From developers to techno junkies everyone is awaiting the latest highlights from the Developers Conference.
The Microsoft Build 2018 kicked off at Seattle on 7th May, unveiling spectacular keynotes. The conference was all about the integration of the Microsoft’s platform with Amazon Alexa, iOS and Android. Alongside, the focus was on Microsoft’s exponential work toward Artificial Intelligence (AI) and machine learning tools.
Here’s what you need to know from the event!
Your Phone, An App From Microsoft
Microsoft unveiled an app called Your Phone. It gives an interface to your personal computer (PC) which provides a mirror of iOS and Android . The app is exclusively for Windows 10 PC. However the integration of app to the PC depends on the user’s device whether its an Android device or iOS.
Your Phone will be available to Windows Insider beta testers this week, with the feature set to come to all users in a Windows update later this year.
Cortana And Alexa Tie Up
As astonishing as it may look, Microsoft Cortana is all set to step into its rival Amazon Alexa’s den. Alexa devices will now let you access your very own email and calendar updates using Cortana instead of Alexa.
Microsoft Layout
The next big thing from the technology giant is the mixed reality tool, Microsoft Layout.
The tool basically allows you to design and visualize your own real world spaces using a Microsoft HoloLens headset. You could also use a third party mixed reality headset for designing as well. The Layout lets Windows Mixed Reality users define a virtual floor plan and then move 3D models around in a Virtual Reality (VR) headset. Then users can preview how a room would look and feel. Not only that, but also users can go to a physical location and view that layout using the HoloLens.
Accessibility for AI
Big tech giants Google and Apple have been focusing on AI lately. Now, Microsoft is in the line as well. The company announced a $25 million, five year program to encourage software and device developers to design products using artificial intelligence that are aimed at the disabled community. The company wants to empower people by accelerating the development of AI tools that provide them with more opportunities for independence and employment.
Microsoft Runs Your Meeting Now
The conference portrayed a room with a Surface Hub smart screen at the front. It also had a smart speaker in the center of the table and internet enabled cameras monitoring the room. By combining the data from the microphones and the cameras, Microsoft’s AI can build up a real time record of the meeting. A transcript of the conversation, divided by individual user, shows up just seconds after the words are spoken on the side of the screen. The AI recognizes your statement and accelerates the conversation in a continuing manner. The company wants to upgrade business conferences using this new technology.
Microsoft CEO Satya Nadella said “The world is becoming a computer and computing is getting embedded in every person, place and thing.”
The company does know that the technology is evolving at a lightening pace and has been keeping pace with these advancements. Let us know what you think about these new keynotes from Microsoft Build 2018 in the comment below.
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Bank of Baroda has appointed cricket legend Sachin Tendulkar as its global brand ambassador, marking a pivotal moment in the bank’s transformation strategy. This partnership aims to enhance the bank’s visibility and support its growth ambitions by leveraging Tendulkar’s immense popularity.
During the announcement, Debadatta Chand, Managing Director and CEO of Bank of Baroda, expressed pride in this collaboration, stating, “Sachin is a global icon who has always led by example.” He highlighted how Tendulkar has united the nation through his cricketing career, paralleling the bank’s role as a trusted partner for millions in achieving financial goals.
The collaboration comes at an opportune time as Bank of Baroda looks to expand its presence both domestically and internationally. The partnership is grounded in shared values of excellence and trust, aligning with Tendulkar’s esteemed legacy.
As part of this initiative, the bank will launch a campaign titled “Play The Masterstroke,” encouraging customers to make informed financial choices by choosing a trusted institution with over a century of legacy. Additionally, Bank of Baroda introduced the “bob Masterstroke Savings Account,” designed for clients seeking premium banking services.
Tendulkar expressed enthusiasm for the partnership, noting the bank’s evolution from modest beginnings to a leading financial institution built on principles of excellence and integrity. He remarked, “I am happy to partner with Bank of Baroda, an organization that continues to be relevant with the times.”
This collaboration not only strengthens Bank of Baroda’s brand but also positions Tendulkar as a key figure in promoting financial literacy and customer engagement. His involvement is expected to foster a deeper connection between the bank and its clientele.
In conclusion, Sachin Tendulkar’s appointment as global brand ambassador signifies Bank of Baroda’s strategic focus on aligning with prominent personalities who embody leadership and excellence. As both entities move forward together, they aim to create meaningful impacts that resonate across diverse demographics.
Swiggy has made headlines by securing a ₹25 crore sponsorship deal for the fourth season of “Shark Tank India,” a popular business reality show that showcases budding entrepreneurs pitching their ideas to a panel of investors. This strategic move comes amidst significant changes at Zomato, as its CEO, Deepinder Goyal, announced his departure from the show due to Swiggy’s sponsorship.
