Startup News
India’s First Augmented Reality (AR) Headset
Published
7 years agoon
By
AlveerThe world of technology is changing expeditiously, thanks to technologies such as Augmented Reality (AR) and Virtual Reality. Augmented reality is swiftly taking hold in the Indian tech ecosystem. In fact, it is supposed to be one of the biggest trends in India in the coming years.
AR is basically a view of the physical world whose elements are augmented through computer generated sensory input such as sound, video, graphics or even Global Positioning System (GPS) data. When using Augmented Reality platforms, images are created within applications that are not a part of the real environment, but it can give the advantage of using those images to alter, enhance and explore the real world. AR is all set to revolutionize the way we perceive and make use of technology. For an example, IKEA furniture shopping, you can input the furniture in your home before the purchase to see how it would be.
With trending AR technologies like Microsoft Hololens and Magic Leap One, taking over the AR sector globally, an Indian startup Dimension NXG came up with the country’s first AR headset, AnjaLens. Dimension NXG was started at Google Startup Weekend session at IIT Bombay. The co founders of the company are Pankaj Raut, Abhijit Patil and Abhishek Tomar. Since the inception of the company in November 2014, there was literally no other company who had its own AR headset, here in India. Not so long ago, these brilliant minds worked together and founded Dimension NXG. The startup is funded by several people, including Vijay Shekhar Sharma, the Founder of Paytm and Chetan Kajaria, the joint MD at Kajaria Ceramics.
AjnaLens, The AR Headset
AjnaLens lets one see 3D holograms of almost anything. It can be an object, like a car or even a person in the real world. The most amazing thing about this headset is that you can interact and simulate with 3D models by hands with AjnaLens. The users can interact with holograms, superimpose holograms on real life objects. Not only that but they can also put annotations on holograms.
The AR headset can show a 90 degree field of view, which makes it pretty easy to view content and gives a large breadth of vision to the person using it. The user can give inputs with their voice, eyes and gestures as well. This makes the AjnaLens interface extremely intuitive. Another add on is that it allows its users to work with it while having their hands free. The Mumbai based startup, Dimension NXG is all set to launch AjnaLens for the enterprises this year. The headset is going to be launched at an affordable price of $ 1,500.
The Co founder, Abhijit Patil said,
“Everybody including big companies like Microsoft, Magic Leap, and Meta was working on making an AR headset. After Japan Vyas came on board with his seed funding and active involvement, we initiated creating AjnaLens. Till then nobody knew about the launch date. During our journey, Microsoft launched a device, but they launched a developer version, not (a) commercial edition. Till now there is no device for commercial use across the globe.”
He also added,
“From a market perspective, we are targeting enterprises inside and outside India. We are also giving in tool solutions to the automobile, aerospace, healthcare and education industry where we are placing augmented reality so that they can save time, cost and increase productivity with a headset. As of now, we are planning to launch in September 2018.”
The startup, Dimension NXG is planning to collaborate with hospitals to help surgeons practice a virtual surgery on patients by superimposing the patients’ scans on AjnaLens. They also plan to target several enterprises such as automobile and aerospace enterprises to give them end to end solutions with AjnaLens.
This mind boggling technology, AR will further evolve in every industry!
You may like
Startup News
Zoomcar Expands Its Offerings with the Launch of “Zoomcar Cabs”
Published
4 weeks agoon
December 31, 2024Bengaluru, India – Zoomcar, the leading car-sharing platform in India, has officially launched “Zoomcar Cabs”, a new service that provides access to chauffeur-driven cars. This expansion marks a significant step for Zoomcar, diversifying its offerings beyond its core self-drive car rental business and tapping into the growing demand for convenient transportation solutions.
Key Features of Zoomcar Cabs
- Transparent and Customizable Options: Customers can select specific car models based on their preferences, view detailed information about each vehicle, and choose their own routes and destinations. This level of customization sets Zoomcar Cabs apart from traditional ride-hailing services.
- Flexible Booking Options: The service offers flexible booking durations, ranging from short trips of just a few hours to long-term rentals extending over 30 days. This flexibility caters to various customer needs, whether for business or leisure.
- Enhanced User Experience: Utilizing AI-powered technology, Zoomcar ensures accurate vehicle information, transparent pricing, and a seamless booking experience for customers. This technological integration enhances user satisfaction and operational efficiency.
Leadership Insights
Hiroshi Nishijima, CEO of Zoomcar, stated, “The launch of Zoomcar Cabs reflects our commitment to delivering tailored solutions that meet the evolving needs of our customers. By offering both self-drive and chauffeur-driven options within a single app, we are providing customers with greater flexibility and convenience.” This statement emphasizes the company’s focus on customer feedback and its dedication to enhancing the overall user experience.
