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Four Reasons Why You Should Use Content Marketing For Your Business

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KNOW 4 REASONS WHY YOU SHOULD USE CONTENT MARKETING FOR YOUR BUSINESS,Startup Stories,Startup Stories India,Inspiration Stories,2017 Most Read Startup Stories,Digital marketing,4 Reasons Your Small Business Needs Content Marketing,To build natural links,Content marketing,increase referral traffic,Increase brand reputation,brand awareness

Every business strives to increase sales. Digital marketing is the most trending with marketers because of its best results. Content marketing is one of the important platforms in digital marketing. It is considered content marketing is the best for qualified lead generation and conversions.

Let us explore the reasons why startups and small businesses should use content marketing:

Content marketing drives a huge traffic to the website, it increases your audience and leads for your business. The more attractive content you deliver, the higher visitors you get.

1) Increases audience engagement and generates legitimate leads

Content marketing drives visitors to your website, if the content is useful to the visitor, he will be engaged with your website. Use impressive and related images, it increases the interest in visitors. Always produce an article which gives a detailed solution to a problem or clear description of a product. Hence leads are generated and further convert to sales.

2) To build natural links

One of the most important parts of online marketing is link building. Content marketing is the best way to create natural links. It is an efficient way to build high-quality backlinks. Sharing your content on other popular blogs as a guest author gives good backlinking. Also, helps in lead generation and increase referral traffic to your website.

3) Supports other marketing strategies

Good content is always given priority on search engines, it improves the SEO. It also helps in social media marketing because interesting content becomes popular easily and increases the reach of the post.

Also. check | THE ULTIMATE CONTENT STRATEGY TECHNIQUES

4) Increase brand reputation

Producing quality and useful content to your users increases the brand awareness. It also builds trust on your brand in the audience.

Content marketing is the best strategy to move far ahead of your competitors. An efficient content marketing strategy is essential to achieve success in digital marketing. Content marketing is cost efficient and also gives much better results for business growth.

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How To

WhatsApp Rolls Out ‘Member Tags’ Feature to Simplify Group Roles and Management

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Startup Stories

WhatsApp has rolled out a new “Member Tags” feature designed to make group management simpler and more organized. The update allows users to add short text labels next to their names in group chats such as Admin, Manager, Designer, or Coordinator helping others instantly identify roles and responsibilities. This feature is especially useful for large communities, workplaces, and project-based groups where multiple participants collaborate regularly.

With WhatsApp Member Tags, group members can customize labels that appear beside their names and within the participants list, providing better clarity during group conversations. The introduction of tags aims to cut down confusion in busy chats, making it easier to know who handles what. The feature is already rolling out for iOS users and is expected to reach Android devices soon as part of WhatsApp’s gradual global rollout. Users can add tags by simply going to the group info section, tapping their own name, and selecting “Add Member Tag.”

This update also benefits brands, creators, and businesses that rely on WhatsApp for communication and engagement. From marking support staff with titles like “Customer Support” or “Sales” to identifying moderators and event organizers in community groups, the feature brings a layer of professionalism to WhatsApp’s familiar interface. By enhancing group communication dynamics, the Member Tags feature strengthens WhatsApp’s position as one of the most efficient and business-friendly messaging platforms available today.

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Google Brings AI to PDFs with “Ask about this PDF” Feature

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Google Brings AI to PDFs with "Ask about this PDF" Feature

Google has introduced a new AI-powered feature for its Files by Google app, allowing users to easily interact with PDF documents. The “Ask about this PDF” feature, powered by Gemini, enables users to ask questions about the document’s content directly within the app.

How it Works

Access

The feature is available in the updated Files by Google app (version 16.0.5 and above). Users can download the latest version from the Google Play Store to access this functionality.

Functionality

Users can simply tap the “Ask about this PDF” button while viewing a document. This prompts the app to allow users to ask questions regarding the PDF content, such as:

  • Summaries of sections
  • Clarifications on specific paragraphs
  • Details about tables and charts

AI Interaction

The app leverages the power of Gemini AI to provide accurate and informative answers based on the content of the PDF. This interaction enhances user engagement by making it easier to extract relevant information without manually scrolling through lengthy documents.

User-Friendly Experience

AI-generated responses are displayed as an overlay, enabling users to view both the original PDF and the AI-generated answers simultaneously. This feature streamlines the process of obtaining information from PDFs, making it particularly useful for students and professionals who frequently work with such documents.

