CRED’s Kunal Shah Invests In One Plus Founder Carl Pei’s Startup

Carl Pei is one of the most well known names in the startup circles considering he gave the world one its best smartphone brands OnePlus.  Since the debut of OnePlus One. The smartphone maker earned the moniker ‘flagship killer’ and has grown in leaps and bounds.  Today OnePlus boasts on an impressive product line up apart from its smartphones and is one of the leading electronic brands in the world.  In October 2020, Carl Pei said the time came for him to leave OnePlus and focus on other interests.  Since then, Pei had been working on his new startup in the audio hardware sector.

The name of Carl Pei’s new startup will be unveiled on January 27th, 2021 but in the past three months the unnamed startup received almost $ 7 million in seed funding.  The investors include Tony Fadell (Principal at Future Shape & Inventor of the iPod,) Casey Neistat (YouTuber,) Kevin Lin (Co-founder of Twitch,) Steve Huffman (CEO of Reddit,) Liam Casey (Founder and CEO, PCH,) Paddy Cosgrave (Founder of Web Summit) and Josh Buckley (CEO of Product Hunt.)

The latest to invest in Carl Pei’s startup is Indian based CRED founder Kunal Shah who invested an undisclosed amount.  Shah is not new to being an angel investor as he already has a portfolio of investing in almost 80 startups.  “Carl is working on a new consumer electronics company that I am sure will be a disruptor in the tech industry. I am excited to be part of this journey (sic,)” the CRED founder said in a statement.

While Pei’s startup is headquartered in London, more details will be known on January 27th, 2021.