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SoftBank and Others Join Ecommerce Lobby Group Indiatech

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SoftBank, along with Matrix Partners and Kalaari Capital have joined the Indian industry lobby group Indiatech.org. Indiatech aims to represent local ventures seeking protection from resourceful global rivals.

The venture capital firms will reportedly provide financial and strategic expertise to the Indiatech member companies and help them fight against foreign rivals such as Amazon, Alibaba and Uber. Confirming the news, a spokesperson for SoftBank said, “Our intent is to work with the government to support the development of the rapidly evolving Internet ecosystem in the country and we hope the organization would facilitate this.

Japanese major SoftBank has significant stakes in Indian companies like Flipkart, Ola, OYO Rooms, Paytm, Grofers and Snapdeal among others. Notably, all these companies are facing fierce competition from global rivals like Amazon, Uber and Airbnb. However, SoftBank’s move to join the lobby group is of particular importance as the venture capital firm is on the cusp of closing a deal with San Francisco based cab hailing startup, Uber.

Speaking about SoftBank’s involvement with the lobby group, a source close to the development said, “SoftBank has got the highest stakes in all these major companies so it has decided to back the association as their portfolio companies have major foreign rivals.”

Headed by the founder of the ecommerce firm Flipkart, Sachin Bansal, the group will represent the interests of local ventures for favorable laws in the digital commerce market space. The group believes the Indian government should make policies favoring domestic startups as some of these companies are struggling to fight competition from global players. Former Indian Administrative Service (IAS) officer and economist, Gyanendra Badgaiyan, has been appointed as the chief executive officer of the nonprofit organization.

Sachin Bansal and Ola cofounder Bhavish Aggarwal were the first entrepreneurs to raise their voices against the aggressive spending by global companies. Along with SoftBank, investors such as Tiger Global Management, Steadview Capital and Accel India were also invited to be a part of the initiative. The lobby group will also focus on issues like job creation, skills training and providing resources to scale up Internet businesses.

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1 Comment

  1. J88

    November 6, 2025 at 3:03 am

    Đến với J88, bạn sẽ được trải nghiệm dịch vụ cá cược chuyên nghiệp cùng hàng ngàn sự kiện khuyến mãi độc quyền.

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