Availability

Gemini Advanced Required

The “Ask about this PDF” feature is currently exclusive to users of Gemini Advanced, a subscription service that provides enhanced capabilities of Google’s AI tools.

Limited to Files by Google

At present, this feature is available only within the Files by Google app. However, there are expectations that similar functionalities may be integrated into other Google applications in the future, such as Google Drive.

Future Outlook

This new feature demonstrates Google’s commitment to integrating AI seamlessly into its products and services. By enhancing the user experience with innovative tools like “Ask about this PDF,” Google aims to improve productivity and accessibility for its users.

Expansion Plans

Given the positive reception of this feature, it is likely that Google will explore expanding Gemini’s capabilities across other platforms and applications, potentially offering similar functionalities for various document types and formats.

Conclusion

Google’s introduction of the “Ask about this PDF” feature in its Files by Google app marks a significant advancement in how users interact with digital documents. By leveraging Gemini AI, Google is not only enhancing productivity but also making information retrieval more efficient and user-friendly. As AI continues to evolve, features like these are expected to play a crucial role in transforming digital workflows across various sectors.

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WhatsApp Introduces Voice Note Transcription: A Complete Guide to the New Feature!

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WhatsApp Introduces Voice Note Transcription: A Complete Guide to the New Feature

WhatsApp is revolutionizing how users handle voice messages with the introduction of its new Voice Note Transcription feature. Designed to cater to diverse user needs, this update ensures that you never miss out on voice messages, even in situations where listening isn’t an option—be it a noisy environment, an important meeting, or simply when audio isn’t convenient.

What Is Voice Note Transcription?

The Voice Note Transcription feature converts voice messages into text, allowing users to read the content instead of listening. This thoughtful solution addresses scenarios where audio playback may not be practical. With this addition, WhatsApp enhances communication efficiency, helping users stay connected regardless of their circumstances.

How Does It Work?

Using the transcription feature is straightforward:

  • Enable the Feature: Navigate to Settings > Chats > Voice Message Transcripts to enable or disable the feature and select your preferred transcription language.
  • Transcribing a Voice Note: Once activated, long-press the voice message you’ve received and tap ‘Transcribe’. The app will instantly generate a text version of the audio message for you to read at your convenience.

This process is handled entirely on your device, ensuring that the voice messages remain private. Neither WhatsApp nor external servers have access to the content, maintaining the platform’s commitment to privacy.

Privacy and Security

In line with WhatsApp’s dedication to user security, the transcription process is executed locally on the device. This ensures that your voice messages are never sent to external servers, and even WhatsApp itself cannot access them. By integrating this feature while preserving its robust end-to-end encryption, WhatsApp continues to prioritize user trust.

Key Privacy Features

  • Local Processing: Transcripts are generated entirely on-device, ensuring that no one else—not even WhatsApp—can access your personal messages.
  • End-to-End Encryption: The feature maintains WhatsApp’s strong privacy standards, ensuring that only the sender and recipient can access their voice messages.

Global Rollout and Language Support

The Voice Note Transcription feature is rolling out globally over the coming weeks. Initially, it supports selected languages such as English, Spanish, Portuguese, Russian, and Hindi. WhatsApp has confirmed plans to expand its language offerings soon, ensuring wider accessibility for users worldwide.

Why This Feature is a Game-Changer

This new addition addresses a common pain point for WhatsApp users: handling voice messages when audio playback isn’t feasible. Whether you’re in a crowded space, attending a quiet event, or dealing with a lengthy voice note, the transcription feature provides a convenient alternative.

Benefits of Voice Note Transcription

  • Multitasking Convenience: Users can skim through voice messages while juggling other responsibilities without needing headphones.
  • Accessibility Improvement: The feature enhances accessibility for individuals with hearing impairments or those who prefer text-based communication over audio.
  • Enhanced Communication: Merging the personal touch of voice communication with the convenience of text allows for more flexible interactions.

Conclusion

By introducing the Voice Note Transcription feature, WhatsApp continues to innovate and enhance its platform. This tool exemplifies how technology can adapt to diverse user needs while maintaining security and privacy. Keep an eye on your app settings—this feature is rolling out soon and is set to make staying connected easier than ever. As WhatsApp expands its capabilities, users can look forward to a more personalized and efficient messaging experience that caters to their evolving communication preferences.

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