T Hub, Hyderabad based startup incubator, announced the second edition of its nine month India Market Access Bridge (IMAB) accelerator program, as per reports released by the incubator on Monday. IMAB is a program aimed post series A international startups focused on business to business (B2B) enterprise products and technology solutions for sustainability.
The program works at providing international startups with business opportunities, market understanding and the access to the wide array of Indian clients. Furthermore, the startup incubator also helps mentor these companies and cater to the Indian mindset. To put it in simple terms, the T Hub aims at helping at creating a local strategy, customize their products and deliver products as per client guidelines.
“The IMAB program provides international entrepreneurs who have scaled successfully in their home countries, an opportunity to grow and navigate through the high potential Indian market. We will enable them with unique possibilities to establish and accelerate their growth in one of the largest global economies through our collaboration with investors and corporates” said Jay Krishnan, CEO, T Hub.
Selected startups will have an in house Entrepreneur in Residence (EIR) and a dedicated mentor to oversee the progress of the startup during their time in India. Startups who get into the program will have the provision to find and execute a Proof of Concept with a local client and support in the process of moderation including defining the rules of engagement, timelines and responsibilities.
As a part of the program, the startups will have regular access to corporate partners, industry leaders, investors, government engagement, demo days, media activities, and networking events and receive support for Indian business culture familiarization for a soft landing to the market. In order to enter the program, the startups should have a market ready product or solution which is already generating revenues in the home country. Furthermore, the startup should also have proven distribution models in the home or other market areas.
The focus of the startup should be either of the two sectors – B2B Enterprise Product or Sustainability. Outstanding solutions in other sectors including areas like HeathTech, Fintech, Smart City and Mobility, can also apply. T Hub has successfully concluded the IMAB program for 5 international startups in 2017 from countries like the United States, Netherlands, South Korea, Austria, and Canada in the last year.
