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Apple Introduces Three New Phones At An Exclusive Event

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Apple Introduces Three New Phones At An Exclusive Event,Startup Stories,#AppleEvent,Apple introduces three new iPhones and Apple Watch Series 4,Apple releases new iPhones,Apple introduces the iPhone XS

Continuing the growth spurt that made Apple the first trillion dollar company in the world, the phone company launched three brand new phones. The iPhone XS, iPhone XS MAX and iPhone XS, Apple’s new phones for the year 2018 are officially here! While the iPhone XS and iPhone XS MAX are primarily the same, the iPhone XR is radically different in terms of size, shape and style!

Even though Apple has tried its hand at cheaper versions with the SE and the 5C (and failed,) these new variants are definitely up to the mark. Despite the iPhone XR being priced at a moderate price range (starting at $ 749,) the features are extremely similar to the other higher priced iPhones, such as the X and the eight.

The XS is faster and better than its predecessor in every possible way. The XS Max is too, except it now has a 6.5 inch screen. The XR, with an LCD screen (with slightly less impressive colour reproduction,) is still the same on the inside, just without a telephoto lens on the back. Even though the iPhone X and the iPhone XS MAX come with primarily similar features, the makers promise a better camera. as compared to the iPhone X. Why? Because of the power possessed by the A12 bionic chip inside!

What makes the camera all the more interesting is the camera’s algorithms can detect people’s faces and automatically correct any red eyes. Furthermore, the smart HDR feature can highlight and find shadow details at the same time. The depth of the portrait mode (called the bokeh effect) can also be adjusted not just while you take the photo but after you take the photo as well, giving you complete control over the blur effect! All editing happens in the photos app, through a slider!

The new iPhone series is definitely worth the wait, reinforcing the idea of a brand new world of smartphones and giving people something new and interesting to look forward to with the latest iPhone trio series. The iPhone XS and iPhone XS MAX are going to be available for pre order on Friday!

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Apple to Shift Entire US iPhone Assembly to India by 2026

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Apple - StartupStories

Apple is set to relocate all assembly of iPhones destined for the US market from China to India by the end of 2026, marking its biggest manufacturing shift in decades. The move is driven by escalating US-China trade tensions and steep tariffs—up to 145% on Chinese imports—making Chinese assembly increasingly costly for Apple. Although some smartphone imports are temporarily exempt, a 20% duty still applies to Chinese-made iPhones entering the US.

 

India, in contrast, offers a more favorable trade environment, with a paused 26% reciprocal tariff and ongoing negotiations for a bilateral trade deal with the US that could shield Indian exports from future levies. Apple plans to more than double its current iPhone output in India, aiming to assemble over 60 million units annually for the US market. The company already produces about 25% of its global iPhones in India, working with partners like Foxconn, Tata Electronics, and Pegatron.

 

This shift is part of Apple’s broader strategy to diversify its supply chain and reduce reliance on China amid geopolitical risks. However, the transition’s success will depend on how quickly India can scale up its manufacturing capabilities and the outcome of ongoing trade negotiations.


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PhonePe’s PINCODE Launches 10-Minute Medicine Delivery in Cities

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PhonePe

PhonePe’s PINCODE app has launched a 24×7 online medicine delivery service in Bangalore, Mumbai, and Pune, promising delivery of both prescription and over-the-counter medicines within 10 minutes from nearby local medical shops. Unlike conventional e-pharmacies that use dark stores, PINCODE partners exclusively with neighborhood pharmacies, enabling faster deliveries and supporting local businesses in the digital economy.

Customers without prescriptions can select a “no prescription” option when ordering; a qualified doctor then provides a free teleconsultation and issues a digital prescription compliant with telemedicine guidelines, ensuring seamless access to medicines. The app offers competitive pricing by passing discounts from local pharmacies directly to customers and charges no delivery fees.

PINCODE’s hyperlocal model enhances healthcare accessibility and convenience while empowering local pharmacies, helping them remain integral to their communities and stimulating local economic growth. Launched in 2023, the app focuses on quick commerce with an emphasis on speed, reliability, and supporting local sellers.

In summary, PhonePe’s PINCODE app is transforming medicine delivery in major Indian cities by combining ultra-fast 10-minute delivery, free doctor consultations, and a hyperlocal sourcing model that benefits both consumers and neighborhood pharmacies.

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Piyush Anchliya Joins Cashfree as CFO Amid Fintech Boom

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Cashfree Payment - StartupStories

Cashfree Payments has appointed Piyush Anchliya as its new Chief Financial Officer (CFO), effective April 15, 2025. Anchliya brings over 15 years of experience in investment banking, corporate finance, strategy, and mergers and acquisitions, with senior roles at Barclays, Bandhan Group, and most recently as CFO of Bandhan AMC. He holds an MBA from IIM Ahmedabad and a B.Tech. from IIT Kharagpur.

In his new role, Anchliya will lead Cashfree’s financial strategy, optimize operations, and support the company’s next growth phase. He will report to CEO and Co-founder Akash Sinha, who highlighted Anchliya’s expertise as vital for sustainable scaling and strengthening the company’s financial foundation. Anchliya succeeds outgoing CFO Vikas Guru, who will assist during the transition.

Founded in 2015, Cashfree Payments processes over $80 billion annually for more than 800,000 businesses. The company recently raised $53 million in funding led by KRAFTON and Apis Growth Fund II and secured key RBI licenses, positioning it for accelerated growth in India’s fintech sector. Anchliya’s appointment comes at a pivotal time as Cashfree aims to expand its leadership in digital payments.

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