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Paytm To Invest Rs. 5000 Crores In Payments Unit

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Paytm To Invest Money In Payments Unit,India Largest Digital Payments Platform,Startup Stories,Latest Business News 2017,Paytm Latest News,Paytm founder Vijay Shekhar Sharma,Paytm Integrated BHIM UPI Platform,Paytm invest more money in mobile payments sector

Paytm, India’s largest digital payments platform, will reportedly invest Rs. 5,000 crores in its payments business over the next three years. Backed by the Chinese investor and ecommerce firm Alibaba, Paytm has been raising additional funds to invest in the growing digital payments sector.

Paytm founder Vijay Shekhar Sharma, speaking in an interview said, “The biggest threat for (sic) us will be us, not anybody else.” According to Sharma, Paytm has invested more than Rs. 5,000 crores in its mobile payments sector so far. “As a company, we have invested the most and will continue to be the largest investor (in digital payments) in the country,” he added.

Sharma believes the entry of global companies would shine a light on the country’s digital payments market and will lead to better consumer understanding and fast standardization of the products. Paytm’s parent company One97 Communication also posted a record revenue of $ 126 million for the fiscal year 2016 – 2017. With a net worth of Rs. 2,376 crores, the company claims to have over 218 million active customers in India.

The demonetization of the Rs. 500 and Rs. 1000 notes worked largely in favor of the digital wallet startups. Currently, more than 20 online payment startups operate in India and various global players have also entered the Indian market. Google launched it’s payments platform Tez last month, whereas, Apple is geared up to launch Apple Pay by the end of this year. In August this year, the global ecommerce giant Amazon also launched their payments service Amazon Pay in India that directly competes with Flipkart’s PhonePe and Paytm.

Paytm has also partnered with the government’s mobile payments interface and has integrated BHIM UPI on its platform. According to sources, the digital wallet startup will train its 5 million merchant partners to create BHIM UPI IDs and will provide users the ability to add multiple bank accounts with one Paytm BHIM UPI account. Recently, the company raised $1.4 billion in equity financing from Japan based Softbank. This round of investment was one of the largest funding rounds by a single investor and the biggest investment for SoftBank in the Indian startup ecosystem.

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Funding

Flam Secures $14M Series A to Revolutionize Mixed Reality Marketing with AI

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AI infrastructure startup Flam has raised $14 million in a Series A round led by RTP Global, with participation from Dovetail and existing investors, bringing its total funding to $22 million. Founded in 2021, Flam enables brands to create and deliver high-fidelity mixed reality (MR) and generative AI experiences without the need for app downloads, allowing consumers to access immersive content via QR codes or links in under 300 milliseconds.

Flam’s platform is already used by over 100 global brands-including Google, Samsung, and Netflix-reaching more than 380 million users. The new funding will accelerate product innovation, expand operations in North America, Europe, and Asia, and launch a full-stack enterprise suite for MR and GenAI-driven marketing. The company currently has over 120 employees and plans to grow to 180 by the end of 2025, aiming to transform every brand touchpoint into an interactive digital experience.

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Info Edge Delivers 36% Returns on Startup Investments

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Info Edge, the parent of Naukri.com, has achieved a 36% gross internal rate of return (IRR) on its startup investments since 2007, turning a total investment of INR 3,959 crore across 111 startups into a portfolio now valued at INR 36,855 crore-a nearly 9X gain. Early bets on Zomato and Policybazaar have been especially lucrative, with holdings in these two companies alone worth INR 31,500 crore as of March 2025.

The company’s investment strategy spans multiple vehicles, including the SEBI-registered Info Edge Venture Fund (IEVF), Info Edge Capital, and Capital 2B, with a combined fund corpus of INR 3,423 crore and Info Edge committing INR 1,614 crore. Early-stage investments now contribute 30-40% of the company’s overall value.

Info Edge’s Alternative Investment Fund (AIF) investments have yielded an IRR of 18.7%. Many portfolio companies, such as TrueMeds, Geniemode, Attentive.ai, and InPrime, have attracted follow-on funding from major investors like Accel, Peak XV Partners, and Tiger Global. Notably, BlueStone, the largest investment of Info Edge Capital, has filed for an IPO after securing investments from Prosus, Peak XV, and Steadview Capital.

Founder Sanjeev Bikhchandani emphasized the company’s focus on strong governance and financial controls, with a preference for value realization through public listings or strategic exits.

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Phab Raises $2M Seed Funding to Expand Healthy Snacking Brand

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Phab, the D2C healthy snacking brand co-founded by Ankit Chona of ice cream brand Hocco and his wife Gayatri Chona, has raised $2 million (around ₹17 crore) in a seed funding round led by OTP Ventures, with participation from Capri Global, Sim&San law firm, and angel investors.

Founded in 2018, phab offers protein bars and healthy milkshakes, leveraging Ankit’s decade-long food industry experience and Gayatri’s expertise as a certified nutritionist. The brand has sold over 2 million units and sells through e-commerce and quick commerce platforms like Amazon, Flipkart, Zepto, and Blinkit.

Despite a 12% dip in operating revenue to ₹5 crore in FY24, phab trimmed its net loss by nearly 3% to ₹6.8 crore, showing improved efficiency.

The new funds will be used to expand the team, invest in production capacity, and grow phab’s presence across digital, quick commerce, and offline channels. The brand competes with Yoga Bar, Beyond Snack, and The Whole Truth in India’s growing $68 billion healthy snacking market. OTP Ventures’ founding partner Suhail Sameer praised phab’s bold, differentiated approach and the founders’ vision, signaling strong investor confidence in the brand’s growth potential.

 

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