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Hashtag Turns 10! #HappyBirthdayHashtag

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Hashtag Turns 10,#HappyBirthdayHashtag,10 years of Hashtag,Hashtag History,Hashtag Founder,Who Introduced Hashtag,Chris Messina,Startup Stories,Latest Technology News and Updates,Startup Business Ideas

It’s been 10 years since hashtags were first introduced to the world! Although the symbol ‘#’ has been around since maybe the invention of the keyboard itself, the use of the character to join a conversation on social media is now 10 years old.

Born only a decade ago, an average of 125 million hashtags are now shared on Twitter every single day. First invented by Chris Messina, a Google engineer at the time, hashtags were meant to be the pointy prefix to a word at the end of a message. The idea was to use hashtags as a handy way of separating messages into easily searchable terms for groups, themes or topics. While a similar concept existed in chatrooms, he was the first one to consider using the character on the powerful and scalable social media platforms. He brought a group together using the hashtag #barcamp.

The most used hashtag in 2007 was used around 9000 times whereas the most used hashtag in 2017 so far has been used over 300 million times. Ever since its humble start on Twitter, it has also been ever present on Facebook and its absence would make Instagram all but unusable.

The term hashtag was coined by blogger Stowe Boyd, three days after Messina’s message, who found it a perfect distillation of his own idea of “groupings” or “ad hoc assemblages of people sharing a common interest implied by a tag.” Interestingly, the hashtag was not ‘invented’ for Twitter but for the Internet in general. Slowly, the world caught on to the idea of grouping and the first big hashtag campaign was started in October that year. Following a fire that had broken out in California, Nate Ridder tried to collect reports regarding the fire using the hashtag #sandiegofire which allowed many people to understand the utility of the slanted grid.

To celebrate 10 glorious years of hashtag’s uniting people all over the world, let’s take a look at what are some of the most used hashtags. 

The most tweeted television show of all times is not Game of Thrones but #TheWalkingDead, while the most tweeted about the movie is #StarWars.

   

The first international movement mobilized on Twitter to bring people together to work towards creating a fairer society for black people was the #BlackLivesMatter movement.

The color of a dress was turned into a huge scientific experiment about how humans see color. The color of #TheDress still is a huge debate. It all started with a photo of a dress and whether it was black and blue or white and gold.

A United Nations Women’s Campaign for gender equality was started in 2014 with the aim to inspire men to understand and end inequalities experienced by women. #HeForShe turned into a platform for people to express their own battles with gender inequality in everyday life and campaign for change.

In 2017, one of the most popular hashtags was started by Carter Wilkerson in an attempt to get free chicken nuggets from Wendys. #nuggsforcarter beat Ellen Degeneres’ Oscar selfie with 3.42 million retweets!

 

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Pune’s SuperGaming Secures $15M to Expand in Emerging Markets

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Super Gaming

SuperGaming, the Pune-based gaming innovator known for hit titles like MaskGun and Indus Battle Royale, has raised $15 million in a Series B funding round, boosting its valuation to an impressive $100 million. This marks a nearly fivefold increase from its 2021 valuation of $21 million, highlighting the company’s rapid growth and the rising investor confidence in India’s booming gaming industry. The funding reflects SuperGaming’s strong market presence and strategic vision to become a global leader in online gaming. 

The funding round was spearheaded by Skycatcher and Steadview Capital, with significant participation from notable international investors including a16z Speedrun, Bandai Namco O21 Fund, Neowiz, and prominent Web3 financiers such as Polygon Ventures and Sandeep Nailwal. Existing backers like AET Japan and BACE Capital also continued their support. SuperGaming aims to utilize this capital infusion to expand its footprint internationally, focusing on emerging markets. A key initiative includes launching its award-winning game, Indus Battle Royale, in Latin America through a partnership with LOUD.GG, alongside rolling out its proprietary SuperPlatform developed with Google Cloud to empower game developers worldwide, especially in resource-constrained regions. 

