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Swiggy Appoints Supriya Shankar as VP of Events and Experience!

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Swiggy Appoints Supriya Shankar as VP of Events and Experience

Foodtech giant Swiggy has announced the appointment of Supriya Shankar as its Vice President of Events and Experience. Shankar, formerly the CEO of Singapore and Senior Vice President of Growth and Expansion for Southeast Asia at Lenskart, brings over 14 years of expertise in internet commerce. Her career highlights include leadership roles at Airtel, Zomato, OYO, and Lenskart, where she drove strategic initiatives in business development, revenue optimization, and people management. At OYO, she spearheaded global marketing, sales, and operations.

Strengthening Leadership Amid IPO Success

This appointment is part of a broader leadership expansion at Swiggy as the company prepares to scale its operations following its recent IPO. Earlier this week, Swiggy also appointed Shalabh Shrivastava, former Vice President at Flipkart, as Senior Vice President of Driver Organisation, and Hari Kumar G as Senior Vice President and Chief Business Officer for Swiggy Instamart.

Strategic Hires for Growth

These strategic hires align with Swiggy’s goals to bolster its food delivery and quick commerce segments, improve service quality, and drive growth. By bringing in experienced leaders from various sectors, Swiggy aims to enhance its operational capabilities and customer experience.

Swiggy’s IPO Highlights

Swiggy made its stock market debut this week, listing shares on the National Stock Exchange (NSE) at ₹420—an 8% premium to its IPO price of ₹390 per share. On the Bombay Stock Exchange (BSE), Swiggy opened at a 5.6% premium at ₹412 per share. The IPO garnered significant interest, with the issue subscribed 3.59 times by the close of the book-building process. The enthusiasm was primarily driven by Qualified Institutional Buyers (QIBs), who oversubscribed the issue by 6.02 times, despite slow activity in the initial days.

Financial Details

The IPO raised approximately ₹11,300 crore, comprising a fresh capital raise of ₹4,499 crore and an offer for sale (OFS) of 17.51 crore shares valued at ₹6,828 crore. The pricing strategy reflected strong investor confidence in Swiggy’s growth potential despite mixed responses from retail investors.

Focus on Growth and Innovation

With a strong IPO performance and a robust leadership team, Swiggy is poised to expand its market presence further. Over the next year, it plans to open 40 new centers in cities like Nashik, Pune, Dehradun, Coimbatore, Hyderabad, and Chennai to strengthen its footprint in major markets. A substantial portion—approximately 60%—of the recent funding round will be directed toward mergers and acquisitions to enhance its offerings.

Competitive Landscape

Swiggy operates in a highly competitive environment alongside rivals like Zomato and Dunzo. The company’s focus on expanding its grocery delivery service through Instamart is a strategic move to diversify revenue streams while catering to rising consumer demand for quick commerce solutions.

Conclusion

The appointment of Supriya Shankar as VP of Events and Experience reflects Swiggy’s commitment to strengthening its leadership team as it embarks on a new chapter following its successful IPO. With ambitious plans for expansion and innovation in both food delivery and grocery services, Swiggy is well-positioned to enhance its market share in India’s dynamic foodtech landscape.

As the company continues to navigate challenges in profitability and competition, the strategic hiring of experienced leaders like Shankar will be crucial in driving operational efficiency and customer satisfaction moving forward. With ongoing growth initiatives and a focus on technological advancements, Swiggy aims to solidify its position as a leader in the food delivery sector while preparing for future opportunities in public markets.

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Kerala Startup E-Quark Launches Innovative Mobile Holder with Built-In Charger

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Equark - StartupStories

Kerala-based startup E-Quark Molecule Innovations Pvt Ltd, headquartered in Thrissur, has introduced an innovative device called Keratin that combines a mobile phone holder with a built-in charger. This unique gadget is designed to offer users a convenient solution to hold and charge their smartphones simultaneously, addressing the common challenge of managing power supply while using mobile devices.

The device enhances user experience by integrating two essential functions into one compact design. It securely holds the phone while providing efficient charging, making it perfect for use on desks, bedside tables, or other personal spaces where easy access and power are needed. This innovation aligns with the growing trend of multifunctional mobile accessories that prioritize both convenience and practicality.

E-Quark Molecule Innovations is a key player in Kerala’s dynamic startup ecosystem, which has been rapidly expanding in tech-driven areas such as electric vehicle charging infrastructure. With the launch of this mobile holder-charger, the company is establishing itself as a leader in user-centric mobile accessories, further cementing Kerala’s position as a hub for cutting-edge technology development.

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New Instagram Features Let Users Customize Profiles and Share Quietly

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Instagram Grid

Instagram is rolling out two major features in June 2025 that promise to give users unprecedented creative control and privacy: grid rearranging and silent posting. The long-awaited grid rearranging tool allows users to freely drag and drop posts anywhere on their profile grid, breaking away from the traditional chronological order. This means users can now curate their profiles for a more visually appealing or thematic presentation, without the hassle of deleting and reposting content—an update especially welcomed by brands, creators, and anyone meticulous about their digital aesthetic.


In tandem, Instagram is introducing the “Post quietly to profile” feature, which lets users add photos and videos to their grid without notifying followers or pushing the content to their feeds. This silent posting option is ideal for those who want to document moments privately, experiment with new content, or maintain a cohesive grid without spamming their audience. It’s designed to reduce the pressure of public sharing, making Instagram a more comfortable space for personal expression and experimentation.

 

These updates reflect Instagram’s commitment to user empowerment and flexibility, responding directly to years of feedback. As Instagram head Adam Mosseri stated, the goal is to help users “create and share without added pressure,” giving them more freedom over how their content appears and how they engage with their audience.

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Zepto Delays IPO to Focus on Profitability and Indian Ownership

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Zepto - StartupStories

Overview

Zepto, a leading quick commerce startup, has postponed its planned IPO to early 2026, shifting its focus to achieving profitability and increasing Indian shareholding before going public.

Key Reasons for Delay

  • Profitability Focus: Zepto aims to reach EBITDA break-even before listing, unlike many tech firms that went public while still loss-making.
  • Market Uncertainty: Ongoing global and domestic market volatility influenced the decision to wait for more stable conditions.
  • Peer Comparison: The company wants to present a stronger profit profile, learning from the performance of rivals like Swiggy and Zomato (now Eternal).

Boosting Domestic Shareholding

  • Target: Zepto plans to raise Indian ownership to at least 51% to comply with FDI norms and reinforce its Indian identity.
  • Actions: The company is conducting secondary share sales to Indian investors and founders are increasing their stakes by buying from foreign investors.
  • Progress: Domestic ownership has reached about 40-44%, with expectations to surpass 51% before the IPO.

Financial and Operational Updates

  • Efficiency Drive: Zepto is optimizing operations, running over 900 dark stores and offering 48,000 SKUs, to reduce cash burn and move toward profitability.
  • Challenges: The company faces stiff competition from Swiggy Instamart and Blinkit, leading to higher costs, and has dealt with operational pauses and regulatory scrutiny in some regions.

Outlook

Zepto remains positive about its future, aiming to raise around $800 million in its IPO and attract both domestic and international investors. CEO Aadit Palicha emphasizes building a sustainable, majority Indian-owned business before entering the public market.

Summary: Zepto’s IPO delay reflects a strategic focus on financial stability and regulatory compliance, with profitability and Indian ownership at the forefront.

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