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The Ecommerce Battle: Amazon Vs Flipkart

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Ecommerce rivals Amazon and Flipkart have geared up for their respective festive season sales. For the first time since the inception of ecommerce in India, both the companies will begin their sale offers on the same day.

Both platforms will be offering attractive deals and huge discounts across various categories to drive up sales for five consecutive days. According to sources, homegrown market leader Flipkart has tasked its executives to register a lead of 70%-30% over Amazon India. Meanwhile, the American online retailer Amazon has promised to fight with the force of ‘two Amazons’ against Flipkart in an epic battle. While the stage has been set by the two giants, this year will see the debut of another ecommerce entrant, Alibaba backed Paytm Mall, along with market veterans Snapdeal and Shopclues.

In preparation for the sale, Flipkart India Pvt., Ltd., received a working capital credit of Rs. 1,000 crore from Axis Bank in addition to the existing credit line of Rs. 375 crores that the company already had with the bank. Amazon India has also been catching up with Flipkart in metrics like traffic, volumes and seller base. The global firm has launched 50 brands since January and hosts over two million products under its fashion category. The focus this year will be on the high spending Prime customers while acquiring new customers through their consumables category. Multiple industry experts agree the total sale generated by Flipkart’s Big Billion Days and Amazon’s Great Indian Festival will be at least 50% more than last year, even touching the Rs. 15,000 crores mark.

New entrant Paytm Mall backed by China’s Alibaba has also chalked out an aggressive budget of Rs. 1,000 crores for the sale season including Rs. 501 crores cashback offers. For their four day sale, Paytm Mall will be spending close to $ 35 million on its logistics network claiming that over 50% of the orders will be delivered the same day or by the next day. Meanwhile, smaller ecommerce firms such as Snapdeal and Shopclues are hoping to reaffirm their position in the market this season. Snapdeal, after the failed attempt to merge with Flipkart, plans to conduct 3 or 4 festive sales to regain the big chunk of market share they lost during the 2016 festive season sale. ShopClues, on the other hand, will focus on unstructured categories including unbranded fashion goods to defend its position in smaller towns. The ecommerce firm plans to double sales to over 10 million units during the festive period as it targets an Initial Public Offering (IPO) next year.

According to a study by management consulting agency RedSeer, during the 2016 sale, India’s ecommerce companies generated a gross revenue of $ 2.2 billion. The battle for highest gross revenue generated through festive season sale begins on September 20.

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Zepto Delays IPO to Focus on Profitability and Indian Ownership

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Zepto - StartupStories

Overview

Zepto, a leading quick commerce startup, has postponed its planned IPO to early 2026, shifting its focus to achieving profitability and increasing Indian shareholding before going public.

Key Reasons for Delay

  • Profitability Focus: Zepto aims to reach EBITDA break-even before listing, unlike many tech firms that went public while still loss-making.
  • Market Uncertainty: Ongoing global and domestic market volatility influenced the decision to wait for more stable conditions.
  • Peer Comparison: The company wants to present a stronger profit profile, learning from the performance of rivals like Swiggy and Zomato (now Eternal).

Boosting Domestic Shareholding

  • Target: Zepto plans to raise Indian ownership to at least 51% to comply with FDI norms and reinforce its Indian identity.
  • Actions: The company is conducting secondary share sales to Indian investors and founders are increasing their stakes by buying from foreign investors.
  • Progress: Domestic ownership has reached about 40-44%, with expectations to surpass 51% before the IPO.

Financial and Operational Updates

  • Efficiency Drive: Zepto is optimizing operations, running over 900 dark stores and offering 48,000 SKUs, to reduce cash burn and move toward profitability.
  • Challenges: The company faces stiff competition from Swiggy Instamart and Blinkit, leading to higher costs, and has dealt with operational pauses and regulatory scrutiny in some regions.

Outlook

Zepto remains positive about its future, aiming to raise around $800 million in its IPO and attract both domestic and international investors. CEO Aadit Palicha emphasizes building a sustainable, majority Indian-owned business before entering the public market.

Summary: Zepto’s IPO delay reflects a strategic focus on financial stability and regulatory compliance, with profitability and Indian ownership at the forefront.

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Polygon Enters New Era: Leadership Shift and Major Upgrades Under Sandeep Nailwal

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Polygon StartupStories

Sandeep Nailwal, co-founder of Polygon, has been appointed as the first CEO of the Polygon Foundation, marking a shift from decentralized governance to focused leadership. This change aims to provide clear direction and accelerate Polygon’s growth in the competitive blockchain space.

Under Nailwal’s leadership, Polygon will discontinue its zkEVM network in 2026 to concentrate on the Polygon PoS chain and AggLayer, a new cross-chain liquidity protocol. Significant upgrades to the Polygon PoS chain are planned, starting with the Bhilai upgrade in July 2025, to enhance transaction capacity and support large-scale financial applications.

Polygon enters this new phase with a strong financial position, enabling long-term development without fundraising pressures. While Nailwal leads the Foundation, Marc Boiron continues as CEO of Polygon Labs. This leadership restructuring aims to drive innovation and reinforce Polygon’s position in Ethereum scaling and the Web3 ecosystem.

 

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Wow! Momo Raises ₹85 Crore from Stride Ventures to Accelerate Nationwide Expansion

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WoW Momo StartupStories

Wow! Momo, the Kolkata-based quick-service restaurant (QSR) chain, has secured ₹85 crore (approximately $9.9 million) in debt funding from Stride Ventures, aiming to accelerate its omnichannel expansion and strengthen its presence across India. The company, which operates over 700 outlets in more than 70 cities, plans to utilize the funds to open additional dine-in restaurants, expand its packaged food (FMCG) vertical, and enhance its delivery and supply chain operations. This strategic move will also help refinance existing loans and fuel Wow! Momo’s push into new markets and product categories.

Founded in 2008, Wow! Momo has rapidly diversified its offerings, launching brands such as Wow! China, Wow! Chicken, and Wow! Kulfi, and recently entering the frozen foods segment with quick commerce and retail distribution. The company is targeting a footprint of over 1,500 stores across more than 100 cities within the next three years and aims to grow its FMCG business to ₹100 crore while ramping up its HORECA (Hotel, Restaurant, and Catering) segment. The leadership team views this debt infusion as pivotal for scaling new formats, driving innovation, and building brands that resonate with Indian consumers.

Stride Ventures, known for backing high-growth startups, emphasized Wow! Momo’s strong brand recall, robust business model, and relentless innovation as key reasons for their investment. With this funding, Wow! Momo is well-positioned to further solidify its status as a category-defining player in India’s QSR and FMCG sectors, while preparing for larger equity rounds and a potential IPO in the coming years.

 

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