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Amazon India And Flipkart To Clash Over Luggage Category!

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The two of the famous e commerce platforms will now be competing in a new product category. Yes, this is the new product category luggage, Flipkart is striving hard to enter. With the online retailing getting intense by the day, these platforms would clash over in this category!

Rishi Vasudev, the vice president of Flipkart, is pretty confident of outpacing Amazon by the end of this year. He said, Right now, the gap between the market share of Amazon and Flipkart is marginal, we expect the market share to tilt in our favour to 60-40 by the end of this year.

However, Amazon India launched the luggage category on Amazon Fashion in the year 2014 and claims to have experienced an immense growth.

The business head at Amazon India, Arun Sirdeshmukh, said There is an increasing demand for travel merchandise across the country, with respect to the same, luggage is an important category for us.

Recently, Amazon entered the latest negotiations midway with an attempt to outbid Walmart by offering a deal valuation of $ 22.5 billion for Flipkart.

Flipkart was India’s largest e commerce company until Amazon entered India, giving Flipkart tough competition. Not only that but Flipkart leads the e commerce smartphone market with around 54 % share, while, Amazon trails with 30 % market share. Alongside, Flipkart’s Myntra is also set to expand offline stores from 12 to 100 in the next 2 years.  Well, looks like Flipkart is all buckled up to become the king of e commerce by expanding in almost all the e tail categories! Recently, the e commerce giant, Flipkart was in talks for its $ 20 billion deal with the US e tailer, Walmart. Post that, the co founder, Sachin Bansal left the company and the company was making headlines for all the right reasons.

Flipkart is all set to revamp its strategies and with its immense acquisitions, there is definitely much more to look for in the near future!

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Pune’s SuperGaming Secures $15M to Expand in Emerging Markets

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Super Gaming

SuperGaming, the Pune-based gaming innovator known for hit titles like MaskGun and Indus Battle Royale, has raised $15 million in a Series B funding round, boosting its valuation to an impressive $100 million. This marks a nearly fivefold increase from its 2021 valuation of $21 million, highlighting the company’s rapid growth and the rising investor confidence in India’s booming gaming industry. The funding reflects SuperGaming’s strong market presence and strategic vision to become a global leader in online gaming. 

The funding round was spearheaded by Skycatcher and Steadview Capital, with significant participation from notable international investors including a16z Speedrun, Bandai Namco O21 Fund, Neowiz, and prominent Web3 financiers such as Polygon Ventures and Sandeep Nailwal. Existing backers like AET Japan and BACE Capital also continued their support. SuperGaming aims to utilize this capital infusion to expand its footprint internationally, focusing on emerging markets. A key initiative includes launching its award-winning game, Indus Battle Royale, in Latin America through a partnership with LOUD.GG, alongside rolling out its proprietary SuperPlatform developed with Google Cloud to empower game developers worldwide, especially in resource-constrained regions. 

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Swiggy DeskEats: Office Food Delivery Launched in 30 Cities

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Swiggy

Swiggy, India’s leading online food delivery platform, has introduced DeskEats, a unique meal delivery service specifically designed for office-goers and working professionals across 30 major cities. DeskEats aims to streamline office dining by offering a diverse, office-friendly menu, making it easier than ever for corporate employees to enjoy convenient and delicious meals right at their workplace. By simply typing “Office” or “Work” in the Swiggy app, users can unlock curated collections like Value Combos, Stress Munchies, Healthy Nibbles, and Teamwork Bites, catering to every office dining scenario—from solo meals to team lunches and quick snack breaks.

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Expanding upon its Corporate Rewards Program, which is already trusted by thousands of organizations, Swiggy enables companies to enhance employee wellness programs by offering food delivery, groceries, and dining benefits efficiently. With DeskEats, Swiggy reaffirms its commitment to transforming workplace dining by prioritizing variety, convenience, and user satisfaction—cementing its position as a key player in the evolution of India’s office food culture.

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Setu Builds Fintech Powerhouse Leadership Team as Pine Labs IPO Nears

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Pine Labs

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Setu specializes in providing API-based digital financial infrastructure for services such as UPI, bill payments, KYC, and digital signatures, while also operating as an RBI-licensed NBFC Account Aggregator. With this expanded leadership team—drawn from India’s leading fintechs—Setu is well-positioned to accelerate the development of scalable, API-driven financial solutions for banks, fintechs, and enterprises. The influx of expertise from Razorpay and PhonePe veterans will bolster Setu’s technical capabilities and strategic partnerships, ensuring it remains a key enabler in India’s rapidly maturing digital public infrastructure ecosystem.

This leadership overhaul comes as parent company Pine Labs prepares for a major IPO, aiming to raise ₹2,600 crore through a fresh share issue after turning profitable in FY25. Setu’s enhanced leadership reinforces the broader group’s ambitions for international expansion, technological innovation, and financial performance. As Setu solidifies its role at the forefront of India’s fintech evolution, the company is poised to deliver advanced financial infrastructure solutions that support the country’s growing digital economy and drive Pine Labs’ strategic momentum.

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