Swiggy’s Strategic Sponsorship
The partnership with “Shark Tank India” is expected to enhance Swiggy’s brand visibility and strengthen its market position in the competitive food delivery sector. The show, which has gained immense popularity in India, provides a platform for entrepreneurs to showcase their business ideas, making it an ideal venue for Swiggy to connect with a broader audience. By aligning itself with such a high-profile program, Swiggy aims to attract new customers and reinforce its brand image.
This sponsorship is particularly timely as Swiggy prepares for its upcoming Initial Public Offering (IPO), where it aims to raise up to ₹3,750 crore. The company has allocated ₹950 crore specifically for brand marketing and awareness campaigns, indicating its commitment to expanding its customer base and enhancing visibility in a crowded marketplace.
Goyal’s Exit from Shark Tank
In contrast to Swiggy’s upward trajectory, Zomato is facing leadership challenges. Deepinder Goyal’s exit from “Shark Tank India” marks a significant change for the show and raises questions about Zomato’s future direction. Goyal confirmed that he was “kicked out” of the show because of Swiggy’s sponsorship agreement, which reportedly included a clause demanding his removal from the panel. He expressed disappointment over the situation but emphasized his desire to set a different narrative about startup culture in India during his brief time on the show.
Goyal joined “Shark Tank India” in its third season and quickly became known for his incisive questions and engaging interactions with entrepreneurs. His absence in the upcoming season will be felt, especially among viewers who appreciated his insights into building startups.
Implications for Both Companies
Swiggy’s new sponsorship deal could significantly impact its market positioning against competitors like Zomato. By leveraging the visibility gained from “Shark Tank India,” Swiggy hopes to attract new users and bolster customer loyalty during a period of rapid change in consumer preferences.
On the other hand, Zomato must navigate through leadership changes that could affect its operational effectiveness. Goyal’s departure is particularly noteworthy as he is one of several co-founders who have left the company recently. This trend raises concerns about continuity and strategic execution as Zomato seeks to maintain its market share amidst increasing competition.
Conclusion
As Swiggy capitalizes on its new sponsorship to enhance brand visibility and expand its services, Zomato faces the challenge of adapting to leadership transitions that could impact its future strategies. Both companies are at pivotal junctures in their journeys, shaping the evolving landscape of India’s food delivery industry. The rivalry between Swiggy and Zomato continues to intensify, making it essential for both platforms to innovate and respond effectively to market demands.
Zomato CEO Deepinder Goyal recently undertook a unique initiative by working as a food delivery agent for a day, aiming to gain firsthand insight into the challenges faced by his employees. Accompanied by his wife, Gia Goyal, he donned the Zomato uniform and set out to deliver food in Gurugram, only to encounter significant obstacles that highlighted systemic issues within the industry.
The Incident at Ambience Mall
During his delivery run, Goyal attempted to pick up an order from Haldiram’s at Ambience Mall. Upon arrival, he was denied access through the main entrance and directed to use the service stairs instead. When he inquired about elevator access for delivery personnel, he was informed that none were available. This forced him to climb three flights of stairs, where he discovered that he and other delivery workers had to wait at the stairs for their orders rather than being allowed inside the restaurant.
In a video shared on social media, Goyal expressed his frustration over this experience, stating, “During my second order, I realized that we need to work with malls more closely to improve working conditions for all delivery partners. And malls also need to be more humane to delivery partners.” His remarks underscored the everyday struggles faced by delivery agents who often encounter similar barriers.
Social Media Reactions
Goyal’s initiative quickly garnered attention online, sparking a mix of admiration and skepticism among users. Many praised his hands-on approach and expressed hope that it would lead to meaningful changes in how delivery workers are treated. Comments ranged from supportive messages highlighting the importance of understanding employee challenges to critiques questioning whether this experience would result in real improvements.
One user poignantly noted, “Hope you’ll be able to see the pain of the delivery persons and would resolve their problems and make their lives easier.” Others viewed Goyal’s actions as a clever marketing strategy rather than a genuine attempt at reform.
A Call for Change
The incident has opened up broader discussions about the treatment of service workers in public spaces. Goyal emphasized that this experience should serve as a wake-up call for malls and restaurants to adopt more humane practices towards delivery personnel. By sharing his journey on social media, he aims not only to raise awareness but also to advocate for systemic changes that could enhance working conditions for all delivery agents.
In conclusion, Deepinder Goyal’s day as a Zomato delivery agent has illuminated critical issues within the food delivery industry, prompting conversations about how businesses can better support their workers. His experience serves as a reminder of the importance of empathy and understanding in leadership roles, particularly in industries reliant on service personnel. As discussions continue, there is hope that Goyal’s insights will lead to tangible improvements in the working conditions of delivery agents across India.