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Amitabh Bachchan Is The New Brand Ambassador For OnePlus Star Chinese Smartphone

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Bollywood’s Shahenshah Amitabh Bachchan is now the brand ambassador for the Chinese Smartphone maker OnePlus Star. This is for the first time when OnePlus has brought abroad a brand ambassador for them in India.

OnePlus representatives disclosed the reason behind selecting Big B as their brand face. They said: “He truly represents our motto – “Never Settle” which is quite apt since Mr.Bachchan have no intentions to retire in the near future. He still acts which depicts his passion towards his work.”

Pete Lau, CEO, and Founder of OnePlus shared his feelings on being partnered with the veteran actor. He said: “We are delighted to welcome Mr. Amitabh Bachchan as our brand representative in India. As the brand grows to the next level, we aim to continue to bond with our community in a more meaningful and engaging way. Our association with Mr. Bachchan will further strengthen this bond, give our users a greater sense of purpose and help the brand scale to new heights.”

Amitabh too shared his thoughts saying that it gives him an immense pleasure to work with the most exciting technology brand in India, OnePlus. He says he is thrilled to represent the brand in India and become a part of the passionate community of OnePlus fans to take the brand legacy ahead.

OnePlus is a Chinese smartphone manufacturer founded in December 2013. This company serves as many as 42 countries and regions across the globe as of March 2016.

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X Introduces Radar: A Game-Changing Real-Time Search Tool for Premium+ Subscribers!

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X, formerly known as Twitter, has rolled out a new feature called Radar, available exclusively to its Premium+ subscribers. Designed to enhance real-time engagement, Radar aims to revolutionize how users track live content by offering powerful, real-time search capabilities. This feature is poised to transform how people stay updated on trending topics, breaking news, and live events.

What Is X’s New Tool, Radar?

Radar is a cutting-edge tool that provides Premium+ users with instant access to up-to-the-second updates on everything from viral moments to major events. Unlike conventional search functions that rely on historical data or general algorithms, Radar focuses on delivering real-time results. Whether it’s the latest political developments, sports updates, or breaking news, users can access fresh content as it happens.

Evolution of the Tool

Originally known as “Insights” and initially offered to Verified Organizations for monitoring trends, the tool has been rebranded and expanded to Premium+ subscribers. Radar is particularly useful for those who need immediate access to the latest information—journalists, content creators, marketers, or even casual users eager to stay ahead of social conversations will find it invaluable.

How Radar Works

Leveraging X’s massive and constantly updating data stream, Radar surfaces relevant content based on live events. By entering keywords or hashtags, users can access the latest posts related to their query, with results filtered by both time and relevance. This functionality allows Premium+ subscribers to follow discussions in real time, offering a more dynamic and immersive experience compared to what regular users receive.

Example Use Cases

For example, during a high-stakes sports match or an election night, Radar provides continuously updated posts, images, and videos, ensuring that users don’t miss out on key moments. This constant refresh of information gives Premium+ subscribers a competitive edge in staying informed.

A Premium Feature for Premium Users

By limiting Radar to Premium+ subscribers, X is positioning the tool as a high-value feature for its top-tier members. This move aligns with the platform’s strategy of offering exclusive tools to its paying user base. Alongside Radar, Premium+ members already enjoy perks such as an ad-free experience, longer post visibility, and the ability to edit posts.

Subscription Details

The Premium+ subscription is priced at $16 per month or $168 per year when purchased via the web. It also includes a verified checkmark. The introduction of Radar could attract more users to upgrade their subscriptions as the demand for real-time information continues to grow in today’s fast-paced digital landscape.

Competitive Landscape

As X continues to evolve its platform and introduce new features, Radar represents a significant step in the company’s effort to monetize its offerings more effectively. By catering to the needs of users who rely on immediate access to information, X is solidifying its position as a go-to platform for real-time updates.

Market Context

The launch of Radar comes at a time when competition in the social media space is intensifying with platforms like Bluesky and Threads emerging as alternatives. By providing enhanced functionalities like Radar, X aims to retain existing users while attracting new ones who seek timely insights into current events.

Conclusion

With the introduction of Radar, X is not only enhancing user experience but also reinforcing its commitment to providing valuable tools that meet the demands of modern digital communication. The focus on real-time engagement positions X favorably in an increasingly competitive market where timely information is paramount.

As this feature rolls out and evolves further, it will be interesting to see how it impacts user engagement on the platform and whether it successfully converts more users into paying subscribers.

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Zomato CEO Deepinder Goyal Launches New Health Tech Venture ‘Continue’ for Wellness Tracking!

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Deepinder Goyal, co-founder and CEO of Zomato, has entered the health tech space with a new venture called Continue, focusing on wellness tracking and mental health. According to a report by Moneycontrol, the startup, still in stealth mode, aims to become “The Ultimate Health Tracker,” though detailed information is yet to be disclosed.

Background of Continue

Continue was incorporated in April 2023 under the name Upslope Advisors Pvt Ltd. Filings with the Ministry of Corporate Affairs list Goyal as the Director, with two Zomato employees—Akriti Mehta and Simrandeep Singh—serving as Additional Directors. This new venture reflects Goyal’s deepening interest in promoting longevity and human wellness, particularly through mental health solutions.

