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Starbucks Unknown Facts

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Founded in Seattle in 1971, Starbucks is a well recognized brand in the world.  Best known for the distinguished taste and quality of its coffee and its customer experience, the Company is now worth more than $ 113 billion.  Let’s take a look at some unknown facts about this popular coffee retailer.

Unknown facts about Starbucks

1) Although Howard Schultz is synonymous with Starbucks, the multinational coffee chain was first started by two teachers and a writer, Zev Siegl, Jerry Baldwin and Gordon Bowker  respectively. The three owners sold the Company to Schultz in 1987.

2) Starbucks was almost named Pequod, which was the name of the whaling ship in Herman Melville’s Moby-Dick.  The Company changed Pequod to Starbucks, which was another character in Melville’s novel.

3) The Company has incredible business ethics and takes good care of its employees.  Starbucks spends more money on its employees’ health insurance than on coffee beans.

4) Starbucks is very strict about anything interrupting the aroma of its freshly ground coffee as the aroma is a crucial part of the Starbucks experience.  Starbucks banned smoking cigarettes inside its stores and does not allow its employees to wear any kind of perfume or cologne.

5) Starbucks established many secret stores around Seattle.  These Starbucks stores are disguised as normal indie coffee shops.  Among these secretive stores, Roy Street Coffee and Tea is the place where the Company tests its new recipes and products.

6) There is a Starbucks store inside the Langley, Virginia Complex of the Central Intelligence Agency (CIA,) which is called “Stealthy Starbucks” or “Store No. 1.”  The baristas in this store undergo critical examinations before getting hired.

7) The Company, following its eco friendly policy, has opened several stores inside retired shipping containers since 2011.  These stores are generally used as drive throughs only.

8) A Starbucks grande coffee contains 320 milligrams of caffeine, which is four times the amount of caffeine you would find in a can of Red Bull.

With an annual revenue of $ 24.71 billion in 2018 and nearly 30,000 stores worldwide, Starbucks has established itself as the world’s best coffee retailer.

 

Which of these facts about Starbucks did you find interesting?  Comment below and let us know.

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Entrepreneur Stories

From Digital Wallet to Stock Market: MobiKwik Expands Its Horizons with New Brokerage Venture

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From Digital Wallet to Stock Market: MobiKwik Expands Its Horizons with New Brokerage Venture

MobiKwik is venturing into the stock broking sector with the launch of its subsidiary, MobiKwik Securities Broking Private Limited (MSBPL), following approval from the Ministry of Corporate Affairs on March 3, 2025. This move aims to diversify MobiKwik’s offerings beyond its core digital payments services and compete with established players like Zerodha and Groww.

MSBPL will provide a range of brokerage services, including trading in shares, securities, commodities, and derivatives. The subsidiary has an initial capital of Rs 1 lakh, with plans for an additional Rs 2 crore investment to support its operations.

As MobiKwik enters this competitive market, it brings a substantial user base of 172 million and a merchant network of 5 million. Despite recent financial challenges, including a reported loss of Rs 55.2 crore in Q3 FY25, the company aims to leverage its existing infrastructure and user engagement to capture a share of the growing investment technology market, projected to reach $74 billion by 2030.

This strategic expansion aligns with MobiKwik’s broader goals of enhancing its financial service

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Entrepreneur Stories

Strategic Shift: Nazara Sells Entire Stake in Sports Unity Amid Financial Challenges

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Strategic Shift: Nazara Sells Entire Stake in Sports Unity Amid Financial Challenges

Nazara Technologies has sold its entire 71.54% stake in Sports Unity Private Limited, the company behind the multiplayer quiz game ‘Qunami’, for INR 7.15 lakh. This divestment, effective March 25, 2025, signifies a strategic shift for Nazara, which had previously acquired a controlling interest in Sports Unity in 2019 for INR 7.5 crore.

The decision to offload the stake comes as Sports Unity has faced financial difficulties, reporting no active business operations and a negative net worth of INR 0.45 crore at the end of FY24. This move aligns with Nazara’s broader strategy to streamline its operations and concentrate on more profitable ventures within the gaming sector.

This sale follows Nazara’s recent divestment of a 94.85% stake in another subsidiary, Open Play, to Moonshine Technologies for INR 104.33 crore. Despite reporting record quarterly revenue of INR 544.7 crore in Q3 FY25, Nazara experienced a 53.5% decline in net profit year-over-year.

Nazara continues to focus on enhancing its portfolio through strategic acquisitions and investments in high-potential gaming platforms while navigating the competitive landscape of the gaming industry.

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Inverstors Stories

Fractal Invests $20 Million in Asper.ai to Accelerate AI Solutions for Consumer Goods

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Fractal Invests $20 Million in Asper.ai to Accelerate AI Solutions for Consumer Goods

Fractal, a leading SaaS unicorn, has announced a strategic investment of $20 million in Asper.ai, an AI-driven platform focused on the consumer goods and manufacturing sectors. This funding, revealed on March 19, 2025, aims to accelerate Asper’s growth by enhancing product development and expanding its enterprise customer base.

Investment Highlights

Pranay Agrawal, Co-Founder and CEO of Fractal, expressed excitement about the partnership, noting Asper’s impressive growth over the past three years. He stated that this investment will unlock new opportunities for enterprise customers and drive further innovation within Asper.

Asper.ai’s Objectives

Mohit Agarwal, Co-Founder and CEO of Asper.ai, emphasized the need for consumer goods leaders to have a strategic ally that can adapt to their operations and transform data into actionable insights. The investment will support Asper in building its autonomous growth AI platform and attracting top talent.

Future Plans

Anuj Kaushik, Co-Founder and Chief Commercial Officer of Asper.ai, highlighted the positive market response to their offerings. With Fractal’s investment, Asper.ai plans to enhance its AI capabilities across key areas like demand forecasting and revenue growth management.

Conclusion

Fractal’s $20 million investment marks a significant step in advancing AI solutions within the consumer goods sector. The collaboration between Fractal and Asper.ai is set to redefine how businesses leverage AI for growth and efficiency in a competitive landscape.

 

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