Know How To Increase Website Traffic For A Target Place

Website traffic, the number of visitors to a site, is the main thing for the functioning of any website. There are a handful of methods to get traffic to a website like Search Engine Optimization (SEO,) paid campaigns, e-mail Marketing, and Social Media Promotions. After implementing the above techniques to acquire traffic, the website’s performance should be analyzed regularly for better methods to further increase traffic. Not only the number of visits, pageviews and unique visitors should be considered, but also the percent of visitors from different countries should be taken into account. If you find that you have a good number of visitors from a specific country, it is advisable to target that particular country for better results.

Here are some tips to target traffic from a specific country

1) Geotargeting tool – Google Webmaster

Google Webmaster is a free tool by Google for webmasters to track the site’s search performance, search engine visibility and much more details related to website traffic. There is an option called Geotargeting which enables the website administrator to target a specific country for the audience. Once it is set, this tool will help to get country specific traffic.

2) Domain name

There are many domain extensions available, they are classified as generic Top-level domains (TLDs) and country specific TLDs. The domain extensions which have high search engine visibility for a specific country are called as country-specific TLDs.

So for example, if your website has more number of visitors from India, having a ‘.in’ domain extension increases your visibility on local search engines to gain more traffic.

3) Server location

The server location hosting your website hosting is also another important factor in driving geo-targeted traffic. If you are targeting traffic from the UK, it is suggested to host the website on UK based hosting servers. Using of Content Delivery Networks (CDNs,) may increase the website’s speed as well, but to target a specific country, hosting on servers located in that country, will show better results.

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4) Google Places

This is not for normal blogs, if you own a business or an e-commerce company, claim your property in Google places and add all relevant information related to it. It improves the local search engine visibility of your website or business.

5) Google Trends

It is a free feature by Google which gives information on popular searches and trends in a specific country. It helps to get an idea of popular keywords and keywords research in your targeted country and plan your focus words accordingly to get more visits. Consulting a skilled SEO expert is suggested.
The above tips will help to get traffic from a targeted country. A lot of keyword research should be done to get the analysis of keywords trending from the targeted country. Plan your strategy accordingly.