Since its debut in 2009, the reality show Shark Tank has seen a lot of innovative startup ideas turn into successful businesses. The reality show is based on a concept where aspiring entrepreneurs present their business ideas to a panel of investors and convince them to invest in their startups. Of these numerous business ideas, there are certain products which became massively successful over time. Here are 6 such products which had their beginning from Shark Tank.
Most successful Shark Tank products
1) Scrub Daddy
Invented by Aaron Krause, Scrub Daddy is a cleaning tools company, best known for its sponge, also called Scrub Daddy. The sponge is made up of strong “hi-tech polymers” and changes its texture according to the water temperature. Founded in 2012, it is the most successful Shark Tank product yet. On Shark Tank, Krause made a deal with one of the panelists Lori Greiner for $ 200,000 in return for 20 % equity stake in Greiner’s name in the Company. The following day, they went on to sell almost 42,000 sponges in just under 7 minutes. The company Scrub Daddy has been growing ever since and is now valued at $ 170 million.
2) Simple Sugars
Simple Sugars is an all natural skincare brand, founded by Lani Lazzari when she was only 10 years old. Lazzari appeared on season 4 of Shark Tank in 2013 and successfully pitched her company to investor Mark Cuban, who made an offer of $ 100,000 for a 33 % stake in the Company. The Company’s sales went up to $ 220,000, just 24 hours after its launch and reached $ 1 million just after six weeks. Now, the Company has grown to become a $ 10 million business.
3) Tipsy Elves
Co founders Evan Mendelsohn and Nick Morton successfully pitched their company Tipsy Elves during a season 4 episode of Shark Tank to investor Robert Herjavec. Herjavec offered the duo $ 100,000 for a 10 % stake in the Company. The Company’s sales skyrocketed to $ 12 million in 2014. Since then, the Company sold over $ 70 million worth of its products. Herjavec once stated Tipsy Elves was the best performing investment out of all his Shark Tank investments.
4) Bombas
Bombas is a sock manufacturing company founded by Randy Goldberg and David Heath and follows a one for one business model, where the Company donates one pair of socks to homeless people for every pair sold. Goldberg and Heath appeared on Shark Tank in 2014 and received funding of $ 200,000 from investor Daymond John for a 17.5 % stake in the Company. Bombas made $ 50 million in sales in 2017 and donated almost 7 million socks to homeless people.
5) ReadeREST
Founded by Rick Hopper, ReadeREST sells magnetic eyeglass holders, patented by Hopper. Hopper appeared on season 3 of Shark Tank and pitched his company successfully to investor Lori Greiner for $ 150,000 for a 65 % equity in Greiner’s name. Made as a replacement for glass straps, ReadeREST has made over $ 27 million in sales and grabbed shelf spaces with retailers like Walmart.
The journey of these products and their founder to success is quite inspirational and interesting as they turned a small idea into a success story.
The success story of which of these products impressed you the most? Comment below and let us know.
Meta is developing its first true AR glasses, set to launch in 2027. Before the public release, employees will test the device starting in 2024. The company is also releasing new generations of Ray-Ban smart glasses in 2023 and 2025 with enhanced features like a “viewfinder” display.
Specifications and Features
The AR glasses are expected to feature OLED displays and Qualcomm Snapdragon chipsets, offering sophisticated AR and AI capabilities. They will enable users to interact with virtual objects and project high-quality holograms of avatars onto the real world.
Design and Competition
Meta aims for a sleek design, potentially building on its Ray-Ban partnerships. The AR glasses market is competitive, with Apple and Google also investing heavily. Meta seeks to make its AR glasses a game-changer by offering a unique user experience.
Future Plans
In addition to AR glasses, Meta is expanding its VR offerings with new headsets like the Quest 3 and exploring other wearable technologies. The company is focused on reducing costs to make the AR glasses more consumer-friendly by launch.
MobiKwik is venturing into the stock broking sector with the launch of its subsidiary, MobiKwik Securities Broking Private Limited (MSBPL), following approval from the Ministry of Corporate Affairs on March 3, 2025. This move aims to diversify MobiKwik’s offerings beyond its core digital payments services and compete with established players like Zerodha and Groww.
MSBPL will provide a range of brokerage services, including trading in shares, securities, commodities, and derivatives. The subsidiary has an initial capital of Rs 1 lakh, with plans for an additional Rs 2 crore investment to support its operations.
As MobiKwik enters this competitive market, it brings a substantial user base of 172 million and a merchant network of 5 million. Despite recent financial challenges, including a reported loss of Rs 55.2 crore in Q3 FY25, the company aims to leverage its existing infrastructure and user engagement to capture a share of the growing investment technology market, projected to reach $74 billion by 2030.
This strategic expansion aligns with MobiKwik’s broader goals of enhancing its financial service
Nazara Technologies has sold its entire 71.54% stake in Sports Unity Private Limited, the company behind the multiplayer quiz game ‘Qunami’, for INR 7.15 lakh. This divestment, effective March 25, 2025, signifies a strategic shift for Nazara, which had previously acquired a controlling interest in Sports Unity in 2019 for INR 7.5 crore.
The decision to offload the stake comes as Sports Unity has faced financial difficulties, reporting no active business operations and a negative net worth of INR 0.45 crore at the end of FY24. This move aligns with Nazara’s broader strategy to streamline its operations and concentrate on more profitable ventures within the gaming sector.
This sale follows Nazara’s recent divestment of a 94.85% stake in another subsidiary, Open Play, to Moonshine Technologies for INR 104.33 crore. Despite reporting record quarterly revenue of INR 544.7 crore in Q3 FY25, Nazara experienced a 53.5% decline in net profit year-over-year.
Nazara continues to focus on enhancing its portfolio through strategic acquisitions and investments in high-potential gaming platforms while navigating the competitive landscape of the gaming industry.