Vision and Features

While the platform’s exact features remain under wraps, it is expected to offer tools for:

  • Nutrition Tracking: Helping users monitor their dietary habits and nutritional intake.
  • Sleep Monitoring: Providing insights into sleep patterns and quality.
  • Preventive Healthcare: Encouraging proactive health measures to prevent illness.

There are indications that Continue may evolve into a comprehensive wellness platform addressing both mental and physical health needs.

Goyal’s Previous Involvement in Health Tech

Goyal’s interest in health tech is not new. He has previously invested in Ultrahuman, a wearable tech startup that enables users to monitor key health metrics such as sleep and heart rate. His personal fitness journey aligns with his growing involvement in wellness—Goyal has publicly shared that he lost 15 kilograms over the past four years by prioritizing his health alongside professional commitments.

Investment Background

Goyal first invested in Ultrahuman in 2021, increasing his stake over time. He is recognized as one of the most prominent angel investors in the company, holding more than 8% of its shares. Ultrahuman offers products like the Ultrahuman Ring, which tracks various health metrics, reinforcing Goyal’s commitment to integrating technology with personal wellness.

Clarification on Zomato’s Focus

Despite Goyal’s focus on Continue, Zomato clarified that this new venture is his personal project and unrelated to the company’s core operations. Zomato will remain focused on its four key business segments:

  • Food Delivery
  • Blinkit (grocery delivery)
  • Hyperpure (restaurant supplies)
  • Events Management

This distinction emphasizes that while Goyal is exploring new opportunities in health tech, Zomato’s primary business activities will not be affected.

Potential Impact of Continue

With Continue, Goyal is poised to make a significant mark in the health tech space, building on his expertise and passion for wellness. The venture could play a crucial role in addressing growing concerns about mental health and overall well-being, especially as more individuals seek holistic solutions for their health needs.

Market Context

The launch of Continue comes at a time when there is increasing consumer interest in health tracking technologies. According to recent reports, India’s digital healthcare industry is expected to grow tenfold from $2.7 billion in 2022 to $37 billion by 2030. This growth indicates a robust market opportunity for ventures like Continue that aim to integrate wellness into everyday life.

Conclusion

Deepinder Goyal’s launch of Continue signifies an exciting development in the intersection of technology and health. As he leverages his experience from Zomato and his personal journey toward better health, Continue has the potential to become a vital player in the wellness sector.

By focusing on innovative solutions for nutrition, sleep, and preventive care, Goyal aims to contribute significantly to improving individual well-being while fostering a culture of health consciousness among users. As details about Continue emerge, it will be interesting to see how this venture shapes the future of health tech in India.

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Eutelsat Launches First Satellites with SpaceX Following Merger with OneWeb!

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Satellite operator Eutelsat successfully launched 20 satellites for its communications network on Sunday, October 20, marking the company’s first deployment since its merger with Britain’s OneWeb in September 2023. The launch utilized a SpaceX Falcon 9 rocket, which lifted off from California’s Vandenberg Space Force Base at 5:13 GMT.

Background of the Merger

As the world’s third-largest satellite operator by revenue, Paris-based Eutelsat now oversees more than 600 low-earth orbit (LEO) satellites, supporting a wide range of broadcasters, telecom providers, and radio stations. The merger with OneWeb was completed after gaining approval from Eutelsat’s shareholders in September 2023, creating a powerful entity capable of offering integrated geostationary (GEO) and LEO satellite services.

Statements from Leadership

“This is the first OneWeb satellite launch since our merger, and we plan to launch more over the next few years,” said Eva Berneke, CEO of Eutelsat. “We aim to integrate further into the telecom ecosystem. While satellites represent a smaller niche, they play a vital role in the broader connectivity landscape where telcos dominate.”

Strategic Market Expansion and India Focus

With a $4 billion order backlog, Eutelsat is positioning itself to capitalize on emerging markets like India and Saudi Arabia. India’s satellite services market is projected to grow at an annual rate of 36%, reaching $1.9 billion by 2030. However, regulatory delays have hindered international players, including Eutelsat and Elon Musk’s Starlink, from entering the Indian market.

“We have orders awaiting clearance in India,” Berneke noted. “Once the market opens, we’ll begin construction immediately.”

Potential Challenges

The regulatory landscape in India poses challenges for foreign companies looking to establish a foothold. The Indian government has strict guidelines regarding satellite operations, which can delay entry for companies like Eutelsat.

In-Flight Connectivity Plans

Eutelsat is also exploring new partnerships with aviation companies to offer in-flight connectivity, including onboard internet services. The company anticipates that these initiatives, along with market expansions, will contribute to revenue growth starting next year.

Importance of In-Flight Connectivity

The demand for reliable in-flight internet services has surged as airlines and passengers increasingly expect connectivity during flights. By tapping into this market, Eutelsat aims to diversify its revenue streams and enhance its service offerings.

Conclusion

This successful satellite launch represents a significant milestone for Eutelsat as it strengthens its position in the rapidly evolving global satellite communications market. The merger with OneWeb not only enhances Eutelsat’s capabilities but also positions it strategically to meet growing demands for connectivity across various sectors.

As Eutelsat navigates regulatory challenges and expands its service offerings, it will be crucial for the company to leverage its combined resources effectively. The focus on emerging markets and new technologies could pave the way for substantial growth in the coming years, making Eutelsat a key player in the future of satellite communications.

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