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Paytm Revamps App To Change User Experience

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Paytm Revamps App To Change User Experience,Startup Stories,2018 Latest Business News,Startup News India,Paytm Revamps App,Digital payments platform Paytm,Google payment businesses,Paytm Payments Bank,Paytm Revamps App Features,Paytm App,Paytm Latest News

Digital payments platform Paytm revamped its mobile application in an effort to change the user experience. The firn is moving from being just a digital wallet to a full stack payments provider by offering multi source and multi destination solutions.

The online payments app is reportedly eyeing exponential growth in money transfers by targeting the unorganized workforce this year. The company has also added multiple payment methods, including bank to bank transactions under its ‘Money Transfers’ option, in an attempt to overpower WhatsApp’s and Google’s payment businesses in the country.

Speaking about the redesign, Paytm’s Chief Operating Officer Kiran Vasireddy said, “We are very excited to introduce the new, revamped interface on (the) Paytm App. The new design is refreshing and has upgrades (sic) to some of the most important flows, including money transfers.” The new application already went live for Apple users on Sunday and will be available for Android devices from Monday. The company claims with a reach of seven million offline merchants, the app has achieved a billion transactions per quarter.

Along with intense competition from international players such as Google and WhatsApp, the company has further been impacted by the Reserve Bank Of India’s new Know Your Consumer (KYC) guidelines. So far, the company has offered separate money transfer options between the Paytm Payments Bank and other banks focusing mainly on peer to peer transactions on the digital wallet and peer to merchant transactions through QR codes. This revamp, however, will help position the online payments firm as a ‘super app’ by enabling large transactions such as rental payments through bank to bank transfers and offering multiple modes of payment under one option.

Kiran Vasireddy further added, “This year, we are aiming for an exponential growth in money transfer transactions by transforming payments done in the unorganized sector — this will include freelancers, tuition fee, house rent, salaries of the unorganized workforce and others into direct bank transfers using the Paytm app.

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Artificial Intelligence

Adopt AI Secures $6 Million to Power No-Code AI Agents for Business Automation

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Adopt AI

Adopt AI, a San Jose and Bengaluru-based agentic AI startup, has raised $6 million in seed funding led by Elevation Capital, with participation from Foster Ventures, Powerhouse Ventures, Darkmode Ventures, and angel investors. The funding will be used to expand the company’s engineering and product teams and to scale enterprise deployments of its automation platform.

 

Founded by Deepak Anchala, Rahul Bhattacharya, and Anirudh Badam, Adopt AI offers a platform that lets businesses automate workflows and execute complex actions using natural language commands, without needing to rebuild existing systems. Its core products include a no-code Agent Builder, which allows companies to quickly create and deploy AI-driven conversational interfaces, and Agentic Experience, which replaces traditional user interfaces with text-based commands.

The startup’s technology is aimed at SaaS and B2C companies in sectors like banking and healthcare, helping them rapidly integrate intelligent agent capabilities into their applications. Adopt AI’s team includes engineers from Microsoft and Google, with Chief AI Officer Anirudh Badam bringing over a decade of AI experience from Microsoft.

The company has also launched an Early Access Program to let businesses pilot its automation solution and collaborate on new use cases.

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PayU Gets Final RBI Nod to Operate as Payment Aggregator Ahead of 2025 IPO

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PayU

PayU India, owned by Prosus, has received final approval from the Reserve Bank of India (RBI) to operate as an online payment aggregator, a year after getting in-principle approval in April 2024. This authorization allows PayU to onboard new merchants and offer digital payment solutions, joining other major players like Razorpay, CCAvenue, and BillDesk.

The RBI’s nod comes as PayU prepares for its planned IPO in the second half of 2025, following a delay from its original 2024 timeline due to market conditions. The company, which serves over 450,000 merchants, reported $319 million in revenue from its core payments and credit business in the first half of FY25.

PayU stated that the approval will help it build a resilient, compliant, and innovation-driven institution, supporting merchants of all sizes and advancing the Digital India vision. The company has also strengthened its risk management and expanded its presence in real-time payments through a strategic stake in Mindgate Solutions.

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Funding

Flam Secures $14M Series A to Revolutionize Mixed Reality Marketing with AI

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AI infrastructure startup Flam has raised $14 million in a Series A round led by RTP Global, with participation from Dovetail and existing investors, bringing its total funding to $22 million. Founded in 2021, Flam enables brands to create and deliver high-fidelity mixed reality (MR) and generative AI experiences without the need for app downloads, allowing consumers to access immersive content via QR codes or links in under 300 milliseconds.

Flam’s platform is already used by over 100 global brands-including Google, Samsung, and Netflix-reaching more than 380 million users. The new funding will accelerate product innovation, expand operations in North America, Europe, and Asia, and launch a full-stack enterprise suite for MR and GenAI-driven marketing. The company currently has over 120 employees and plans to grow to 180 by the end of 2025, aiming to transform every brand touchpoint into an interactive digital experience.

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