Significance of the Launch
- Diversification of Offerings: The introduction of Zoomcar Cabs expands the company’s service portfolio, catering to a wider range of customer needs and preferences. This diversification is crucial as it allows Zoomcar to compete more effectively in the crowded transportation market.
- Enhanced Customer Experience: The emphasis on transparency, flexibility, and customer choice distinguishes Zoomcar Cabs from other ride-hailing services. Customers can enjoy a more personalized experience by selecting specific vehicles rather than generic categories.
- Growth Opportunities: This expansion presents significant growth opportunities for Zoomcar in the Indian market, where demand for convenient and reliable transportation services is steadily increasing. With major players like Ola and Uber dominating the market, Zoomcar’s unique offering could attract a substantial customer base.
Market Context
The launch comes at a time when the demand for chauffeur-driven services is on the rise in India. Mathrubootham noted that the market for cars with drivers is significantly larger than that for self-drive rentals. By entering this segment, Zoomcar aims to capture a share of this lucrative market while addressing customer preferences for personalized transportation solutions.
Competitive Landscape
While Zoomcar may face stiff competition from established ride-hailing giants like Ola and Uber, its model of allowing customers to choose specific cars instead of vehicle categories could appeal to consumers seeking tailored experiences. Moreover, by aggregating cars and drivers for its rental service, Zoomcar aims to minimize costs related to acquiring assets and staffing.
Conclusion
The launch of Zoomcar Cabs is a strategic move that strengthens Zoomcar’s position in the Indian mobility market. By providing innovative and customer-centric solutions that combine self-drive and chauffeur-driven options within a single app, Zoomcar is poised to enhance its service offerings significantly. As it navigates this competitive landscape, the company will likely continue to evolve its strategies to meet changing consumer demands while promoting sustainable transportation solutions across India.
Startup News
Amazon Partners with Startup India to Boost Startup Growth!
Published
1 month agoon
December 23, 2024Amazon India has joined forces with Startup India, a flagship initiative of the Department for Promotion of Industry and Internal Trade (DPIIT), to empower Indian startups and help them scale their businesses through e-commerce. This collaboration aims to leverage Amazon’s extensive resources and expertise to foster innovation and entrepreneurship in India.
Key Features of the Partnership
Through this partnership, eligible startups will gain access to a dedicated page on the Startup India portal, facilitating their registration on Amazon’s marketplace. This initiative will enable startups to tap into the vast domestic market while benefiting from various support services, including:
- Mentorship from Amazon Leaders: Startups will receive guidance from experienced Amazon executives, helping them navigate challenges and refine their business strategies.
- Go-to-Market Support: Assistance in developing effective marketing strategies and reaching target audiences.
- Logistics Guidance: Expertise in optimizing supply chain operations and delivery processes.
Sanjiv, Joint Secretary at DPIIT, emphasized the significance of this collaboration, stating, “By combining Amazon’s e-commerce expertise with Startup India’s role as the Government of India’s flagship initiative, we aim to create a powerful platform for Indian startups to thrive.”
Empowering Women Entrepreneurs
A notable aspect of this partnership is its focus on supporting women-led startups through the Saheli program. This initiative offers a range of services designed specifically for women entrepreneurs, including:
- Access to Amazon’s Suite of Services: Women-led startups will benefit from tools such as Amazon Pay, Amazon Incentives, Amazon Business, AWS, Amazon Advertising, and Mini TV.
- High-Impact Learning Programs: These programs will include masterclasses led by industry experts, focusing on capacity building and upskilling in areas like marketing, supply chain management, funding, technology, and procurement.
The Saheli program aims to create an inclusive ecosystem where women entrepreneurs can showcase their products and achieve sustainable growth.
Promoting BHASKAR
The partnership will also focus on raising awareness about the Bharat Startup Knowledge Access Registry (BHASKAR) initiative. BHASKAR is a platform designed to connect startups, investors, mentors, and government bodies, fostering a collaborative ecosystem for entrepreneurship. By centralizing information and resources, BHASKAR aims to streamline interactions among key stakeholders within the entrepreneurial landscape.
Commitment to Innovation
This collaboration between Amazon and Startup India underscores the commitment of both organizations to fostering innovation and supporting the growth of Indian startups. By leveraging Amazon’s e-commerce expertise alongside Startup India’s government backing, this partnership has the potential to significantly impact the Indian startup ecosystem.
Amazon has been actively involved in supporting India’s startup landscape through various initiatives such as Amazon Launchpad, which helps emerging Indian brands reach global customers through e-commerce exports. The company’s ongoing efforts reflect its dedication to nurturing a diverse and inclusive entrepreneurial environment.