CEO and Co-Founder Roby John emphasized that this funding milestone is crucial in shifting India from merely a gaming consumer base to a hub for gaming innovation. By adopting a “hyper-local” strategy that tailors games to diverse cultures in underrepresented markets like the Middle East and Latin America, SuperGaming is poised for global growth. With over 200 million installs and an expanding user base, SuperGaming’s recent fundraising solidifies its position at the forefront of India’s gaming revolution, ready to make a major impact on the international stage.

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Swiggy DeskEats: Office Food Delivery Launched in 30 Cities

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Swiggy

Swiggy, India’s leading online food delivery platform, has introduced DeskEats, a unique meal delivery service specifically designed for office-goers and working professionals across 30 major cities. DeskEats aims to streamline office dining by offering a diverse, office-friendly menu, making it easier than ever for corporate employees to enjoy convenient and delicious meals right at their workplace. By simply typing “Office” or “Work” in the Swiggy app, users can unlock curated collections like Value Combos, Stress Munchies, Healthy Nibbles, and Teamwork Bites, catering to every office dining scenario—from solo meals to team lunches and quick snack breaks.

Swiggy’s DeskEats is now operational in over 7,000 tech parks and business centers, granting office workers access to nearly 700,000 menu items from over 200,000 restaurants. This vast variety ensures there’s something for everyone, addressing the growing demand for quick, tasty, and nutritious food that fits seamlessly into the busy schedules of working professionals. Early trends from DeskEats’ pilot phase show a strong preference for easy-to-eat options like chicken popcorn in Bengaluru and garlic breadsticks in Gurugram, reflecting the popularity of meals tailored for the modern workday.

Expanding upon its Corporate Rewards Program, which is already trusted by thousands of organizations, Swiggy enables companies to enhance employee wellness programs by offering food delivery, groceries, and dining benefits efficiently. With DeskEats, Swiggy reaffirms its commitment to transforming workplace dining by prioritizing variety, convenience, and user satisfaction—cementing its position as a key player in the evolution of India’s office food culture.

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Setu Builds Fintech Powerhouse Leadership Team as Pine Labs IPO Nears

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Pine Labs

Setu, the API infrastructure platform and subsidiary of Pine Labs, has significantly strengthened its leadership by appointing Prashanth Nimmagada (ex-Razorpay) as Chief Technology Officer, signaling its commitment to innovation in India’s dynamic fintech landscape. Alongside Nimmagada, Setu has welcomed other top industry talent: Vijeth Pandit (ex-Razorpay) as Chief Product Officer, Ramkumar Thirumurthi (ex-Razorpay, co-founder Actyv.ai) as Chief Revenue Officer, Nikhil Ratanpal (ex-PhonePe) as Director of Product Development, and Santosh Subramanian (ex-Yes Bank, Wibmo) as Head of Finance. These high-profile hires accompany Anand Raisinghani’s (ex-SAP India) appointment as CEO, underscoring Setu’s focus on building a strong, experienced leadership bench to drive future growth.

Setu specializes in providing API-based digital financial infrastructure for services such as UPI, bill payments, KYC, and digital signatures, while also operating as an RBI-licensed NBFC Account Aggregator. With this expanded leadership team—drawn from India’s leading fintechs—Setu is well-positioned to accelerate the development of scalable, API-driven financial solutions for banks, fintechs, and enterprises. The influx of expertise from Razorpay and PhonePe veterans will bolster Setu’s technical capabilities and strategic partnerships, ensuring it remains a key enabler in India’s rapidly maturing digital public infrastructure ecosystem.

This leadership overhaul comes as parent company Pine Labs prepares for a major IPO, aiming to raise ₹2,600 crore through a fresh share issue after turning profitable in FY25. Setu’s enhanced leadership reinforces the broader group’s ambitions for international expansion, technological innovation, and financial performance. As Setu solidifies its role at the forefront of India’s fintech evolution, the company is poised to deliver advanced financial infrastructure solutions that support the country’s growing digital economy and drive Pine Labs’ strategic momentum.

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