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 ROLI – A Startup Pushing The Boundaries Of Making Music

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ROLI,Startup Stories,Technology News 2020,Startup ROLI,Music Technology Innovation,ROLI Making Music,Music Startup ROLI,Music Tech Startup Roli,Music Technology Company ROLI,ROLI Founder,ROLI History,Roland Lamb,ROLI Latest News

Music is a very important part of people’s lives.  Different individuals have different tastes and different genres which they like.  However, everyone will agree music, as an art, uplifts emotions as well as the quality of life.  Music is constantly evolving by adapting to technologies prevalent in the current times, with a variety of new musical instruments like the hang drum, cajon and electric guitars, to name a few, coming out.

There is a startup reinventing and redefining the boundaries of what a piano can do—ROLI.  This startup combines the science of computers and music to come up with products which integrate technology and sound.

Beginnings

ROLI was founded in 2009 by pianist Roland Lamb while he was a graduate student at London’s famous Royal College of Art.  He was heavily influenced by saxophonists and guitarists as they modulate the sound any way they want by increasing or decreasing the pitch and tonality of a sound.  Roland Lamb decided the piano could not replicate the range of sounds a guitar could and started working on his first product called the ROLI Seaboard.

The Seaboard is a digital instrument.  Its design is based on the piano and is made up of an intuitive silicone structure.  It is meant to be played like a normal keyboard or piano, but with the addition of gestures meant to modulate the sound output.  Sliding a finger between the keys of the Seaboard changes the pitch, similar to a stringed instrument like an electric guitar.  Volume and vibrato notes can be modulated by using a controller which is integrated into the Seaboard. Utilities like these are what sets it apart from the traditional piano and similar instruments.  

Growth

Since the release of the first Seaboard in 2013, ROLI has launched Blocks and an app named Noise.  While the Seaboard is modelled based on the piano, launching it was a hassle as there was no other product out in the market which was similar to the Seaboard.  So, ROLI went ahead and created a community of their product users. This was the reason why it was modelled around the piano as it offered a familiarity for users to draw upon their past experiences of using the instrument.  ROLI relied on well known musicians to use their products to help with their growth. Artists and acclaimed music composers like Hans Zimmer, A.R. Rahman, Pharrell Williams and Stevie Wonder use ROLI products.

Musician Pharrell Williams invested in the startup and took up an executive position as the Chief Creative Officer at ROLI.

ROLI gained popularity over the years as more and more artists adopted its usage in creating music.  This unique startup, which has both music composers and software engineers working and collaborating side by side, aims to push the boundaries of creating music as far as it can.

Watch the Game of Thrones theme being performed on a Seaboard:

Read about how Gotham Greens is redefining farming: Gotham Greens; A Startup Using Urban Farming To Supply Fresh Produce

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Entrepreneur Stories

Tesla Secures Mumbai Facility as Key Step in India Market Entry

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Tesla StartupStories

Tesla has ramped up its India expansion by leasing a 24,565 sq ft warehouse at Lodha Logistics Park in Mumbai’s Kurla West. The five-year lease, registered on May 16, 2025, involves a total rent of over ₹24 crore, starting at ₹37.53 lakh per month with a 5% annual escalation. The facility includes two ground-floor units and 20 parking spots, with rent payments commencing June 1, 2025.

This warehouse will function as a key service center and garage for Tesla’s India operations, excluding bodywork and spray painting. The move supports Tesla’s preparations for its official market debut, expected in late 2025 or early 2026.

Tesla’s India rollout includes offices in Pune, flagship showrooms in Mumbai’s Bandra Kurla Complex (BKC) and Delhi-NCR, and co-working spaces in Mumbai. The new warehouse lease highlights Tesla’s commitment to building a robust infrastructure for sales, service, and delivery of electric vehicles and energy products across India.

While manufacturing plans are not yet confirmed, Tesla is reportedly exploring sites in Maharashtra for a potential assembly unit. The Mumbai warehouse lease marks a significant step in Tesla’s strategy to establish a strong presence in one of the world’s fastest-growing EV markets.

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Inverstors Stories

Info Edge Shareholders Approve ₹1,000 Crore Investment in New Venture Fund

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Info Edge

Info Edge (India) Ltd shareholders have overwhelmingly approved an investment of up to ₹1,000 crore in the company’s third venture capital fund, Info Edge Ventures Fund III. The proposal received near-unanimous backing, with 99.9995% of valid votes in favor out of 1,274 participants.

Smartweb Internet Services Ltd, a wholly owned Info Edge subsidiary, will act as sponsor and investment manager for the new fund. This move strengthens Info Edge’s commitment to backing early-stage startups and expanding its footprint in India’s venture capital landscape.

Info Edge has a strong track record as an early investor in leading Indian startups like Zomato and PB Fintech, with combined holdings in these firms valued at ₹31,500 crore ($3.7 billion) as of March 31, 2025.

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Entrepreneur Stories

Razorpay Partners with MeitY Startup Hub to Accelerate Deeptech Innovation in Tier II and III Cities

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Razorpay

MeitY Startup Hub (MSH), under the Ministry of Electronics and Information Technology, has partnered with fintech leader Razorpay to support the growth of deeptech and emerging tech startups across India, with a special focus on those in Tier II and III cities. Through this collaboration, early-stage startups will gain access to Razorpay’s fintech infrastructure, mentorship, and resources via the Razorpay Rize program.

Startups in areas like AI, blockchain, robotics, and IoT will benefit from streamlined company incorporation support, expert mentorship, product credits, and guidance for applying to global accelerators such as Y Combinator. Selected founders will also join the exclusive Rize Community, connecting with peer networks and attending masterclasses.

MSH CEO Panneerselvam Madanagopal emphasized that this partnership will help founders scale faster by providing vital support in mentorship, capital access, and digital infrastructure. As India’s startup ecosystem surpasses 159,000 DPIIT-recognised startups, this initiative aims to give deeptech entrepreneurs the tools and networks needed to innovate for India and expand globally.

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