments, ensuring speed and security. This design mirrors the simplicity of India’s leading UPI apps but is powered by Zoho’s non-advertising, privacy-first model. The integration aligns with Zoho’s mission to build a self-reliant digital ecosystem, where messaging and money management coexist securely.​

In the competitive digital payments market, Zoho Pay differentiates itself through its tight business software integration with apps like Zoho Books, Zoho Payroll, and Zoho Commerce, offering small businesses unified access to payments, billing, and accounting. The company is also expanding its reach with POS devices for merchants featuring UPI QR, card payments, and instant reconciliation tools. With founder Sridhar Vembu’s vision of a ‘Chat + Pay’ ecosystem, Zoho Pay reflects a bold step toward redefining India’s fintech scene with a secure, ad-free, and locally developed alternative to global payment platforms.

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Meta Expands AI-Powered Reels Translation to Hindi and Portuguese, Enhancing Global Creator Reach

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Meta has expanded its AI-powered translation feature for Reels to include Hindi and Portuguese, joining English and Spanish in empowering creators to reach a broader global audience on Instagram and Facebook. Originally launched in August 2025 with support for English and Spanish, this update now allows creators to seamlessly translate and dub their short videos, breaking language barriers across some of the largest Reels markets worldwide. The AI technology mimics the creator’s voice tone and even offers lip-syncing to ensure the translated videos feel natural and engaging for viewers.​

This enhancement is especially significant for India, the largest market for Facebook and Instagram, where over 600 million people speak Hindi. Content creators who are not fluent in Hindi can now easily access this vast audience, increasing their reach and engagement across diverse linguistic groups. To maintain transparency, all translated Reels are clearly labeled with “Translated with Meta AI,” and viewers can choose to switch translations on or off based on their preference.​

In addition to voice dubbing, Meta is developing features to translate captions and text stickers on Reels, making content more accessible even without sound. These AI translation tools are available free for eligible public Instagram accounts and Facebook creator profiles with over 1,000 followers. This innovation reinforces Meta’s commitment to fostering cross-cultural content sharing and enhancing creators’ ability to connect with audiences around the world through short-form videos.

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Dunzo’s Collapse: Reliance’s ₹1,645 Crore Loss Signals Challenges in India’s Hyperlocal Delivery Market

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Startup Stories

Reliance Industries has officially written off its $200 million investment in Dunzo, a once promising quick-commerce startup in India. Despite high-profile backing and the potential to disrupt the hyperlocal delivery sector, Dunzo faced insurmountable challenges including high operational costs, unsustainable cash burn, and stiff competition from larger players like Zepto and Blinkit. Reliance’s decision follows Dunzo’s operational suspension, leadership exits, and failed attempts at securing additional funding or acquisition partners, ultimately resulting in the company’s digital platforms going offline in early 2025.​

The downfall of Dunzo was accelerated by its inability to maintain a healthy balance between rapid expansion and revenue growth, with losses in FY23 reaching an alarming ₹1,800 crore. With monthly expenses crossing ₹100 crore and mounting pressure to scale, Dunzo resorted to layoffs and delayed payments before shutting down most services outside Bengaluru. Reliance’s significant stake, initially seen as a strategic advantage, ended up limiting the startup’s flexibility in making independent decisions during its final months.​

Reliance’s write-off sends a strong message to India’s startup ecosystem about the risks inherent in quick-commerce and hyperlocal delivery models. Investors are increasingly focused on sustainable growth, disciplined scaling, and profitability. For Reliance, lessons from Dunzo’s collapse are shaping future e-commerce strategies, driving greater emphasis on operational efficiency and prudent financial planning in an intensely competitive market.

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