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OpenAI Set to Launch ‘Strawberry’ AI Project This Fall, Potential Integration with ChatGPT Expected

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OpenAI Set to Launch 'Strawberry' AI Project This Fall, Potential Integration with ChatGPT Expected

OpenAI is gearing up to unveil its latest AI product, “Strawberry,” previously known as Q* (pronounced “Q Star”), this fall. This innovative tool is designed to tackle complex problem-solving tasks, including solving math problems without prior training, developing market strategies, and conducting in-depth research. The announcement comes at a time when OpenAI is also seeking to attract more investment.

Development Insights

The hints about Strawberry’s development first emerged in July 2024, when OpenAI CEO Sam Altman shared cryptic images of strawberries on social media, igniting speculation about a significant new project. Reports indicate that Strawberry aims to address the limitations of existing AI models, particularly in areas requiring advanced reasoning and context-sensitive problem-solving, where current systems often struggle.

Key Features

Strawberry is expected to enhance AI’s logical reasoning capabilities and mitigate issues of “hallucination,” where AI generates incorrect or nonsensical information. This product is not just about generating answers; it is designed to autonomously navigate the internet to perform what OpenAI refers to as “deep research.”
Additionally, Strawberry is likely to be integrated with OpenAI’s latest chatbot, ChatGPT-4o, and will play a crucial role in the development of a new large language model (LLM) named Orion. This integration is anticipated to improve the overall performance and reliability of OpenAI’s AI offerings.

Competitive Landscape

The launch of Strawberry comes amid a competitive race in the AI sector, with major players like Apple, Google, and Anthropic also working on advanced AI models. As these companies prepare to release their own innovations, the pressure is on for OpenAI to deliver a product that stands out in terms of capabilities and reliability. In summary, the introduction of Strawberry represents a significant advancement in AI technology, with the potential to revolutionize how AI handles complex reasoning and problem-solving tasks across various industries. As OpenAI prepares for this launch, the tech community is keenly watching to see how Strawberry will reshape the landscape of artificial intelligence.

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Zerodha Reports 23% Profit Decline in FY25 as Revenues Miss Target

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Zerodha FY25

Zerodha experienced a challenging FY25, as its revenue fell 11.5% to ₹8,847 crore and net profit dropped 22.9% to ₹4,237 crore. This decline reflects tougher regulatory conditions, lower trading volumes, and increased operational costs in the brokerage market, all of which impacted core earning segments for the company.​

Despite these headwinds, Zerodha improved its operating margin to 63.78% and built up significant cash reserves, reporting ₹22,679 crore in bank balances. Salary expenses and director remuneration increased, but disciplined cost controls helped the company maintain profitability and a debt-free balance sheet. The drop in active clients and increased compliance costs further contributed to the profit contraction.​

Looking ahead, Zerodha’s resilience is supported by its robust cash position and operational efficiency. Maintaining steady margins, diversifying product offerings, and investing in technology positions the company to withstand future regulatory fluctuations and changing market sentiment reinforcing its status as one of India’s leading brokerage firms.

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Zoho Pay Debuts as India’s New UPI Challenger, Taking on PhonePe, Paytm, and Google Pay

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Zoho Payment

Zoho Corporation has expanded its fintech portfolio with the launch of Zoho Pay, a UPI-based payments app built to challenge India’s top digital payment giants such as PhonePe, Paytm, and Google Pay. The new app supports peer-to-peer transfers, bill payments, QR-based transactions, and merchant settlements in a streamlined interface. Available as both a standalone app and an integrated feature inside Zoho’s privacy-driven messenger Arattai, Zoho Pay enables users to handle chats and payments in one platform, emphasizing data privacy and Made-in-India innovation.​

Through seamless integration with Arattai, Zoho Pay allows users to send or request payments, split expenses, and conduct UPI-based transactions directly in their chat windows. Users can link bank accounts, scan dynamic QR codes, and receive audio confirmations of payments, ensuring speed and security. This design mirrors the simplicity of India’s leading UPI apps but is powered by Zoho’s non-advertising, privacy-first model. The integration aligns with Zoho’s mission to build a self-reliant digital ecosystem, where messaging and money management coexist securely.​

In the competitive digital payments market, Zoho Pay differentiates itself through its tight business software integration with apps like Zoho Books, Zoho Payroll, and Zoho Commerce, offering small businesses unified access to payments, billing, and accounting. The company is also expanding its reach with POS devices for merchants featuring UPI QR, card payments, and instant reconciliation tools. With founder Sridhar Vembu’s vision of a ‘Chat + Pay’ ecosystem, Zoho Pay reflects a bold step toward redefining India’s fintech scene with a secure, ad-free, and locally developed alternative to global payment platforms.

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Meta Expands AI-Powered Reels Translation to Hindi and Portuguese, Enhancing Global Creator Reach

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Meta has expanded its AI-powered translation feature for Reels to include Hindi and Portuguese, joining English and Spanish in empowering creators to reach a broader global audience on Instagram and Facebook. Originally launched in August 2025 with support for English and Spanish, this update now allows creators to seamlessly translate and dub their short videos, breaking language barriers across some of the largest Reels markets worldwide. The AI technology mimics the creator’s voice tone and even offers lip-syncing to ensure the translated videos feel natural and engaging for viewers.​

This enhancement is especially significant for India, the largest market for Facebook and Instagram, where over 600 million people speak Hindi. Content creators who are not fluent in Hindi can now easily access this vast audience, increasing their reach and engagement across diverse linguistic groups. To maintain transparency, all translated Reels are clearly labeled with “Translated with Meta AI,” and viewers can choose to switch translations on or off based on their preference.​

In addition to voice dubbing, Meta is developing features to translate captions and text stickers on Reels, making content more accessible even without sound. These AI translation tools are available free for eligible public Instagram accounts and Facebook creator profiles with over 1,000 followers. This innovation reinforces Meta’s commitment to fostering cross-cultural content sharing and enhancing creators’ ability to connect with audiences around the world through short-form videos.

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