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Apple Inc. Establishes First R&D Subsidiary in India!

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Apple Inc. Establishes First R&D Subsidiary in India!

In a landmark move, Apple Inc. has established its first wholly owned research and development (R&D) subsidiary in India, named Apple Operations India. This significant development marks the first time the tech giant has set up a direct R&D entity in the country, signaling its intent to deepen its involvement in product development activities, including research, design, and testing.

Strategic Importance of the New Subsidiary

According to a regulatory filing with the Registrar of Companies (RoC), Apple Operations India will focus on several key activities to support Apple’s global operations. These include:

  • Procurement of Engineering Equipment: The subsidiary will acquire necessary tools and technology to facilitate R&D activities.
  • Leasing Facilities: Apple plans to establish dedicated spaces for its engineering teams.
  • Employment of Engineers: The company aims to hire specialized engineers for hardware development.
  • Conducting Failure Analysis: This will help improve product reliability and performance across Apple’s product lines.

Apple has also issued a “letter of comfort” to assure operational and financial support for the subsidiary “for the foreseeable future,” indicating a strong commitment to its Indian operations.

Enhancing Apple’s Presence in India

Historically, Apple’s sales and marketing operations in India have been managed through Apple India, which is part of its European operations and owned by Ireland-based Apple Operations International. The establishment of Apple Operations India represents a shift towards more localized control over R&D processes, which were previously concentrated in the U.S., China, Germany, and Israel.

This new venture aligns with Apple’s broader strategy to enhance its presence in one of the world’s fastest-growing markets. With India’s vast pool of skilled engineers and researchers, Apple aims to leverage local talent to drive innovation and product development.

Supporting Manufacturing Operations

In addition to its R&D functions, Apple Operations India will play a crucial role in supporting Apple’s manufacturing operations within the country. While Apple’s products are primarily manufactured by third-party contractors, this subsidiary will provide essential resources such as hardware and software support to these partners. This move not only strengthens Apple’s manufacturing capabilities but also contributes to India’s growing role in Apple’s global supply chain.

Broader Context and Future Prospects

The establishment of this subsidiary comes at a time when Apple is actively diversifying its production away from China due to geopolitical tensions and supply chain vulnerabilities. Recent reports indicate that Apple plans to open four new retail stores in India, expanding its footprint beyond assembly and sales. The company has already witnessed record-breaking revenue growth in India, further underscoring the importance of this market.

Industry experts view this development as a testament to Apple’s long-term commitment to investing in India. With approximately 14% of Apple’s overall production now linked to Indian operations, the new R&D initiatives are expected to enhance product localization efforts and innovation capabilities.

Conclusion

Apple Operations India’s establishment marks a pivotal moment for the company as it seeks to deepen its engagement with the Indian market. By investing in local R&D capabilities, Apple is not only positioning itself for future growth but also contributing significantly to India’s technological landscape. As the country continues to emerge as a global hub for technology and innovation, Apple’s investments are poised to play a crucial role in shaping its economic future.

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Apple to Shift Entire US iPhone Assembly to India by 2026

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Apple - StartupStories

Apple is set to relocate all assembly of iPhones destined for the US market from China to India by the end of 2026, marking its biggest manufacturing shift in decades. The move is driven by escalating US-China trade tensions and steep tariffs—up to 145% on Chinese imports—making Chinese assembly increasingly costly for Apple. Although some smartphone imports are temporarily exempt, a 20% duty still applies to Chinese-made iPhones entering the US.

 

India, in contrast, offers a more favorable trade environment, with a paused 26% reciprocal tariff and ongoing negotiations for a bilateral trade deal with the US that could shield Indian exports from future levies. Apple plans to more than double its current iPhone output in India, aiming to assemble over 60 million units annually for the US market. The company already produces about 25% of its global iPhones in India, working with partners like Foxconn, Tata Electronics, and Pegatron.

 

This shift is part of Apple’s broader strategy to diversify its supply chain and reduce reliance on China amid geopolitical risks. However, the transition’s success will depend on how quickly India can scale up its manufacturing capabilities and the outcome of ongoing trade negotiations.


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PhonePe’s PINCODE Launches 10-Minute Medicine Delivery in Cities

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PhonePe

PhonePe’s PINCODE app has launched a 24×7 online medicine delivery service in Bangalore, Mumbai, and Pune, promising delivery of both prescription and over-the-counter medicines within 10 minutes from nearby local medical shops. Unlike conventional e-pharmacies that use dark stores, PINCODE partners exclusively with neighborhood pharmacies, enabling faster deliveries and supporting local businesses in the digital economy.

Customers without prescriptions can select a “no prescription” option when ordering; a qualified doctor then provides a free teleconsultation and issues a digital prescription compliant with telemedicine guidelines, ensuring seamless access to medicines. The app offers competitive pricing by passing discounts from local pharmacies directly to customers and charges no delivery fees.

PINCODE’s hyperlocal model enhances healthcare accessibility and convenience while empowering local pharmacies, helping them remain integral to their communities and stimulating local economic growth. Launched in 2023, the app focuses on quick commerce with an emphasis on speed, reliability, and supporting local sellers.

In summary, PhonePe’s PINCODE app is transforming medicine delivery in major Indian cities by combining ultra-fast 10-minute delivery, free doctor consultations, and a hyperlocal sourcing model that benefits both consumers and neighborhood pharmacies.

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Piyush Anchliya Joins Cashfree as CFO Amid Fintech Boom

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Cashfree Payment - StartupStories

Cashfree Payments has appointed Piyush Anchliya as its new Chief Financial Officer (CFO), effective April 15, 2025. Anchliya brings over 15 years of experience in investment banking, corporate finance, strategy, and mergers and acquisitions, with senior roles at Barclays, Bandhan Group, and most recently as CFO of Bandhan AMC. He holds an MBA from IIM Ahmedabad and a B.Tech. from IIT Kharagpur.

In his new role, Anchliya will lead Cashfree’s financial strategy, optimize operations, and support the company’s next growth phase. He will report to CEO and Co-founder Akash Sinha, who highlighted Anchliya’s expertise as vital for sustainable scaling and strengthening the company’s financial foundation. Anchliya succeeds outgoing CFO Vikas Guru, who will assist during the transition.

Founded in 2015, Cashfree Payments processes over $80 billion annually for more than 800,000 businesses. The company recently raised $53 million in funding led by KRAFTON and Apis Growth Fund II and secured key RBI licenses, positioning it for accelerated growth in India’s fintech sector. Anchliya’s appointment comes at a pivotal time as Cashfree aims to expand its leadership in digital payments.

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