Conclusion
The alliance between Amazon India and Startup India represents a significant step toward empowering Indian entrepreneurs. By providing essential resources and support tailored to the unique needs of startups—especially women-led ventures—this partnership aims to enhance the overall startup ecosystem in India. As both organizations work together to drive economic growth through innovation and entrepreneurship, they are poised to create lasting positive impacts on the Indian economy.
Startup News
Freshworks Appoints Srinivasan Raghavan as Chief Product Officer!
Published
1 month agoon
December 12, 2024Freshworks, a leading provider of cloud-based software for customer and employee experience, has announced the appointment of Srinivasan Raghavan as its new Chief Product Officer (CPO). With over two decades of experience in the enterprise SaaS industry, Raghavan is set to play a pivotal role in driving product strategy and innovation at Freshworks.
Leading Product Strategy and Innovation
In his capacity as CPO, Raghavan will be responsible for enhancing Freshworks’ suite of AI-powered software solutions. His focus will be on improving both customer experience (CX) and employee experience (EX) by leveraging cutting-edge AI technologies.
Key Responsibilities
- Driving Product Strategy: Raghavan will lead the product team to execute the company’s vision for AI-driven solutions.
- Enhancing User Experience: He aims to deliver personalized and efficient experiences for both customers and employees.
A Strong Addition to the Leadership Team
Raghavan will report directly to Dennis Woodside, CEO and President of Freshworks. Woodside expressed enthusiasm about the appointment, highlighting Raghavan’s expertise in driving enterprise growth and scaling complex, multi-product portfolios.
“Srini is a key addition to our team to lead innovation that delivers a scalable trajectory for growth across our three key business priorities: employee experience, artificial intelligence, and customer experience,” said Woodside.
A Proven Track Record
Before joining Freshworks, Raghavan served as CPO at RingCentral, where he expanded the company’s product portfolio to include cloud-based contact center, marketing, and sales intelligence solutions. His previous roles also include key leadership positions at Five9 and Cisco, where he spearheaded the development of AI-powered digital engagement and automation solutions.
Notable Achievements
- At RingCentral, Raghavan played a crucial role in broadening the company’s offerings, enhancing its competitive edge in the cloud communications market.
- At Five9, he led initiatives that improved customer engagement through innovative AI solutions like virtual agents and workflow automation platforms.
A Bright Future for Freshworks
Raghavan’s appointment signals Freshworks’ commitment to innovation and its vision to leverage AI to transform customer and employee experiences. With his deep industry knowledge and strategic mindset, Raghavan is poised to lead the company’s product vision and drive future growth.
Industry Context
Freshworks serves over 68,000 companies globally, including major brands like American Express, Bridgestone, and Sony. The company recently reported a 22% revenue growth in Q3 2024, reaching $186.6 million, while reducing losses by 3.55% year-over-year.
Conclusion
Srinivasan Raghavan’s appointment as Chief Product Officer marks a significant step forward for Freshworks as it continues to enhance its product offerings in a competitive landscape. By focusing on AI-driven solutions that improve CX and EX, Freshworks aims to solidify its position as a leader in the SaaS market. As Raghavan integrates his extensive experience into the company’s strategy, stakeholders can expect innovative developments that align with the evolving needs of businesses worldwide.
Recent Posts
- Acevector Limited Announces New CEOs for Snapdeal and Stellaro Brands
- Swiggy Launches “Pyng” for Professionals: A New Services Marketplace
- Inshorts Co-founder Azhar Iqubal Launches No-Code Platform Fenado AI
- Swiggy Launches “Snacc” for 10-Minute Delivery of Snacks and Beverages
- Google Rolls Out QR Code Sharing for Quick Share on Android
- Google Brings AI to PDFs with “Ask about this PDF” Feature
- Microsoft Partners with Indian Government to Skill 500,000 in AI
- Former Google CEO Eric Schmidt Invests in 3D-Printed Rocket Maker Relativity Space
- Accenture Beats Earnings Estimates on Strong AI Demand
- Arata Secures $4 Million in Funding Led by Unilever Ventures
- Edtech Entrepreneur Aakash Chaudhry Makes Comeback with Sparkl Edventure
- Apple Reportedly to Maintain iOS Support for Older iPhones
- Netflix India to Challenge Disney+ and JioCinema with WWE Rights
- The Rise of 10-Minute Food Delivery: India’s Race for Instant Gratification
- InCred Finance Appoints New CFO, Gears Up for IPO
- Zoomcar Expands Its Offerings with the Launch of “Zoomcar Cabs”
- Freshworks Founder Sells $40 Million in Shares
- Tata Power-DDL Partners with Baaz Bikes to Boost Electric Vehicle Adoption in Delhi
- Amazon Ends Partnership with Shoppers Stop, Exits Indian Retail Venture
- Google Unveils Gemini 2.0 Flash Thinking Mode: A Powerful Reasoning Engine