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Swiggy To Partner With Sodexo To Provide Easier Delivery and Payments

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Swiggy, the fastest growing online food ordering and delivery platform announced a new partnership with the employee benefits provider Sodexo. In a bid to cater to the larger section of the younger generation, Sodexo is partnering with Swiggy to give all its users access to a diverse selection of restaurants. All Sodexo users can order food on Swiggy using the Sodexo Meal Card.

Currently, more than 3 million people avail Sodexo services according to the company. Speaking about the collaboration, the Vice President of Marketing at Sodexo BRS India, Suvodeep Das said, “Post demonetization, we have witnessed greater acceptance to the Sodexo Meal Card. With our new partnership with Swiggy in place, it will help us expand our customer base and also give millennials an opportunity to get food delivered to their preferred destination.

The CEO of Sodexo Rewards and Benefits Services in India, Stephane Michellin further added, “This partnership with Swiggy will give greater access to our consumers, especially the always on millennials, to order food from the thousands of restaurants in their network using the Sodexo Meal Card.

Launched in 2016, the Sodexo Meal Cards gives users access to wide range of services which can be redeemed at over 25,000 outlets across 1,500 cities. Swiggy users will also be able to avail an inaugural discount of 20%, which will be valid until January 31, 2018. This new partnership with Swiggy will help Sodexo expand its customer base and increase digital acceptance of its meal cards. At present, Swiggy has a network of more than 20,000 active restaurants catering to consumers in eight major cities.

The employee benefits company has also partnered with various other digital platforms to expand its digital presence. Sodexo has collaborated with Zeta, mSwipe, Innoviti, UrDoorStep and Grofers to leverage their technological expertise in their transformation to become a digitized entity. According to Suvodeep, the focus of the company is on empowering their technological segment, enhance the user experience and increase the digital acceptance of the Sodexo Meal Cards.

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    April 13, 2026 at 6:40 pm

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₹290 Crore Boost: Rozana’s Series B Funding Scales Rural Retail Network Nationwide

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Rozana, India’s leading rural retail platform, has secured ₹290 crore ($35 million) in a Series B funding round led by Bertelsmann India Investments (BII), with participation from Omidyar Network India, Vivid Capital, and Tana Investment Holding. This Rozana funding brings its total capital to over ₹500 crore, fueling hyperlocal expansion in underserved rural markets. Founded in 2021 by brothers Prashant and Prateek Chauhan, the startup’s phygital model blends micro-stores, app-based ordering, and last-mile delivery to connect 5 million+ users in 12 states with brands like ITC and HUL.

The ₹290 crore investment will supercharge Rozana’s rural omnichannel retail strategy, targeting 5x growth in 18 months. Plans include adding 5,000 micro-stores in Uttar Pradesh, Bihar, and Rajasthan; AI-powered inventory tech; and new categories like groceries and electronics. By empowering 20,000+ rural micro-entrepreneurs, Rozana taps into India’s $700 billion rural retail boom, where smartphone penetration and UPI drive 12% annual growth.

This Rozana Series B milestone positions it as a frontrunner against rivals like Ninjacart, eyeing unicorn status by 2028 amid ONDC tailwinds. CEO Prashant Chauhan emphasized, “We’re building rural prosperity through accessible premium brands.” For more on Rozana funding news and rural retail trends, stay updated on India’s startup ecosystem.

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Peak XV New Funds: $1.3B Commitment for India Startup Surge 2026

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StartupStories

Peak XV Partners has launched three new funds totaling $1.3 billion, targeting India’s booming startup ecosystem. The lineup features the $600M Surge fund (8th edition) for early-stage ventures, a $300M Growth Fund for Series B+ scaling, and a $400M Acceleration Fund for rapid portfolio expansion. This commitment arrives as India’s VC inflows rebound, with AI and fintech leading 2026 trends.

These funds build on Peak XV’s legacy of backing unicorns like Zomato and Pine Labs, offering founders capital plus strategic guidance amid post-winter recovery. Early-stage deals surged 20% last year per Tracxn, positioning Peak XV to fuel the next wave of innovation in SaaS, climate tech, and consumer plays.

For startups eyeing Peak XV new funds or Surge fund 2026 applications, this signals prime opportunities. Investors and marketers should watch for deployment updates India remains a global VC hotspot.

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D2C Brand Neeman’s Raises $4 Million for Tier 2/3 Store Expansion & Eco-Friendly Shoes

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StartupStories

Hyderabad, January 13, 2026 Neeman’s, India’s leading D2C footwear brand famed for sustainable shoes and patented PIXLL® technology, has raised $4 million from existing investors. This funding boosts its cumulative capital past $10 million since 2015, with a post-money valuation nearing $50 million. CEO Vijay Chahoria emphasized offline retail as the “next frontier,” planning 50+ new stores in Tier 2/3 cities like Jaipur and Lucknow to blend eco-friendly innovation with hands-on customer experiences.

In India’s booming D2C ecosystem where footwear sales hit ₹1.2 lakh crore in 2025 Neeman’s targets hybrid retail amid high online CAC and 25-30% returns. Backed by vegan, machine-washable shoes priced ₹2,000-4,000, the brand leverages PIXLL® (5x more breathable than leather) for carbon-neutral comfort. Recent 5x revenue growth to ₹100 crore ARR, 1M+ pairs sold via Myntra and stores, and awards at India D2C Summit 2025 position it ahead of rivals like Paaduks.

Neeman’s offline expansion India eyes the $15B sustainable footwear market by 2028, fueled by PLI schemes, Gen Z’s 70% eco-preference (Nielsen), and Southeast Asia exports. Challenges like real estate costs are offset by data-driven inventory and omnichannel QR tech. Watch for Q1 2026 launches in Hyderabad and Bengaluru redefining D2C success through authentic, “Wear the Change” branding.

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